There is a widespread opinion that big money is earned in megacities, while provincial businessmen in a small town have much more modest incomes. This is partly true, because in megacities there is a large population, and therefore, higher demand for certain goods and services. The purchasing power of the population is also higher here. However, this does not mean that the very idea of ​​opening a business in a small town is something meaningless.

Moreover, according to all economic forecasts, it is for small business future, therefore, in a small provincial town there is every reason to count on success.

What is typical for business in a small town, what are its features?

Minimum competition and cheap start

The 2 main advantages of any business idea for a small town are a minimum of competition and small investments with which you can start a business in a small town.

On the other hand, the main disadvantage should be taken into account - this is the low purchasing power of most of the population. People in the regions do not have much money, and first of all, they close their basic needs - food, housing, cheap entertainment, clothes, and only then cafes and restaurants.

An important provincial factor is the mentality

Well, and finally, another important provincial factor is the mentality. In a small town, where half of the inhabitants know each other, reputation sometimes plays a much more important role than in a large regional center. But it all depends on the city.

The main direction is trade

Be that as it may, 80% of business ideas in small towns are “tied” to trade, and there is a logical explanation for this. If you decide to “enter the same river”, it may make sense to acquire an already operating business. In any case, finding an unfilled niche with good demand will not be easy at all. A word of advice: be careful with a specific product. It can both make a splash and, due to weak purchasing power and conservative views of a certain part of the population, go unnoticed.

A new line of business in small towns in 2019 is the property of bankrupts and debtors of bailiffs

Recently, the number of bankruptcies has increased many times, but few people know that the property of debtors is sold through public auctions, where it can often be purchased for a penny.

It is especially interesting to buy property in small towns, as few people there know about offers and know how to work with auctions. For more details see in the free course of Oleg Selifanov

Leasing business - leasing residential and commercial real estate

Main plus rental of residential property- people always need housing, especially when you consider that you can start a rental business even with an amount of 100-200 rubles, this idea works well in the regions.

To better understand how to make money on real estate and not make irreparable mistakes, go through free real estate courses. They will help you decide in which direction you want to work and which one is right for you.

• How to get 35-70% per annum on real estate
• Business idea - Profitable house (video + business plan)

4 main advantages of business ideas with real estate in small towns

1. rental business requires minimal participation,
2. it is excellently credited and you can start even with a small personal capital - 100-200 thousand rubles
3. scales perfectly
4. generates rental income every month
5. a small number of employees are sufficient, sometimes even coming and piecework with the simplest qualifications.

Starting a service business in small towns

The situation looks somewhat different. Here it is very important to correctly draw a line between essential services and benefits that do not belong to them. Naturally, in a small village, the first type will be in demand, and not the second.

For example, a profitable business is more likely to become barbershop with affordable prices and a constant flow of customers, and not a SPA-salon with a wide range of expensive cosmetic procedures. Along with this, it is not enough to be like everyone else, that is, in our example, like other hairdressers.

In order for a potential client to give preference to your salon in the future, offer him a zest, albeit a small one. It can simply be a quality service, when a person was not just cut, but also met in a clean room, was friendly with him, offered to wait in a comfortable chair for his turn.

Repair service

Another niche that promises success in a small town is provision of repair services. There is a simple explanation for this. The level of income in the province, as a rule, is average or below average, so no one is in a hurry to throw broken household appliances, shoes or clothes in the trash.

In this regard, the opening of a repair shop with a convenient location and work schedule can potentially count on financial success. In general, there are just a huge number of business ideas for the city, you just need to search.

• mini bakery
• Cesspool machine
• Banqueting hall
• Drilling of the wells
• Pharmacy
• Auto parts store
• service station, car service
• funeral services
  • Recruitment
• Tire fitting
  • • • Similar business ideas:

We offer a brief overview of the 10 most profitable businesses for a small town with a population of 10 to 100 thousand inhabitants. We did not take into account any new ideas and know-how. The review contains only proven ideas, which, with proper organization, cannot but be profitable.

Production of building materials

Labor in small towns tends to be cheaper than in big cities. Therefore, any business related to production will be more profitable here. Moreover, in small towns, rent and utilities are cheaper and it is much easier to find a land plot and premises. The local administration is also more accommodating and it is easier to establish contacts in official circles. One of the most common and proven businesses in small towns is the production of building materials. First of all, these are foam blocks, cinder blocks, bricks (including Lego), SIP panels, paving slabs, borders, reinforced concrete rings etc. For landscaping, it is possible to produce bulk materials, such as decorative crushed stone and decorative wood chips. There are many options, you just need to act. Sales of building materials can be carried out to the nearest large city, construction companies and private buyers.

mini bakery

The business of all times, regardless of the size of the city, is the production of bread and bakery products. During the crisis, the consumption of bakery products increases dramatically, so now is the time to open such a business.

How much money do you need to open a mini-bakery

Opening a mini-bakery will cost at least 700 thousand rubles, provided that the business is organized in a ready-made, rented premises. The most profitable option is the production of bakery products: sweet buns, croissants, pizza, pies, crackers, sticks, crackers, etc. Unlike bread (essential goods), the markup on buns and croissants can reach 100 percent or more.

Cesspool machine

Small towns tend to have a large number of private sectors where people use individual sewer systems (latrines). The service for pumping out septic tanks and cesspools is always relevant, regardless of the crisis. In many private houses, the sewerage system is not designed quite correctly, so it is pumped out almost every 2-3 months. With an average cost of a service of 1,200 rubles, more than 4,000 rubles can be spent on pumping out sewage per year.

How much money do you need to open a sewer truck

To start a service business sewer truck it will take from 400 thousand to 1.2 million rubles. That is how much the GAZ KO-503 equipped for pumping costs. The price, as you understand, depends on the condition of the car. A supported version of 2013 - 2014 can be taken for 700 - 900 thousand rubles.

How much can you earn on a sewer machine

If there are 1,000 houses in a city or village, you can potentially earn from 1 to 4 million rubles from them. per year, excluding competition. And the competition in this area is decent, however, almost 90% of the players work on word of mouth, not bothering with advertising at all. Developing your own client base is not difficult. In addition to traditional newspaper ads, you can advertise on the Internet, as well as distribute business cards to private homes (the most effective way).

Banqueting hall

Restaurants and cafes in small towns are not very profitable, since many people's incomes do not allow them to visit such establishments. But anniversaries, birthdays and weddings do not count, so there is always money for such events. A banquet hall is one of the most proven ideas in the catering industry. The difficulties with starting such a business are much less than in the case of a restaurant, and the exhaust can be no less.

How much can you earn by opening a banquet hall

For example, during the wedding season, even the most meager in terms of design rooms are booked several months in advance. From one event, it’s really possible to earn “clean” from 30 thousand rubles, depending on the size of the room and the number of guests. And there can be at least 8 such events per month. The main difficulty in organizing such a business is finding a profitable premises, since the main profit of an entrepreneur is spent on rent.

Drilling of the wells

A real working idea for a small town and surrounding areas is drilling water wells. There are many examples on the Internet of how people earn tens of thousands of rubles a day on ordinary manual installations. For example, you can watch video reports of entrepreneur Roman Karpukhin, an interview with whom is published on our website.

How much can you earn from drilling wells

In one working day, you can drill 2-3 wells and earn from 30 to 100 thousand rubles. Clients can be owners of private houses and summer cottages. The service is always relevant, because it is common for a well to fail (for example, silt up). This business is practically independent of competition, so you can safely get trained, form a team and start earning good money.

How much money do you need to start a business like drilling wells

Fortunately, serious investments are not required here - 100,000 rubles may be enough for “everything about everything”.

Pharmacy

During the crisis in the country, it is the pharmacy business that shows one of the largest profit growth. People start to get sick more due to stress, poor nutrition and, accordingly, trips for medicines become more frequent. Pharmacies feel great in settlements ranging from 3 to 5 thousand inhabitants, not to mention cities. Opening in any residential area with an abundance of high-rise buildings, you can count on a constant flow of customers, especially the elderly.

How much money do you need to invest to open a pharmacy business

The amount of investment in opening a small pharmacy kiosk is estimated at $10,000-15,000. Here, however, there is one feature - a pharmacy kiosk must be attached to a pharmacy, the opening costs of which are 3-4 times higher. Alternatively, you can attach to any federal network or purchase a franchise. For example, franchising in the Russian Federation is offered by brands such as Sovetskaya Apteka, Apteki Evalar and Apteka 36.6. See a detailed business plan for opening a pharmacy in this article.

Auto parts store

As in the case of bread and medicine, auto parts are in constant demand. You can object by saying that the competition in this business is not real. Yes, there are a lot of shops with spare parts, but there are more and more cars every year. Moreover, success in this business largely depends on the location of the store and the qualifications of the sellers. Let's say more, there are so many brands of cars today that not a single store can fully provide the entire range of spare parts. A person goes to one store, does not find the necessary spare parts, goes to another and buys there. For every 10 thousand inhabitants, up to 3-4 stores can easily work together and remain profitable. If you are “friends” with technology and can work as a seller for the first time, you will have the cards in your hands.

service station, car service

As well as auto parts, car repair services are in constant demand. I don't know of any car service that has the problem of lack of customers. If masters with “straight hands” work in the service station, there will be no end to customers 365 days a year. As you remember 10-15 years ago, changing the oil in a car on your own was the norm, but today it is easier to order such a service at a car service, where everything is put on stream. Almost half of car owners today are the fair sex, who cannot replace even such an elementary consumable as an air filter. Opportunities for opening a car service today there are so many that such “businesses” are launched even in garage cooperatives. However, it is not necessary to repair everything and everything. For example, you can limit yourself to specializing in the repair of cracks and chips, straightening dents, or auto electrician services.

funeral services

How much can you earn from funeral services

Service business funeral arrangements, no matter how sad it may sound, was and remains relevant. This is a difficult but very profitable activity. So, the most modest budget for a funeral is 15 - 20 thousand rubles. On average, funeral arrangements cost 30-50 thousand rubles. and more. Traditionally in demand are: coffins and monuments (you can either resell or engage in your own production), organizing a mortuary, embalming the deceased, delivering wreaths, cremation, disinfection of the premises where the deceased was, preparing graves, an orchestra for a funeral procession, transporting the body of the deceased, etc. .

Recruitment

The most difficult thing here is the selection of personnel, because not everyone manages to work in this area.

Tire fitting

As noted above, the automotive business remains very profitable, in any city, from small to large. Services tire shops some car owners use at least 5 times a year. In the spring, the car "changes shoes" for summer tires, and in the fall - for winter. With our roads, discs very often crumple, the repair of which costs from $ 15 per piece. Not to mention the punctures and side cuts of the tires. Recently, one can observe the opening of tire shops even at private homes. To do this, it is enough to make an extension to the house, and transfer it to the appropriate type of permitted use. In extreme cases, you can limit yourself to an ordinary garage. The main thing is that all the necessary equipment fits in it: a balancing machine, a vulcanizer, a tire changer bath, etc. Those workshops that are located near the roadway are especially profitable. In this case, no additional advertising, except for a bright sign, is required. And if you open in the season when there are weekly queues for the services of "changing shoes", there will be no problems with the flow of customers. However, you can find many more ways to make money in a small town, moreover, with virtually no investment. We offer one of them - stable income from ads. Check out our course and find out what, how and where to sell. In fact, there are quite a few opportunities for earning money in a small city, both offline and online. If you want to receive even a small but constant income, read about 50 ways to make money online. Do you want to combine several options for earning? Here you will find the answer to this question.

* Calculations use average data for Russia

What profitable business can a beginner in a small town open with minimal investment? We offer 25 business ideas relevant in 2019 in small towns, as well as detailed launch guides.

Key making shop

To open a point for making keys, you will not need any impressive investments: 150 thousand rubles will be enough, most of which (about 90 thousand rubles) will be required for the purchase of machine tools. The main service in the workshop will be the production of duplicate keys to the front doors, garages, cars, porches and intercoms. Additionally, you can earn money by sharpening knives, scissors and drills, selling locks, key fobs, performing emergency opening of locks, etc. It is possible to recoup a point for making keys in six months of work. This is a great idea for beginners, relevant in 2019. To accommodate the workshop, 4 square meters is enough. meters.

Kindergarten at home

If you are looking for a home-based business option and have experience raising children, then consider opening private day care centers at home. This is a socially responsible business that reduces queues for kindergartens and is subsidized in many regions of the country. Private kindergartens are most in demand in new high-rise districts, where local authorities often do not have time to meet the population's need for public kindergartens. In such places, parents are looking for an opportunity to leave the child under the supervision of at least someone. The profit of a kindergarten at home will be 50-100 thousand rubles. per month.

Carpet cleaning

The carpet cleaning business is one of those activities that require minimal investment. Its essence is simple - you organize the cleaning of customers' carpets on-site or provide services for the removal / delivery of carpets to your own workshop, where you carry out the cleaning. The second option is more suitable for serious business, as you can significantly increase the number of orders and productivity. When working at home, you can get by with a minimum amount of equipment, household chemicals and small cleaning appliances (you can even meet 100 thousand rubles). With 4-5 orders per day, net profit can reach 90-120 thousand rubles.

Production of decorative candles

Candlemaking is a fun and relaxing activity to do for fun or in retirement. To start, you need a minimum of funds and skills, and all training materials can be found on YouTube and needlework sites. Simple calculations make it clear that a hobby in this business is much more than a business. If we assume that the price of one candle will be about 270 rubles (the average price for decorative candles), then when selling 200 candles per month, you can earn 54 thousand rubles. Then, taking into account the costs, the profit will be about 40 thousand rubles. Another thing is whether you will find so many buyers and distribution channels for your candles.

Making handmade soap

A business idea for beginners that can be opened with a minimum of funds is the production of natural handmade decorative soap. The main investments will be spent on raw materials: soap base, fragrances and essential oils, dyes. Soap making is a creative process from start to finish, right up to the packaging and sale of products. Business is possible both as a side job and in large-scale formats.

Sale of seedlings

A good seasonal business for beginners in 2119 can be selling seedlings. Seedlings of cucumbers, tomatoes, cabbage, peppers and other vegetables are in the greatest demand. You can grow seedlings even at home: on windowsills or on a balcony, in a greenhouse or greenhouse. If you grow seedlings on several levels, then even on 18 square meters, you can fit about 7.5 thousand cups with seedlings. If each cup is sold for 10 rubles, the revenue will be 75 thousand rubles, the profit, taking into account costs, will be about 50 thousand rubles.

Fish smoking

Fish is one of the most beloved products in domestic and foreign cuisine, but few people offer it to customers ready-made. Opening a smokehouse does not require large investments. The purchase of smoking equipment, freezers and a container for raw materials will require about 250 thousand rubles. The main conditions for success are a competent recipe and the presence of fresh fish suppliers nearby.

Sale of beer bouquets

A popular business idea for beginners in 2019 is the sale of all kinds of edible bouquets, including the so-called beer bouquets and baskets for men. Usually this is a beautifully decorated set of beer and beer snacks: sausages, fish, crayfish, squid, chips, and so on. The whole thing is decorated with chili peppers, garlic, cherry tomatoes. There are a million possibilities here - you just have to look at ready-made ideas.

Ready-made ideas for your business

Car rental for weddings and events

If you have a presentable white premium car or a retro style car, this is a great opportunity to earn money by renting your car for weddings and other celebrations. You can earn 1-2 thousand rubles on rent. per hour, and extract additional profit from the rental of decorations for the car. All that is required is to find a good and advertising platform or classifieds site so that the client can find you.

Donut

A donut shop is a great option for a mini cafeteria or mall food court department. The margin on these products without much damage to demand can reach 1000%. Donut baking technology is quite simple, and there are many manual units and automated systems on the market that can increase productivity. In addition, donuts are a product that will leave you room for creativity.

gingerbread houses

The gingerbread house business has several undeniable advantages. Firstly, recipes for their preparation can be easily found on the net and mastered for free. Secondly, you can make them at home. And thirdly, gingerbread is stored for a long time, which allows you to stock up for future use before the holidays. You can offer your products through social networks. As you can see it is also a great business idea for beginners.

Sale of shawarma

Street food is considered one of the best destinations in terms of the “low investment / high return” ratio. For example, to open your own business selling shawarma, 270 thousand rubles and two employees are enough. When choosing a good place, a small outlet can bring 100 thousand rubles. net profit.

Mobile planetarium

Today it has become possible to open a planetarium for anyone who has at least 250 thousand rubles. Mobile planetariums are spherical domes, inside which spherical films with a 3D effect are shown using a projector and a special coating as a screen. As a rule, the work of planetariums is aimed at school-age children. Such a business can pay off in 2-3 months, and its profitability can reach 150%.

Sale of worms and biohumus

Worms farming is a money-for-nothing idea, if we're only talking about single sales of worms to fishermen, of course. Such earnings can be completely easy: after all, you do not need to monitor the worms, and they can eat manure and food waste. It is especially good if your personal area is located on the way to the reservoir: hang the “worms” sign in a conspicuous place - and you're done. You can also sell vermicompost produced by worms. It can even be produced on an industrial scale. But keep in mind - according to the reviews of people with experience, it is not worth betting on one vermicompost. It is better to sell biohumus only in combination with other activities, for example, if you have a rabbit farm, whose droppings can become food for worms.

Conducting a fire show

Let's start with the most interesting - all in 5 minutes of a fire show you can earn 10-15 thousand rubles. Fire show is an opportunity to receive orders for holidays, weddings, celebrations and get good money for it. Large investments are not required: to buy basic equipment (poi, staffs, fans and other devices for “spinning” fire) 5-10 thousand rubles will be enough. You will also need to purchase or tailor-made stage costumes. The main thing in this business is mastering the skill of fire, as well as working on promotion in social networks. Another obstacle is competition. In large cities, it is becoming increasingly difficult to surprise people, which forces the organizers to look for new directions, combine fire shows with light shows, Tesla shows, and so on. But in small towns, you can still be the first.

Ready-made ideas for your business

Mobile 3D cinema

For some reason, when they talk about the entertainment business, they mean only large cities with a million population or cities with a population of 500 thousand people. However, a huge audience living in small towns and villages, where there is simply no entertainment, but the need for them is huge, remains completely uncovered. An interesting idea in this area could be the organization of a mobile 3D cinema, working in cooperation with local schools, rural houses of culture and other organizations that freely and gladly provide their space for such events to the organizers.

Meat trade

Meat is a commodity of daily demand. Even with the appearance of a large retail chain in the neighborhood - “death with a scythe” for any grocery store, a butcher shop can not only stay afloat, but also thrive due to the ability to vary the assortment and offer customers fresh and unique products that you will not find in a supermarket. A butcher's shop can be opened with an investment of 600 thousand rubles, the profit of small outlets is 75-100 thousand rubles.

beer shop

Beer is the number one drink in Russia, which will never leave an entrepreneur without a profit. To open your own beer store with equipment for bottling 10 types of beer, you will need about 500-600 thousand rubles. of which equipment costs will amount to about 240 thousand rubles. You can save money by renting equipment from local beer producers. The store's turnover of 300-350 thousand rubles will allow reaching a net profit of 50-70 thousand rubles.

Women's clothing store

Selling women's clothing is a business that will always be relevant. Even in the face of fierce competition, the new store has the opportunity to find its audience thanks to its unique assortment. Womenswear is the largest segment in the apparel industry, accounting for about 60% of the market. 400 thousand rubles may be enough to open a small women's clothing store.

mini bakery

The bakery is one of the most popular small business destinations. You sell a product of daily demand, investments in opening are small, and if consumer tastes change, you can instantly adapt to new trends and requests. You can open your own mini-bakery if you have 885 thousand rubles, which can really be recouped within 7 months of work.

Tool sharpening

To make money on sharpening tools, no special investments are required. At the same time, the service is in great demand both among ordinary housewives and among hairdressers, manicurists, cafe staff. Investments in the arrangement of a small room and the purchase of equipment will amount to about 130 thousand rubles.

Geological exploration and well drilling

Geological exploration and drilling is a business with a wide choice of formats and scales of activity. With minimal investment (about 450 thousand rubles), you can engage in private orders - shallow drilling during the construction of wells and the launch of installations for the extraction of groundwater. It is also possible to work for legal entities in large-scale construction.

Ready-made ideas for your business

Split system installation

Air conditioners today are almost a mandatory unit of any houses and apartments. Although this business is frankly seasonal, it is extremely in demand: after all, split systems can be needed by everyone. Depending on the characteristics of the premises, the installation time can be from 2 to 6 hours. With the cost of services from 1 to 3 thousand rubles, you can earn from 2 to 12 thousand rubles a day on installation.

Barbecue

A barbecue is a one-dish establishment, which makes running such a business a little easier than, say, running a restaurant or cafe. By focusing on one dish, you can “know” all the secrets of cooking barbecue so much that you can collect a base of eternal customers with whom you can not be afraid for the fate of your business. To open a barbecue in the format of a cafe for 12 people, preparing various types of barbecue and snacks, as well as working to take away, it will take about 1.1 million rubles, which can be recouped by the middle of the second year of operation.

pancake stall

Pancakes are a product that is easy to prepare, but extremely promising in its capabilities. You can fill the pancake with anything, and this leaves a wide scope for culinary creativity. Your business selling pancakes is attractive with low investment in equipment and the ability to set a markup of up to 300%. To open a pancake cafe on an area of ​​100 sq. meters will require about 1.25 million rubles. For a small town, the format of a pancake kiosk is ideal, the opening of which will require about 500 thousand rubles.

7841 people are studying this business today.

For 30 days this business was interested in 307354 times.

Do you want to know when the business will pay off and how much you can really earn? The free Business Calculations app has already helped save millions.

Legal aspects, equipment selection, assortment formation, premises requirements, production processes, sales. Complete financial calculations.

"src="/upload/iblock/291/Smile.jpg" srcset="/upload/iblock/291/Smile.jpg 400w, /uploadsThumb/120/upload/iblock/291/Smile.jpg 120w ">

Your easy start in the beauty industry!

No lump sum and no royalty! "White&Smile" is in the TOP-7 most profitable franchise according to Forbes! We already have 390 partners! Will you be next?

You will learn how to start your business from scratch in a small town and what to do to make it profitable. What business ideas with minimal investment are most justified in the province?

A small town is not a hindrance for large, and even more so for medium and small businesses. Entrepreneurial people are everywhere - if there is a desire, and you can realize your potential in a small village.

Do not rush to move to megacities - their smaller counterparts also need jobs and quality goods / services. In this article, we have prepared an overview of business ideas for small towns. These ideas are easy to implement and do not require large investments.

Business in a small town - how justified is it

Let's start with the fact that there is no clear definition of a "small" city. This concept is relative and largely subjective. For one businessman, these are places with a population of less than 50,000 inhabitants, the second feels comfortable in cities with a population of 100,000-300,000 people, and for a third, even half a million will turn out to be small.

According to official data, only 37 out of 1,100 cities in Russia have a population of over 500,000. This means that we have many sites for building a small local business.

Most often, in such settlements, those who have lived in them all their lives or have relatives open their own businesses. But modern technologies allow you to set up a business almost anywhere and control it remotely in the future.

At the same time, the opening requires minimal investment, since the cost of rent and the level of wages of workers in the province is an order of magnitude lower.

Small towns tend to lack infrastructure. People lack a variety of products, entertainment, services. If you live in such a town, you yourself will say with confidence what you lack as an inhabitant of it.

But what if you don't know the locality intimately enough to know about its problems? Any startup starts with an analysis. First you need to study the city and its infrastructure and find out what its inhabitants need.

We have selected several relevant areas that take root well in small towns.

Popular areas of business in the province

Consider the most popular areas of business in small towns.

Choose in these areas - you can't go wrong.

Services sector

Services are always and everywhere in demand by the population. But what is included in this broad concept? Hairdressing, legal, trucking, home training, etc. Within a small town, it is better to pay attention to the types of services that residents need regularly. Tire service, car service, shoe repair.

Whatever area you choose, you need to closely study your potential competitors and, if possible, collect “news from the fields” - find out what the residents do not like in their work, what needs to be improved and added.

Sale of goods

The most banal, but at the same time win-win option is a grocery store. In provincial cities, shops do not pamper residents with a variety of assortment, and federal grocery chains have not yet reached many.

In addition to basic necessities, residents lack quality clothing and footwear, household goods and other things. Market research will allow you to identify which areas are not covered and choose the right niche.

Production

Most often, small towns are located at some plant - a city-forming enterprise where most of the population works. Open your own production - not a factory, of course, but a small full-cycle enterprise. For example, a bakery - in many cities there are problems with quality bread. Take this niche, there will be no end to buyers.

In addition, the labor force is cheap and there will always be employees for a company that assembles shovels, for example, or the production of paving slabs. But then you will have to establish sales in other regions and district centers.

You will not only earn money, but also create additional jobs, and in case of great success, a family business that you will pass on to your children.

What kind of business can be opened in a small town - TOP 8 ideas that work

This is only an indicative list, which is not necessarily limited.

flower business

I want to voice an unusual, but interesting option for making money on flowers.

In small towns there are many private houses where industrious women compete in growing a wide variety of flowers. In the summer, organize the purchase of the most beautiful specimens for a small fee and make successful compositions from them. And in winter, engage in the traditional supply of flowers for the holidays and provide services for decorating weddings and other celebrations.

Renting premises

This profitable option is for those who have a free amount to buy residential or commercial space. Pay attention to the towns at the ski and traditional resorts - in the high season, daily rent is very in demand. And in the low season, you can rent the premises to business travelers.

The advantage of this option is that you will not lose your invested money in case of failure.

Commission shop

Since in most cases the level of wages and the purchasing power of the population are low, people are more likely to turn to Second Hand stores.

Arranging the supply of things is not difficult, you just need to take into account the tastes of the population. If you want to expand your business, sell not only used clothes, but also other goods. A pawnshop becomes a logical continuation of such a business.

Repair of household appliances

In places with a population of more than 20,000 people, there are already stores of federal chains that sell modern household appliances - all kinds of multicookers, coffee machines and hobs.

Not every man knows how to repair newfangled appliances. Yes, and already well-worn microwaves and vacuum cleaners also need periodic maintenance. People here are more used to fixing a thing than throwing it away when it breaks. Therefore, the flow of customers to a good specialist is guaranteed.

Opening a private kindergarten or development center

If in large cities people pay from 10 thousand or more for a private garden, then here be prepared for lower bills. Nevertheless, private kindergartens are in great demand among the population against the background of the reduction of preschool institutions. Of course, in this case, it is necessary to carefully select staff and control nutrition.

In provincial cities, there is not enough variety of entertainment and educational programs for kids. Within the framework of the development center, several groups can be offered to choose from. The only question here is where to find competent personnel.

Now for kids there are a huge number of developmental programs that do not require special training - just love children.

Finger painting, sand therapy, baby yoga and the first steps in English will fit perfectly under one roof. And the traditional children's playroom will become a favorite pastime for mothers and babies.

Furniture repair

The low level of wages does not allow the inhabitants of the province to buy expensive modern furniture. However, everyone has a need for beautiful and high-quality things. If you have a friend with golden hands in mind, organize a tandem where you will organize the business and attract customers, and your friend will repair and update outdated furniture.

It is only necessary to purchase the necessary tools and materials, and send a friend to upholstered furniture upholstery courses. This is a very profitable option, despite its apparent simplicity.

hairdressing services

It also happens that in small towns there are not enough beauty specialists. Hairdressing services will be in demand always and everywhere, as long as people's hair grows. But besides this, women love manicure, cosmetology, makeup.

If you have a degree in hairdressing and are leaning towards opening your own office, take courses in makeup or aesthetic cosmetology. So you will expand the list of your services, which means you will increase the number of customers.

Shops of the "All for 50" format

This is a real money magnet, especially in small towns. The biggest difficulty in organizing the work of such a store is the calculation of the profitability of sales, since the purchase cost of some goods is higher than the selling price.

This is compensated by a large margin on other groups of goods. You can start small by putting cheap and functional products on the shelves. And in the future, after studying the needs of the population, to supplement the assortment. And promoting such a store is as easy as shelling pears - housewives and word of mouth will do it for you.

There are other options: buying a franchise of a popular catering establishment such as KFS, a dumpling or pizzeria, a karaoke bar, a bowling alley or a dry cleaner, where they will help you at the opening stage. But they are quite expensive and have their own pitfalls, so we will leave them for another article.

Where to start - step by step instructions

The key to the success of any undertaking is a well-planned plan to achieve the goal.

Take advantage of expert knowledge.

Step 1. Choose a direction and analyze competitors

First, decide which direction will bring you more pleasure in your work. What can you do with enthusiasm?

After you find the answer to this question, answer the following one: will this case be useful and in demand in the location you have chosen?

If yes, then proceed to the study of competitors. The following indicators are important here: their location and distance from each other (it is better to visualize this on a map); level of service, price range and breadth of assortment.

All these indicators are best summarized in a comparative table that will clearly show the pros and cons of your competitors. Do not be too lazy to visit their establishments yourself and personally evaluate the work.

Step 2. We draw up a business plan

In a business plan, you need to take into account all the costs and prescribe all the steps to implement your idea.

First, write down each task in as much detail as possible and the time it takes to complete it:

• search for suitable premises;
• selection of employees;
• search and purchase of equipment;
• production of a sign;
• what repairs need to be carried out in the room;
• employee training;
• registration of a legal entity - for a small business, an individual entrepreneur is enough.

Then do the costing.

Here are the main items of expenditure:

1. Rent.
2. Internal and external design of the point.
3. Equipment costs: Don't have to buy if you can rent.
4. Employee wages.
5. Advertising costs: outdoor advertising and advertising in social networks, posting ads, making booklets (optionally depending on the type of your business).

Step 3. We launch the project and look for clients

After you have completed all the points of your business plan, decide what you will do yourself and what is better to entrust to contractors. Often start-up entrepreneurs take on the entire burden of tasks in order to reduce costs and fail.

If you don't know how to attract customers to your Vse 50 goods store, then trust in the hands of SMM specialists who will be able to show your store's advertisement to the residents of the town.

How to properly analyze the market and competitors

Competitive analysis provides the basic information for drawing up a business plan based on market needs. A map of the location of competitors will help you choose the best location for your point.

Keep in mind that it is advantageous to be located next to related businesses. So, it is advisable to place a flower shop near a confectionery or alcohol store; tire fitting - next to the car service; furniture repair - next to a furniture store.

The Competitor Comparison Table provides comprehensive information about what prices to set and what products or services to add to your assortment in order to outperform your competitors. To complete the picture, ask your friends or post a survey in the settlement group on social networks.

The more you know about your competitors, the better your chances of outperforming them.

How to grow your business

Competition in the provinces is often small but fierce. How you present yourself to the local community in the first place will play a key role in the future of your business. Therefore, always try to provide the highest quality service.

Large retail chains took the example from the West and were the first in the country to introduce service standards. It takes a long time for these standards to reach the provincial cities, and here people pay more attention to the courtesy of the staff and the quality of service.

Teach your employees to smile and wish you a good day - and soon you will notice how the number of regular customers has increased.

Conduct regular mystery shopper raids on the most brisk of competitors and apply the information you receive to improve your business.

You should not spread rumors like “one client told me that he bought an expired product from Vasily the other day,” if you can’t back them up with anything. Word of mouth in the villages works both ways, and in this way you will only ruin your reputation.

Loyalty programs work great in an environment of limited competition. Since there are not so many clients, try to look for an individual approach to each. Friendly attitude and individual privileges are the best engine of trade in such conditions.

What is the basis of a successful business in a small town

And a few other key success factors.

Memorize them and don't forget to put them into practice.

Availability of goods

Keeping in mind the level of wages and the purchasing power of the population, try to keep prices always at the same level. And take this into account when developing a price range - in the difficult conditions of small towns, price stability is important to people.

And do not forget that in a city that can be walked around in 30 minutes, it is not difficult to go to a nearby store where prices are lower.

Close attention to competitors

A small number of competitors is one of the main advantages of entrepreneurship in small towns. Always stay up to date with competitors and changes in their work. Any mistake by a competing firm is a chance to improve its performance.

Consistently good reputation

The opening of a new store is a big event for the life of a provincial settlement, so be prepared for close attention from the residents.

During this period, everything must be perfect - the quality of service and goods, the level of service and ongoing promotions. If you manage to win the favor of buyers at this stage, then the flow of regular customers is guaranteed to you.

A few more video ideas:

Conclusion

It is not necessary to live in a metropolis to open your own successful business. Quality and a serious approach to business are valued in any city. Technologies used in business today allow us to work from anywhere in the world.

(2 ratings, average: 5,00 out of 5)

Do you live in a small town and want to start your own business, but don't know where to start? In fact, everything is not as scary as many used to think. It is important to know some features of provincial cities, to take them into account when choosing your business.

In small towns, there is often a shortage of basic goods and services. For example, an inexpensive cafe with delicious food will be popular among locals. But it is unlikely that the turnover in an unusual boutique with handmade designer clothes will become high. Therefore, we advise you to initially focus on the needs of future buyers.

🎓 Features of small towns for starting a small business

• Geographical position. For example, in a northern city, a 24-hour tent selling beach slippers is unlikely to be popular. And in the southern resort - a salon of elite fur products
• The solvency of the population. It is unlikely that people with an average salary of 15,000 rubles will be happy to open a restaurant with an average check of 2,000 rubles.
• Availability of the required personnel. If you open, for example, a complex production, you should understand that among the local population there may not be the necessary highly specialized specialists
• Needs for specific goods and services. In a metropolis, you can open the thirtieth eatery in a row, but in a small city there may simply not be visitors
• Limited growth. When a business reaches a certain “ceiling”, you will have to develop it not by increasing the average check, but by opening branches or developing a related area

⚖ Pros of starting a business in a small town

For business development in the provinces, there are many positive aspects that may not be in a large city.

• The opportunity to occupy a free niche. You can become the first in your industry or identify the weaknesses of competitors and profitably rebuild from them.
• Savings on basic expenses. In small towns, the rent of premises or land is much lower than in the metropolis. Salaries for staff can also be calculated according to local tariff scales.
• Support for private businesses. In small towns, various loyalty programs for new businesses often operate, grants and preferential subsidies are issued.
• Easy understanding of customer needs. When all customers are literally in plain sight, it is not too difficult to understand their requests.

🏆 Best small town business ideas that will work

It is not necessary to come up with a mega-unique idea that no one has implemented before you. But set yourself apart from competitors in the service. For example, free shipping or a cumulative bonus system.

It is necessary to focus on the needs of the majority of the population of the city. In this case, you will not work at a loss.

It might be worth looking into a complementary business. For example, the area has an excellent butcher shop, but lacks farm-based dairy products. In this case, you will easily occupy your niche.

And we offer you a large catalog of business ideas for small towns! More than 150 options for developing your business. Explore, apply and discover what you like!