Jack brand history. Jack & Jones (Jack and Jones). Jack & Jones brand range

Jack &Jones– an excellent choice for brave and independent men. Products from Jack &Jones It’s hard to call it just clothes - it’s a whole journey into the world of genuine style, masculinity and uniqueness. And in this world everyone can find themselves: in a luxurious classic suit or a bright original T-shirt, sports or retro style. After all, the company creates its products not “for everyone,” but “for everyone.”

Company Jack &Jones belongs to the Danish company Bestseller, founded back in 1975, which, even before the creation of the famous brand, was popular far beyond the borders of its native country. However, it is Jack &Jones finally consolidated its position in the international fashion arena.

Founded in 1989, the brand Jack &Jones specializes exclusively in accessories. In particular, the main emphasis in the company's collections is on jeans. Jack &Jones it is always bright, stylish, fashionable, modern and even somewhat shocking. Like everything that the famous brand offers, they are intended for free and bright individuals who value their own style and originality. That is why things even from the same collection differ significantly from each other, embodying both calm and crazy creative ideas of designers.

In general, all products Jack &Jones can be divided into 4 main groups. Jeans Intelligence offers models for those with a rebellious and rebellious spirit between the ages of 18 and 25. This is where the most daring and daring design solutions are embodied in the form of asymmetrical cuts and bright colors. The Premium line is more conservative, however, here too an established man aged 25-40 will find not only calm, classic colors and discreet styles, but also many stylish and unusual details. Next comes the Vintage collection. As the name suggests, designers here Jack &Jones They prefer the embodiment of not just classics, but genuine retro style with all its scuffs, torn edges and faded colors to newfangled, but fleeting fashion trends. This direction has been and remains one of the most advantageous in any situation, be it a regular walk through the “urban jungle” or going out. And finally, the creators of the brand could not ignore the theme of sports and active recreation, which is reflected in the Premium Tech collection. “Breathable” clothing materials and anatomical shoe soles are exactly what you need for jogging or just feeling comfortable in everyday life.

In addition to the above-mentioned jeans, the company produces other clothing, and not only denim. Branded shirts, suits, shorts, T-shirts, vests, jackets, sweatshirts, sweaters, shoes, as well as numerous accessories in the form of scarves, belts, bags, caps, etc. from Jack &Jones have long become very famous among fashionistas from all over the world. By the way, it is worth noting that today the brand is represented in more than 40 countries around the world, including Russia.

As for the price category, everything here is very affordable and affordable. You can verify this by visiting official site companies Jack &Jones, as well as some other online stores where the brand’s products are presented, for example, etc.

Fashion and beauty are a privilege not only for the female part of the population. A man should also look stylish and tasteful. And clothes from a Danish brand will help him with this Jack &Jones– creative, bright, with an unusual texture and modern design, looking equally advantageous both in the office and at a party.

Clarify information

Range: men's casual wear, the main lines are denim and outerwear. Jeans, bomber jackets, sweatshirts, shirts, T-shirts are mostly in calm, deep shades, which are bought by both students and older men. Shoes deserve attention - sneakers, classic boots, and formal brogues look decent. The winter collections of Jack&Jones stores always include warm jackets and down jackets, as well as scarves and hats.

Uniqueness: Jack&Jones occupies an intermediate niche between time-tested heritage brands and the youth mass market with a streetwear twist. The brand's style cannot be called unique. Compared to its close competitor Topman, Jack&Jones does not react as quickly to changing trends, offering things that most men already love.

Relevance: Jack & Jones do not rely on trends, but try to take them into account. In this sense, the Originals line is the most advanced: it includes bomber jackets, the right knitwear, and hoodies vaguely reminiscent of Yeezy.

Price policy: prices for jeans start at 2,700 rubles, T-shirts cost on average 1,200 rubles, shirts – 3,000 rubles, jackets – 5,000 rubles, coats – 11,000 rubles, boots – 5,000 rubles.

Story: The Danish corporation Bestseller AS, which owns the brands Only, Verо Moda, Selected, Vila Clothes and others, sent a small batch of men's urban clothing to a fashion show in Oslo in 1990. The collection was met with great interest, and the company decided to create a brand of urban clothing for men. This is how Jack&Jones was born, which quickly became the corporation's most commercially successful brand. Today the brand is represented in 38 countries, has more than 1,000 stores and is considered one of the best denim manufacturers in Europe.

Jack & Jones was founded in Denmark in 1990 and specializes in the production of products for men. Products include clothing, shoes and accessories. The products are characterized by high quality of the materials used and their full compliance with European standards.

Distinctive features of the collections

The company produces several lines:

• Vintage, which includes things designed in the same style and corresponding to a general idea, which can be taken not only as a separate time period, but also as a cultural event, a popular movie, or a musical group.
• Premium, including products in a classic style, ideal for formal occasions.
• Sports, models in which are designed for increased physical activity or an active lifestyle.

Youth clothing is represented in separate directions, in which the influence of modern pop culture is visible, as well as items for everyday wear. The design of each model is individual, the color scheme is mostly restrained.

Jack & Jones brand range

The collections are updated twice a year and contain a full range of products that allow you to create an image in a single style. Men are offered:

• denim clothing;
• knitwear;
• cold weather wardrobe items;
• underwear and accessories.

For each set you can choose your own pair of shoes. The company takes into account the needs of audiences with different body types. For large men, Jack & Jones produces a line of products, the size range of which ends at 68. The patterns take into account body features, so the clothes are not only comfortable, but also fit well.

Selected, Vila Clothes, Object Collectors Item, Pieces, Junarose, Mama Licious, Name IT, Outfitters Nation, J. Lindberg.

Designer design. All men's brands are developed in accordance with global fashion trends. Their creation is carried out by the brand team.

Style. The brand's collections are designed in the smart-casual, sport-casual, business-casual and street-casual directions.

Brand lines

Jack & Jones Vintage Clothing. Each season, designers present clothes, shoes and accessories inspired by a specific decade (60s, 70s, 80s, etc.), the style of musical groups, movies of yesteryear, etc.

Shirt, Jack&Jones RUB 1,620

Jeans, Jack&Jones RUB 4,240

Sweatshirt, Jack&Jones RUB 2,030

Premium by Jack & Jones. The brand's premium line includes clothing, shoes and accessories. The collections are designed primarily in a classical style.

Originals by Jack & Jones. Each season, designers present in this line clothes, shoes and accessories inspired by pop culture and the atmosphere of the metropolis. The products are distinguished by original designs and bright prints.

Trousers, Jack&Jones
RUB 3,620

Short coat, Jack&Jones RUB 7,290

Jacket, Jack&Jones RUB 5,890

Core by Jack & Jones. The collection features clothing, shoes and accessories inspired by street style. Most of the outfits are decorated with graphics. Designers decorate things with bright details - patch pockets, reverse seams, etc.

Jack & Jones Tech. The line includes clothing (jackets, etc.), shoes and accessories in . The collections are designed for lovers of active recreation.

Story

The Jack & Jones brand was officially registered in 1990. In the first years after its founding, the company began producing stylish men's clothing. Jack & Jones became the calling card. Subsequently, the brand launched a line of shoes, accessories (belts, hats, etc.) and underwear.

Brand collections

The Jack & Jones Vintage Clothing spring-summer 2014 collection featured tapered and straight-cut distressed jeans. The designers also offered several “artistically” torn models. The color scheme of the jeans ranged from classic blue to dirty green shades. The collection also included windbreakers, denim jackets and leather jackets, sweatshirts, jumpers, classic designs, T-shirts, and long sleeves. Some items of clothing were decorated with images of cartoon characters, geometric patterns, mainly “stripes” and “checks,” and letter images. The colors of the men's collection are white, blue, pink, green, purple, sand, gray and black.

In the Premium by Jack & Jones spring-summer 2014 collection, the brand's designers offered coats, leather jackets, cardigans, jumpers, shirts, vests, jeans and trousers of laconic design, fitted jackets in classic and smart-casual styles, and polo shirts. The collection was made in noble, calm colors - black, white, dark blue, grey, dark red and green.

The Originals by Jack & Jones spring-summer 2014 collection featured distressed and “artistically” ripped straight and tapered jeans. The models were presented in various variations of blue and gray shades. The men's collection also included jackets, including denim and leather in the style, windbreakers, sweatshirts, jumpers, sweatshirts with high and low necks, cotton and cotton shirts, jackets and cardigans, T-shirts, polos. Many items were decorated with patch pockets, bright contrasting buttons, and decorative elements of various textures. The brand's designers used floral, letter and geometric patterns as prints. The main colors of the collection are pink, blue, gray, green, black, white, purple, red and turquoise.

The Core by Jack & Jones spring-summer 2014 collection featured jackets, light coats, vests, sweatshirts, jumpers, sweatshirts, cardigans, racer shorts, T-shirts, long sleeves, shirts, including denim, and jeans in casual style. The designers decorated many outfits with inserts, stitching or buttons in contrasting colors, and patch pockets. Graphic patterns were used as prints. The colors of the collection are maroon, eggplant, white, orange, blue, black, grey, green, light blue and cherry.

The Jack & Jones Tech spring-summer 2014 collection featured jackets, T-shirts, racing shorts, shorts, trousers, sweatshirts and sweatshirts in a sporty style. The main colors were black, blue, light green and gray.

Scarf, Jack&Jones 1,010 rub., denim sneakers with thick soles, ankle-high lace-up boots with a stitched contrast welt in a casual style, boots with imitation snakeskin. Some models of boots were decorated with metallized elements - rivets and buckles. The colors of the collection are blue, dark brown, black and dark gray.

The collection of accessories included hats, gloves, scarves, snoods, casual bags, training bags, backpacks, belts, ties, bow ties, and phone cases.

Official site: www.jackjones.com

Jack & Jones is a style guide to the world of contemporary men's fashion. No more, no less. Of course, there is plenty of high-quality men's clothing, but is it really that good looking? Very often, items from the same brand are difficult to combine with each other, and it takes men a lot of time to choose a basic wardrobe. But with Jack & Jones it’s not like that - you can choose one thing around which you want to build your wardrobe, or you can take a little from each collection and all the things will fit perfectly, creating new bright images.

The history of the brand began in 1989. Then the Bestseller company decided to produce clothes only for men and denim. At that time, the concept of a complete image or total look did not exist on the market, and the Jack & Jones company was already offering it to its customers. The brand's designers rightly decided that men also want to be elegant and stylish, but they have fewer opportunities for this (don't believe me? Ask your man what he prefers, loafers or moccasins? - many men are simply poorly versed in the world of fashion). This means that such opportunities need to be created. And this was successfully implemented - now men who dress in Jack & Jones immediately stand out from the crowd.

Know-how from Jack & Jones

By the way, this brand also has know-how - it was one of the first to produce casual clothing for men in bright and delicate colors in addition to the classic dark ones. And, of course, this could not go unnoticed - many men were surprised to discover that they had color preferences other than gray and black. In addition, clothing should not only be “warm” and “windproof”, but also stylish, comfortable, practical and eye-catching. Men also have the right to be beautiful. And the concept of beauty in this case is not about frills and rhinestones. These are clean lines, bright colors, pleasant textures and a figure-flattering cut.

Lots of fun - it's Jack & Jones

It's a pleasure to choose men's clothing from Jack & Jones, but why limit yourself to what is available in stores today? The Fashion Wear catalog will introduce a man to the full current Jack & Jones collection, tell him how best to determine his size, and also delight him with affordable prices and free shipping. Shopping Jack & Jones at Fashion Wear is a pleasure. No, lots of fun!

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