Top 20 selling items. What to sell in an online store: ideas. What is better to sell in an online store in a small town? What is profitable to sell in an online store in a crisis? What are the best small business products to sell

In some life situations, such a problem arises when there are not enough material resources. In this case, people often wonder what to sell in order to earn. Although in some situations entrepreneurs who are just starting their own business do the same.

Products from a Chinese manufacturer

There was a time when relationships flourished according to the buy-sell scheme. However, it is long gone. Currently, in-demand products can be sold using a method such as dropshipping. Its essence is quite simple and does not require almost any cost from its performer. This is the usual delivery of products from its manufacturer to its buyer. Using this method, you can earn good money selling products from China. The best-selling goods have always been and will always be made in China, as they cost less than other producing countries. The advantage of such a sale is that there is no need to invest your money, since the goods are paid in advance by the buyer. The same item guarantees that there will be no downtime of products, they will always be in circulation.

Using an Internet Bulletin Board

Since it is the 21st century in the yard, it would be logical to ask the question of what to sell on the Internet in order to make money. To date, there are many free online sites that work on the principle of a bulletin board. In addition, such sites are completely free, which means that it costs nothing to post information about the sale of your product. All these sites are quite similar to each other, and therefore the rules and the list of what can be implemented there are approximately the same. Here is a small list of products that you can try to sell through Internet bulletin boards:

Personal items that have become unnecessary for any reason.
You can buy various products and resell them, receiving interest from the sale.
Sale of goods wholesale.

In addition to using existing sites, you can create your own Internet portals, where you should post various profitable offers for the sale of products. If you ask people who specialize in sales what to sell to make money, they will list roughly the following categories:

Gold, silver and other jewelry items, except those that belong to the family as heirlooms.
You can engage in the sale of such goods as cosmetics from a large company. True, for this you need to become a representative of such a company.

What to sell to make good money?

A very interesting option for selling goods can be, at first glance, trash that ordinary people do not need for nothing. However, there is a type of people who are called collectors. This segment of the population is quite capable of acquiring, for example, some kind of badge or a coin for a large amount, which to an ordinary layman will seem like a trinket that has no value. In some cases, the answer to the question of what to sell in order to earn money may be antiques and other valuables belonging to different collections. It is more difficult to implement them, because first you need to spend the amount on their purchase, and then find the same collector who will pay even more than the amount for which the item was purchased.

This also includes residents of rural areas, as they receive a good income from the sale of vegetables, fruits, dairy products, etc. Some entrepreneurs buy large volumes of products from the villagers, and then resell them in the city at a higher price. This type of activity can also be attributed to the answer to the question of what is profitable to sell.

What are people buying?

When the question arises of making money selling something, it is always worth remembering that there are directions that will be in demand always and everywhere, and at any time. What to sell to earn quickly and a lot? One of these areas is real estate. The sale and purchase of housing will always be in trend, since no one wants to live on the street. This way of earning requires certain investments, however, with the right approach, it will quickly return the amount spent and earn interest. We are talking about the resale of private houses, apartments or garages, for example.

With constant monitoring of various ads, you can stumble upon one in which the owner writes about an urgent sale of housing, for example. The reason for this may be departure, unwillingness to look for a buyer for a long time, etc. In such cases, sellers are very often ready to make concessions and drop the amount from the initial one by 10-15%. These are the offers you need to look for. Having bought a property at a lower price, it remains only to add interest and resell it. Thus, you can earn a lot of money, doing almost nothing.

What can be quickly sold online?

As mentioned earlier, wondering what to sell in order to earn money, you should turn your attention to the Internet. However, message boards are far from everything that can generate income. Despite the fact that almost everything that can be bought is present on the Web, and the demand, like the supply, is great, there are areas in which the demand is clearly greater than the supply. These categories include the following products:

Clothes and footwear for children and teenagers. Such products are always in use, because, as you know, children grow up quickly. You have to buy new things almost every year, which means that the demand will be constant and large.
Various products used at home and in offices.
Real estate and cars.
Less in demand, but still enjoy original and beautiful photographs.

Although it is worth noting that it is much more difficult to make money selling photos, since photobanks that accept pictures have very high requirements.

According to experts, trade is the most promising area of business activity, which allows even a beginner to make a good profit. But before opening a store or any other trading enterprise, it is necessary to study the demand for a particular product. This approach will minimize risks at the stage of business formation. What products are most in demand during the crisis, we will try to determine in this publication.

Choice of direction of activity

Every novice entrepreneur must understand that the profitability of his business largely depends on the choice of the field of activity. If you decide to trade, first of all take an interest in what is in demand in 2019. Experienced businessmen recommend focusing on a product that you are familiar with, so as not to waste time learning all the nuances of this business. All you need is knowledge about what product is in demand in Russia.

If you carefully analyze the market demand last year, you can understand that most often people buy food. For example, some citizens use mayonnaise as a dressing for dishes. This means that many consumers will have this popular product on their check. Mayonnaise is one of the products that are in great demand and the need for it is constantly growing.

Purchase statistics

According to sociological surveys, at the end of last year, sales of non-food products, in particular, household appliances and electronics, increased significantly. This means that in 2019 such products will remain unclaimed, since almost every home has 2-3 TVs and several computers. In addition, consumer demand for cars, construction equipment and materials is likely to decrease in 2019.

If we talk about industrial equipment, then there may be several options. On the one hand, the profitability of many enterprises is significantly reduced, so their owners cannot afford to invest in new equipment. But on the other hand, in a difficult economic situation, crisis production begins to flourish. This is a great time to build new plants and factories. In this business, you need to focus on equipment that can produce high-quality competitive products. But what demand in Russia in 2019 will begin to grow for sure is for used equipment. There will also be a significant increase in the need for services for the maintenance and repair of various equipment.

Enterprises that sell high-quality inexpensive auto parts are having a good time going through difficult times. Many citizens refuse to buy a new car, so they have to buy spare parts to keep their old car in good condition. It is worth noting that in 2019 the demand for goods related to cars will be large only for the most popular items, for example, anti-freeze or oil. But car cosmetics and expensive accessories will gather dust on store shelves, waiting for better times.

In any case, the first places in the ranking of goods in demand in 2019 will be occupied by food and budget clothing and footwear, both for adults and children. The list will continue with services that allow people to save or keep what they earn. Also in the ranking of demand for goods and services in 2019, gold and jewelry will definitely be present.

Expensive or cheap?

During a period of economic instability, there will be a demand for expensive goods and services. Wealthy citizens convert their assets into foreign currency, so the fall of the ruble does not affect their well-being. In addition, rich people usually do not save on habits.

The middle price segment will be less in demand, since the middle class suffers the most from the crisis. Due to a significant reduction in income, this group of the population is switching to cheaper goods, so trade enterprises selling products at average prices will lose some of their customers. If we talk about what product is in the greatest demand, it is budget products and services, for example, cheap food, clothing, alcohol and recreation.

If you decide to go into trading, study the demand for goods in 2019 and decide in which direction you will work: will you focus on satisfying the needs of rich people or supply cheap goods. You should also not forget that there is a high level of competition in the low-price segment, so you need to make an assortment of inexpensive goods of medium quality. It's time to forget about intermediaries. If you want to make good money, buy products directly from the manufacturer. Now let's try to figure out which product is in greatest demand in Russia. To do this, consider each group in more detail.

Food

Experts unanimously argue that the demand for food in Russia in 2019 will only grow. All people have a need for food, regardless of the economic situation. No one will completely give up food, unless they remove something from their diet in order to save a little. According to statistics, the demand for goods in 2019, the cost of which is increasing, will begin to increase rapidly. Consumers believe that in the future, the price may rise even more, so they stock up on products for future use. Some entrepreneurs deliberately create a stir and thereby significantly increase their profits.

Cloth

It is unlikely that anyone will turn away from new clothes, therefore, even during a crisis, a large part of the population's income is spent on buying clothes. Previously, many of our compatriots bought expensive luxury branded items. Recently, the interest of buyers has switched to cheaper clothes and accessories.

Experienced entrepreneurs, who constantly monitor what products are most in demand, update the assortment, adding inexpensive, fast-selling products to it. At the peak of popularity - cheap quality products from little-known brands, as well as stock and second-hand clothes (second-hand).

Personal care products

Thinking about what is now in demand in the market, personal care products should be noted:

Shampoos;
Toothpastes and brushes;
Decorative cosmetics;
Deodorants and more.

This is not all that is in demand. As a rule, the attention of buyers is attracted by inexpensive products that save money, for example, shampoo + balm or moisturizer for the body and face. This must be taken into account when forming the assortment of the outlet.

Household products

Due to the decrease in purchasing power, many Russians have to give up entertainment. People prefer to cook at home, so restaurants and cafes are empty. Also suffer losses and companies that offer food delivery and takeaway. For some citizens, cooking various dishes is a hobby. Such people are about 19% of the total population of our country. In this regard, sales volumes in the market of semi-finished products and ingredients for gourmet dishes began to grow. By the way, last year the demand for bakery products decreased, but the volume of sales of ingredients for their baking, flour and yeast, increased by 15%.

To stay afloat, retail outlet owners will have to compete fiercely. If you want to be successful, constantly monitor the market to find out which products are in the most demand, increase seasonal sales and optimize your costs.

Medicines

Continuing the conversation about what is now in demand among people, I would like to separately note the various drugs. They are essential goods, so sales of such products do not fall even in conditions of economic instability.

It is most profitable to open a highly specialized pharmacy, for example, an economy class or for the sale of domestic medicines. The drug business is characterized by stability and the absence of any seasonality. If you determine what is in demand and manage to organize your business in such a way that your pharmacy stands out from the competition, consumers who are tired of the huge number of different offers will go to you.

farm products

According to the results of sociological research, in 2016 the number of customers in chain supermarkets significantly decreased. This is due to the fact that many citizens of our country prefer shopping in the market. Here you can buy natural and really high-quality products at affordable prices.

After the introduction of sanctions, the country has become less imported fruits, vegetables and meat. They have been replaced by farm products that outperform similar mass-produced products in terms of quality. Therefore, if we talk about what products are in demand in 2019, we can safely say that these are domestic farm products.

Alcohol and cigarettes

During the crisis, the consumption of various goods is reduced, cash reserves are reduced and, in general, the standard of living is falling. It is difficult for entrepreneurs working in the field of trade to determine which goods are currently in demand. But there are products for which people do not spare money even in a difficult economic situation. These are alcoholic beverages and cigarettes.

Scientists have provided quite interesting data - during the crisis, people visit drinking establishments more often and drink more alcohol. According to the results of the studies, some citizens can save literally on everything, even on toilet paper, but not on alcoholic products. Consumers can buy cheap liquor instead of expensive cognac or wine, but they will not give up alcohol. High-quality alcohol is bought by wealthy people. Undoubtedly, in the list of goods that are in great demand, food, clothing and medicines are in the first positions, but alcohol is far from the last place in it.

Author's works

Recently, such a direction of entrepreneurial activity as hand-made has become very popular. Before you do this, you need to figure out which handicrafts are in demand. Most in demand on the market:

Paintings. Modern art differs significantly from classical painting. The most popular are abstract paintings with bright geometric shapes or blurry spots. They are often found in the interiors of private houses and in the offices of reputable companies;
Knitted products. Pay attention to what people are in demand now and get to work. These can be original sweaters, hats, socks, bedspreads, etc.;
Kids toys. There are many options here. The most important thing is that toys are made from natural, safe materials, such as wood;
Women's bags. These are exclusive products. If you want your products to sell quickly, use high-quality materials and original decor;
Clay products. Recently, pottery has become very popular. If you are interested in what is in demand from handmade, then pay attention to various souvenirs, plates, jars for spices, pots or cups. Exclusive products sell very quickly, so try to do something unusual and original;
Bijouterie. It is an inexhaustible source of income. The range of such products is huge, and the demand for them does not fall even during a crisis. If you manage to find your niche in this market segment, the money will flow like a river;
Exclusive clothes. If you know how to sew and think about what kind of needlework is in demand, start producing unique quality clothes. There will always be buyers for original original models.

Focus on new fashion trends and national traditions. This will help you understand which product is currently in demand in 2019. Do not forget that you are selling people not just products, but a part of your soul.

Stress Relief Products

Nowadays it is difficult to find rare goods that are in great demand. But if you look closely, this market segment can include products designed to relieve stress.

Almost all residents of large cities are familiar with such a chronic illness. Entrepreneurial people come up with various ways to solve this problem. They offer consumers various products and services that help relieve stress, open anti-stress cafes and shops. This is a fairly promising area of \u200b\u200bactivity, which allows you to receive a decent income. If you decide to go into retail and are trying to figure out what products are in demand, be sure to look into stress relief products.

tourist trips

Now let's try to determine which services are in greatest demand in our country. One of the most demanded activities in this area is tourism. Such a business may seem easy and attractive enough, but in fact there is a huge level of competition in this market segment. The demand for the services of tour operators does not exceed the supply, but despite this, any entrepreneur can achieve great success here.

In essence, a tourism product is a service, but it is considered a commodity in the market because it can be sold away from the place of production. During the crisis, consumers refuse expensive tours to well-known foreign resorts in favor of relaxing in the bosom of nature in our country. If you focus on this in your activities, the business will develop harmoniously and bring excellent income. ( 31 voted. Rating: 4.87 out of 5)

The key to doing business in the resale of Chinese goods is understanding the essence. It is not even the scheme of buying and selling that is important here. It is quite simple - they found a product, bought it at cost, sold it in their hometown via the Internet or newspapers. The essence of the product matters. If a housewife sells a screwdriver, then she is unlikely to be trusted and trusted to buy. Just like a plumber will sell hot rollers. Trust between seller and buyer must be the foundation of any sale.

The second moment of such sales. Price. Many buyers are aware of the existence of Chinese online stores. But, they also understand that the wait for this product can last 2-3 months. Therefore, they are looking for an alternative - to buy here and now, but cheaper than in a store. The choice of price is also a rather delicate matter. The inner worm of greed asks you to set the sale price at 10-20 times the purchase price. But, the law of the market says that sometimes it is easier to make a profit on the turnover of funds than on the sale of these goods at high prices. What price to put on Chinese goods is up to you. But, in any case, one should remember a simple truth - if it is not for sale, then it needs to be changed. Luckily, changing the sale price is pretty easy. You are not a shop.

By the way, the question of conscience is whether the resale of goods from China is a scam? Again, it's your conscience and your deal with it. For example, one of my acquaintances simply sells goods bought in China that did not suit him. And he buys a lot of things and often. So it makes a nice profit in addition to the main income. And we are already thinking about starting a large legal business.

In the meantime, you consider and think about your own capabilities. We suggest you familiarize yourself with the list of the most popular Chinese goods by the number of purchases per month. Do you understand what I mean? If they are well bought, then the demand for them is very high. Such goods are easy to resell in your city. In the list, I will indicate the price of selling it in China. Its resale price is usually + 20% ... 400% of the purchase price. The statistics were kindly provided by the Aliexpress trading platform.

Cable cutters - $1.71,
Smartphone Xiaomi Redmi 4 Pro — $159.99,

One of the most difficult questions that faces a novice entrepreneur.

In this article, we will look at what to sell in an online store, ideas for creating an online business, what goods and services are most often sold online, and what determines the choice of products for a store. We will select the most interesting options for sale in a small town. We will also determine what is profitable to sell in an online store in the current crisis.

What is sold in popular online stores?

The Internet is a global network through which you can sell almost everything. The world's most famous online store Amazon.com offers millions of products from 35 product categories, including electronics, household appliances, clothing, shoes, toys, jewelry and many others.

The largest online store in Russia, Ozon.ru, sells goods in 16 categories, which even include tickets to various events and travel packages.

What to sell in an online store: ideas

Most often, online services specialize in 2-3 categories of goods, is it easier to develop and subsequently expand, is it better to sell in an online store? For example, a clothing and footwear website, upon reaching a certain turnover of funds, can begin to offer jewelry and watches, thereby increasing its profits.

More than 3 billion people visit the Internet every day, which means that any of them can visit your site. Therefore, you can sell absolutely any product in the online store. However, trading one will be profitable and the other will not be in high demand.

Sale of a unique product via the Internet

You can find sites that offer only one unique product. It is known that in the online store you can have the same thing, you can make very good money on it! For example, there is a site selling fashionable handmade bow ties made of wood. Do-it-yourself things with a share of creativity are popular, and their implementation brings a solid profit to the site owner.

What is most commonly sold online?

What to sell in an online store? Ideas may come from looking at the table below. Let's see what most people are used to buying online. After analyzing the structure of Internet business in Russia, we have compiled a table in which popular product groups and the number of sites where they are sold are presented in descending order.

Product categories	Quantity online stores
Gift and souvenir products, fresh flowers	195
Goods for children and toys	178
Furniture and decor items	170
car parts	162
Clothes, shoes and bags	160
Sports and tourism equipment	151
Electronics and home appliances	147
Computers and accessories	132
Materials and tools for construction	124
Perfumes, cosmetics	106
Sex shops	105
Household chemicals and household goods	102
Medicines and supplements for health	99
Mobile phones and accessories	97
Audio and video discs	93
Books and magazines	89
Food, liquor and tobacco	87
Equipment for production and trade	79
Medications	77
Products for animals and plants	75
PC software and games	72
Jewelry	68
antiques	65
Coding systems	62
Stationery	59
Photo and radio products	52
Watches and accessories	49
Musical instruments and equipment	29
Virtual Goods	25

Based on the data in the table, we can conclude which products are most often sold. This indicates a high level of demand for them. But do not forget that where demand is high, competition is high.

The table shows extensive product categories, and some niches in the product subcategories are practically not occupied. Therefore, there is no need to be afraid of great competition - you should carefully study the direction that you like the most and find a place for your online store in it.

What determines the choice of goods for an online store?

The definition of a product category for sale depends on several factors:

business project budget;
the territory of the online store;
personal knowledge of the product;
Internet business trends;
demand for goods;
delivery options.

In a crisis, many entrepreneurs who own online stores lose part of their profits or go bankrupt. It's all about the unwillingness to accept the new conditions of reality and change the methods of work. What to sell in an online store? Ideas and the chosen product should be in demand. Here are some tips for determining the product content of the site.

If the budget formed to start a business is small, you should not choose an expensive and exclusive product for sale. You also need to remember that large-sized goods require expensive shipping, so if the budget is limited, it is better to choose a medium-sized hot item.

It is best to choose the product in which you understand. This will facilitate your future activities, you will not need to learn a lot of new information.

If you plan to operate an online store within the same city, then you should carefully study the demand in it. The main categories of goods that are in demand are the same in almost all cities. But there are also those products that are not represented in your city, although people will definitely buy them.

How to determine which product is the most relevant right now?

In order to know what is relevant to sell in an online store, you need to take into account trends in online sales. It happens that by determining the future high demand for a particular product in time, entrepreneurs earn a lot of money! In the conditions of the current crisis, the demand for some goods has increased, while for others it has fallen. We propose to consider what is most profitable to sell in a crisis.

What price groups of goods are popular in a crisis?

What is worth selling in an online store in a crisis? During the crisis, expensive and elite groups of goods are sold in a larger volume than before. The main buyers of expensive products are wealthy people who probably took care of the stability of their well-being. During a crisis, rich people try to secure their wealth and invest in antiques and art, jewelry.

The main drop in demand is observed in the middle price segment. This is due to the fact that people with an average income, who are buyers of such goods, are losing wages and running out of other means. They stop buying quality goods at average prices and try to save money.

Cheap goods in times of crisis become more in demand. The general population saves money and seeks to purchase goods at a low price at the expense of quality. Cheap clothes, furniture, food and budget vacations are in high demand due to the influx of former middle class people into the segment of cheap goods and services.

Thus, to select a product for sale in an online store in a crisis, two strategies can be used:

Sell luxury expensive goods for wealthy people.
Establish reliable mass deliveries of cheap goods for the bulk of the population.

What to sell in a crisis in an online store?

You need to choose a product for an online service taking into account modern realities. Do you want to know what you can sell in an online store? For ideas on what to sell during a crisis, you will find below:

Industrial and construction equipment. Currently, due to the restriction of imports, many new enterprises are being created in Russia. They try to save on construction, so used equipment is in particular demand.
Household appliances and electronics. Buying broken equipment and electronics for a penny and repairing it, you can make very good money. People tend to buy inexpensive goods, so used equipment is in great demand.
Inexpensive food. Food is what they try to save on during a crisis. They will buy products from your online store if you offer lower prices than competitors.
Auto parts. Demand for new cars falls in times of crisis, so people try to repair old ones. Selling cheap parts online can make you a lot of money.
Jewelry. They are in demand as a reliable option for saving money. Exclusive and expensive jewelry is in special demand among wealthy people.
Inexpensive clothes and shoes. The population also saves on it, however, absolutely everyone needs it. Find a supplier with low prices and sell cheap clothes and shoes through your online store.

The demand for cosmetics and perfumery, ready-made food, and small household appliances is increasing.

How to make money on an online store without investment

If your budget was only enough to create a website, then you probably want to know what to sell in an online store without investment. Through the online store you can sell discounts on goods! It is very convenient and profitable. By agreeing with stores to sell their discount cards, you will earn on this. During a crisis, people tend to buy goods at a discount, so now this idea is especially relevant. In this case, you can fill the site with the goods of your supplier and enter the condition of 100% prepayment.

Thus, you will not need to spend money on the purchase of goods, and with each order you will give part of the funds paid for it to the supplier. There are many sites on the Internet that work in this way, it's just that many people don't even know about it.

Small Town Online Store Ideas

For residents of the regions, the question of what to sell in an online store in a small town is important? As you know, the incomes of the population of small towns are lower, so expensive goods offered online will not be popular in them.

Residents of medium-sized cities pay special attention to the quality of products. Inexpensive and solid goods will be in great demand among them.

So, we present to your attention a list of goods on which you can earn money when selling in an online store in a small town.

All of these will be in the highest demand when selling online in a small town. By creating a website and filling it with popular goods, you will ensure yourself a high and stable profit.

In the article, we examined the main areas for the effective operation of an online store and found out which products are most profitable to sell online. We wish you success in choosing a business idea and its development!

Last year, the world went crazy with spinners: spinner toys filled online stores in different countries. What products and categories will be the most popular in 2018, what can attract customers, we will find out in today's review.

Selling Criteria

Low price. Yes, there are premium products that find their target audience, but they will never become mass. If you want to reach the largest target audience, sell cheap goods.

Versatility. Everyone needs smartphones, clothes and household appliances: accordingly, the target audience for such products is also wide. They are needed by schoolchildren, pensioners, and people of the ordinary middle class.

Ease of ordering, payment and delivery. We hope you are doing great with this!

What do people buy online

Large and small household appliances

Why overpay if TVs, irons and washing machines are cheaper in online stores? More and more buyers think so and go shopping on the Internet. The only disadvantage of selling equipment online: the impossibility to touch and see live, to check the complete set and details. However, this can be done after receiving the order, and if something goes wrong, issue a refund.

Smartphones, laptops, tablets

Both Chinese and original electronic gadgets and their components are one of the leaders in the online commerce market. In online stores, both cheap no-name models and products of well-known companies are presented. In addition to smartphones, tablets, laptops, memory drives, fitness trackers and other gadgets are bought with a bang.

Accessories sometimes cost no less than a smartphone: a keychain for a phone, a case for a keychain, a socket for a case - this a whole complementary industry. As well as protective films and glasses, headphones, portable speakers, players - thousands of them.

Most pet supplies are made in China and sold in Russia at a premium. Nevertheless, people have always bought and will continue to buy pet food, dishes - bowls and drinkers, toys, rugs, collars and harnesses, flea medicines and other hot items. You can make a not very large margin on such goods - they will still sort it out. More expensive goods charge less, but they still have their customers. These are clothes for pets, houses and other furniture, unusual designer toys and collars. The markup for such goods should be higher.

Notebooks, pencils and pens, stickers, colored stickers are loved not only by teenage girls. Adults often go crazy with all kinds of stationery, which is full in online stores. The leader of this market, of course, is Aliexpress: there is truly a stationery paradise, and the goods cost mere pennies. Keep up with the prolific Chinese: sell stationery cheaper than in stores, and you will be happy. And yes the range should be very wide: lovers of notebooks and diaries, as a rule, are very picky and can spend hours choosing the very thing.

craft goods

The fashionable word “craft” has also penetrated into e-commerce: here and there they offer craft bags, notebooks, products ... In fact, this word means handmade, so not every product that bears this name is actually such. Conversely, any handmade item - be it an embroidered picture or fresh beer - is essentially craft. We advise you to pay tribute to fashion: people are turning to naturalness, and now more than ever the opportunity to make money on it is real.

Try to go to a branded sports store, and then to the category "Sport and Recreation" any well-known online store. The difference, we think, will be obvious: it is cheaper to buy online. Pay special attention to the seasonal assortment: in summer - tents, folding chairs and tables, barbecues and grills, backpacks, bowlers and more. Closer to winter actively sell skis, skates, thermal underwear. Nordic walking poles are still popular.

LED bulbs

Many Russians are gradually switching to energy-saving lamps. Therefore, pay attention to such a category of goods as LED chandeliers, table lamps, LED strips, with which you can decorate furniture yourself. In winter, this list is replenished with New Year's garlands.

Lamps and chandeliers are inexpensive, it is better to buy them in China - it's cheaper that way. Pay attention to the quality of goods - diodes and bulbs should not be defective.

Household goods, children's goods

Now only the lazy do not sell goods for the home. These are dishes for the kitchen, furniture for rooms, curtains and bed linen, tricky devices that make life easier for housewives. We will also include here tool sets for men, and goods for children of different ages. To interest the buyer, you need to stand out from the crowd stores with an unusual assortment or offer really low prices.

Clothes, shoes, cosmetics

Without this category, the list would be incomplete. We think it is not necessary to explain how big this market is. People will dress and adorn themselves even in times of crisis. Therefore, feel free to sell, your buyer will definitely be found.

We will pay special attention to replicas of well-known brands. You can find fake ones on the internet. Converse, Adidas, Timberland, Lacoste, and in replicas UGG Australia probably every third girl went. Enterprising Chinese have learned how to sew very similar things at a low price, and the owners of online stores resell them at their own markup. And everyone is happy!

E-tickets

Noticed that have we almost stopped buying real paper tickets? Whether we are traveling by train, flying by plane - we order tickets on the website, but we are looking for where it is cheaper, whether we go to the cinema or to a concert - we also book in advance and show it on the smartphone screen. E-tickets are selling well, but in order for people to trust your online store, you need to work hard on creating a positive image and reputation

Bestsellers-2018

What specific products will be sold like hot cakes in the coming year? We have studied the latest e-commerce trends and compiled our list of hits.

Xiaomi phones have won the love of Russians. They are really cool: light, comfortable, with a good camera. So, with almost a 100% guarantee, we can say that a decline in sales of these phones in 2018 is not expected. Together with phones, they sell both accessories and components: tempered glass, resistant to scratches and damage, various cases, silicone bumpers, car holders.

Price: moderate.

CA: the most different.

3D printers are a fashionable gadget with which you can print not only documents, photos and drawings, but also any object, whether it is your favorite tea mug, your own hand or your phone. 3D printing has appeared not so long ago and is already widely used in science, construction, and industry. Now everyone can appreciate its advantages: The 3D printer generates three-dimensional objects with real parameters.

Price: rather high, but tends to decrease.

CA: is getting wider. Popular among young people.

A super popular thing that will suit absolutely everyone - even children have smartphones. And they are always discharged very inopportunely - thanks to the Internet and mobile applications that eat up energy. And if the phone is not new, the battery can run out at any inopportune moment. Energy storage devices are devices with a capacity of up to 10,000 mAh, with which you can quickly charge your gadget up to one hundred percent.

Price: average.

CA: the most different.

4. Liquid phone cases

A fashionable accessory for which any teenager will sell his native school. This is a regular case, the back of which is a pattern and is filled with a gel or liquid. When you tilt or rotate your phone, the gel begins to move around to form a pattern. It looks very impressive In addition, such a case will protect the phone from damage and scratches.

Price: low.

CA: the most different.

5. Smart watch

Smart watches can have a variety of functions: measure heart rate, serve as a navigator, monitor sleep phases, play music, receive calls and send sms. Some models have a parental control function. Such a gadget is suitable for those who play sports, follow a healthy lifestyle, go on a trip or just want to stay in touch, even without having a phone at hand.

Price: moderate

CA: mostly youth.

6. Gel polishes for nails

Let's dilute the hit parade of gadgets with such a seemingly frivolous product. If you look closely at the beauty industry, you will notice that a huge number of manicure masters appeared, whose services are in high demand. Therefore, gel polishes, as well as all kinds of sparkles, rubs, stickers, are in unprecedented demand in online stores. As well as all kinds of accessories and consumables: UV lamps, nail files and scissors, cuticle softening oil, and so on.

Price: relatively low.

CA: women who do their own manicure, beauty masters.

7. Drones

And back to technology again. Drones are aircraft that take video from a height, are now in high demand. They are used at city and family events and celebrations, used in photo and video shooting, and even track crimes. Many have started using drones for commercial purposes: shoot video on demand. Drone owners are on the rise, and there is every chance that this trend will only increase in 2018.

Price: pretty high.

CA: varied.

8. Karaoke microphone for smartphone

Yes, not simple, but connected to a smartphone! The wireless microphone connects to your smartphone via Bluetooth, which means that you can take it with you anywhere: to nature, to a cafe, to visit friends. The dimensions of the gadget are small, and the built-in battery will allow you to work for several hours continuously.

Another plus: the microphone connects to the speaker, so the gadget can be used as a player and play music from your smartphone - again via Bluetooth. Some models have a sound effect function.

The sales pendulum sometimes swings in the opposite direction. From ultra-modern trends - to naturalness and naturalness, from trendy digital gadgets to items made from simple materials. This is how watches with a wooden case and sunglasses with a frame made of wood appeared on the market. Such things are now at the height of fashion: they are inexpensive, look cool and distinguish the owner from the crowd.

Price: low or medium.

CA: people who follow fashion, youth.

10. Fire lamps

Live flame lamps- a novelty that is gaining momentum. It looks very unusual and beautiful, many will like it, but it is not so easy to find such a miracle in online stores. Be one of the first - sell Flame lamps homeware in your shop.

Price: low.

CA: family people, new settlers.

11. Portable LED projectors

Another gadget that receives more and more user requests in search engines. LED projector - an alternative to a computer monitor or TV screen, it shows the image as if on a huge screen with a 300-inch diagonal. Since the projector is LED, it will help you save money.

You can make a separate landing page for such a product- we already wrote, Or just sell it as a home theater in the digital technology section.

Price: quite expensive.

CA: families, entrepreneurs, scientists

If you are in doubt whether the selected product will be popular, run it through the service It shows how many people per month searched for a particular product. This data will also be useful when promoting an online store: see how many more requests with the words "led projector"than "ice projector". This means that the first phrase should be inserted in the product description.

It not only shows the number of requests, but also their dynamics and even popularity in different countries.

Try, experiment, find new unusual products and sell them to your customers. Who knows, maybe the products from our selection will be a success for the spinner! We'll see at the end of the year!