Joint Purchasing Organizer where to start. How to make money on joint purchases. Decide on a trading platform

Joint purchases are far from news for active and not very users of the World Wide Web. If the uninitiated still remain, I explain - this is the acquisition by a group of people of a wholesale consignment of goods (clothing, food, shoes, toys, furniture, household items, etc.). A person who, for a certain fee, selects a supplier, recruits those who want to participate, collects money, pays for a lot and delivers, distributes goods, and much more, is called the Organizer (Org) of joint purchases.

While on maternity leave, I became an active participant in the joint venture , since you can’t go shopping with a baby (and then with two), plus the range of goods is much wider, and the savings are significant. Gradually came the idea of a similar ransom - extra income never hurt anyone .

Earnings on joint purchases - pros and cons

"Behind" This is, of course, the receipt of a certain income. At present, there are very few purchases, the organizers of which do not make a profit, but are engaged in conducting solely out of desire. buy a thing or service at a wholesale price . With a certain scope (maintaining a dozen or more topics on several resources, working with popular brands), monthly earnings can amount to 50,000-70,000 rubles, but at such a scale, this is no longer a part-time job on maternity leave or an additional source of income, it is full-fledged business requiring a significant investment of time and effort. Basically, the profit of the organizers is 1500-10000 rubles per month or the opportunity to “recapture” the cost of the goods ordered for yourself.

"Against". At the beginning of work, when suppliers and transport workers had not yet been developed, the backbone of permanent participants had not formed, certain algorithms of actions had not been created - this time-consuming and labor-intensive business . You have to perform multiple functions - an accountant, cashier, PR man, sales assistant, driver, and so on. It may seem that the game is not worth the candle, and that the effort involved is much greater than the gain from the acquisition , and not too much income. But as soon as the business "gets on the rails", for example, with repeated purchases from the supplier, the work of the organizer is greatly facilitated. A certain scheme of work has already been created, it remains to move along the knurled path.

Of course, as with any work with a product, the organizer is liable . If, due to the inattention of the org, an error occurs, for example, the wrong product is ordered and received, the participant will have to return the cost from his own pocket, and pick up the “wrong” thing for himself.

How to organize joint purchases on your own - step by step instructions

Site selection

That is, the choice of a place where you will recruit a group of participants, set prices, catalogs, answer questions, and arrange distribution. It is clear that an online resource for procurement should be chosen in your region . There are two options: social media And specialized sites .

In social networks, you can create a separate page specifically for yourself . But, if your personal contacts do not have enough friends and acquaintances who could trust their money, you will have to carry out the lion's share of the first redemptions, and then sell from stock, since it is difficult to collect the required number of participants only in your social circle. Exception - if the supplier offers a wholesale price when buying 2-3 units of goods , this happens with expensive acquisitions - furniture, fur coats, large toys, strollers, car seats.

There are social networks and groups of joint purchases . There is already a target audience, it is easier to recruit participants, but, of course, the group administrators put forward a number of requirements for the organizers, there are certain selection criteria.

Minuses - not convenient presentation of information and registration of the purchase, the inability to participate for people who are not registered in the social network, often the dispersion of discussions on various other pages (in chats, in PM).

The most preferred, in my opinion, are specialized sites . If the resource is popular and exists for more than one year, it has a decent number of participants who are aware of the risks of SZ (the arrival of re-grading by color, size, marriage) and are ready to order without thinking about the reliability of the organizer (mainly because the site administration is engaged in the selection of orgs, although administration does not imply liability for the outcome of the ransom).

The structure of most of these sites is a forum . In principle, if you master certain skills in creating electronic documents, for example, accept orders from participants in special Google forms , the order tables will be filled in automatically, you will only need to check the correctness of the filling and some adjustments.

There are currently special sites that are more like online stores . Such sites provide organizers handy tools for work : automatic acceptance of orders, calculation of the accumulated percentage of the batch, sending notifications, for example, about payment and accounting for the payment itself. The audience of such sites is still smaller than that of forums, since they appeared relatively recently, but I think that the future belongs to them, since greater ease of use, a presentable appearance, the ability to search through Yandex or Google (unlike social networks), and simplification of the algorithm of actions , rating of organizers and user-friendly interface will undoubtedly attract their users.

About cons:

JV sites take a certain percentage from the organizers for providing a site . Basically, a small 2-3% of the purchase amount, but this reduces earnings. Also, the size of the margin is most often limited, for example, on the resource I have chosen, it is 21% (i.e. 19% + 2% for the site), which should include all costs, even delivery, and 15% if the supplier is local.
The most popular brands are already occupied and assigned to other organizers . If there is a desire to reach the top, you need to conduct reconnaissance from competitors, constantly monitor market novelties and are not afraid to offer them to participants.

Choice of supplier and product

Decide what you are willing and able to do. Of course, it will be a plus if the proposed the topic of procurement is familiar to you : for example, you are well versed in women's clothing or cosmetics. An organization that can give competent advice and is always ready to answer a question is a great success. . If you plan to offer products that have more than one analogue on the site, think about what exactly your product will be more attractive.

After determining the object of purchase, you can contact the manufacturer directly and find out if he works with small wholesale, in particular, with a joint venture. Small businesses tend to be open to such collaborations. , many have special programs for JV buyers. Large productions are rarely associated with small batches, need to find an intermediary . Enter the position of interest into the search engine with the words: buy in bulk.

Often, well-known brands oriented to sales in prestigious multi-brand stores are extremely have a negative attitude towards the joint venture and check the buyer in every possible way , for example, for the availability of retail space. They may be required to provide scans of documents, a photo of the store, etc. In addition, checks are carried out through search engines, therefore, participants are strictly forbidden to mention articles, brand name, product names in the public domain on the site.

Such purchases may not be shipped by the supplier without explaining the reasons on his part (the money will be returned, of course), they require certain risks (you can earn money without receiving anything) and additional labor costs from the org, but they more than pay off, since the brands are mostly prestigious, in demand .

When choosing a supplier to the maximum, make sure it is reliable (duration of work on the market, constituent documents, customer reviews). It is most convenient if the seller is located in your region, then there is an opportunity to personally verify its existence and save on shipping.

Terms of delivery are the most important factor, they include:

Price.
Delivery terms.
Minimum order amount.
Possibility of resorting - sometimes the supplier, through inattention, can put goods of other colors and sizes, sometimes he does this deliberately, replacing the missing position; most often, re-sorting occurs when buying hosiery, underwear knitwear, children's clothing.
Conditions for the return of a marriage and (or) re-sorting, warranty.
Other conditions , for example, shipment by packages, size ranges or boxes.

Account opening

The times of transferring money to the organizer in an envelope are over, it is necessary open a bank account or use the services of payment systems : Webmoney, Yandex.Money, Qiwi. True, such services charge a percentage for money transfers, cash withdrawals, these are additional costs for you and the participants. At the moment, the most acceptable, in my opinion, is transfer to a Sberbank card by card number . You can use the online service, you can make a transfer through an ATM or an operator in a branch. No interest is charged, the social card is serviced free of charge.

Placement of information about the purchase

If registration as an organizer at the selected site has already been completed, we come up with inviting name and we open. In order not to produce purchases of similar things and not to “spray” participants between them, for example, on my resource, a preliminary study of demand is required, i.e. org before the start must enlist the support of 20-30% of prospective buyers.

Making a showcase we post all the necessary links, attach price lists and catalogs on which the choice is made. If possible, it is better to post a photo of the product by item with prices directly in the topic, in this case, the participants will not have to additionally visit other sites and open documents (which is difficult from phones) in search of the necessary information.

Be sure to post your conditions : whether you change marriage, collection and delivery times, org percentage, whether there is a re-sorting, minimum amount, rows for clothes or collection of packages.

Leading the topic : we constantly visit the site, take orders, answer questions, form rows. If clarification is required, contact the supplier.

Finally, collect money, pay the bill . If some positions in the warehouse ran out during the collection of the order, the participants are asked for replacements with another product.

More likely, have to save a certain amount of money , for example, the new organizer makes the first purchase at many sites at his own expense. This is a precaution. The contributions by the participants occur after the arrival of the goods to the organization.

Waiting for the goods to arrive tracking the location of the parcel using the websites of transport companies or Russian post.

Distribution of goods

If you use the services of the site, then most likely the goods can be transferred through special distribution centers . You can also from home, if it is convenient for you, or you can organize meetings.

Possible mistakes

You can make a mistake on any of the points. : choose an inconvenient, not popular site, or a product that is not in demand, or with a lot of competition. There may be difficulties with the supplier: underdelivery, a large percentage of re-sorting, shipment delay. Transport workers also fail, long delivery is flowers. There is also damage to the goods, which is important to notice in time in order to present damage. Otherwise, you will have to pay yourself or wait for the participants to pick up and so .

For example, when I was a buyer, dresses from Thailand traveled by sea (1.5 months), during a storm the package got wet, things shed. The organization simply handed out clothes to the participants, commenting that they would not present anything to the transport workers. I personally do not participate in its purchases anymore. Responsibility is also reputation .

There are also human error : incorrect calculations, inattention when filling out an application to a supplier or when paying an invoice, threaten to nullify the expected profit, since you will have to compensate with your hard-earned money. Therefore, it is necessary recheck and recalculate everything several times .

Working as an organizer of joint purchases, encounters with certain difficulties are inevitable, only experience helps to develop a certain procedure in critical situations.

I do not plan to enter large volumes, but with, I may stop my activity. Someone else (25 ratings, average: 4,84 out of 5)

Joint purchases (JV) Today they have become the best option for those who know how to count money and want to purchase goods without overpayments. But if this idea was originally born within the framework of a topic or section on a forum, and there was still a risk of giving your money to dishonest people, today the organization of a joint venture has become a kind of business. Now, separate resources are created for joint purchases, and for conscientious implementation of organizational issues, people receive a certain percentage of purchases.

What did it give ordinary buyers? For a certain fee, they reduce the risks of running into scammers to a minimum, since a person who has made this activity his business is hardly set on a one-time profit. It is much more profitable for him to have a constant clientele and a stable income.

Anyone who has a couple of hours of free time, a PC and a stable Internet can become such an organizer of a joint venture today. This type of earnings is very good for mothers on maternity leave, students, active pensioners. They can also be engaged in by those who have a regular income, but want to earn even more by working for this at night or in the evenings.

The organizer's remuneration for today is about 15% of the total amount of the order.

After the arrival of the goods and picking orders, you can assign distribution. The organizer informs about the place, date and time of distribution by phone call, SMS or personal message. Usually, two distributions are assigned on a weekday and a weekend. Some organizers try to hold distributions in different parts of the city, while others meet in the same place, both options are acceptable.

Orders are also distributed in distribution center(TsR or TsVZ center for issuing orders). This is the place (office or warehouse) where the organizers store and distribute orders. Usually, orders are issued upon presentation of an identity document (passport, driver's license). The distribution center works according to a certain schedule, each resource has its own distribution center with its own work schedule, for example, issuing orders from Monday to Wednesday from 11-00 to 14-00 and on Saturday from 10-00 to 12-00. The opening of such a center makes sense with a large number of participants and organizers living in the same city. Payment for the rent and maintenance of such centers is shared between the organizers and participants. for example, 5 rubles are added to the amount of each order of the participant, and the organizer gives 2% of the profit from each ransom for the maintenance of the CR.

Of course, as in any business, the joint venture has its own subtleties and unforeseen circumstances. But in order to reduce all unpleasant moments to a minimum, you need to perform several simple rules:

As you can see, being the organizer of a spa is not so difficult, you just need desire and perseverance!

Hello! In this article we will talk about making money on joint purchases.

How much can you earn: from 18 thousand rubles per month.
Minimum Requirements: self-organization, a small amount of money at the beginning.
Is it worth doing: if taken seriously, as a full-fledged business .

General information on earnings on joint purchases

Joint shopping is quite a popular thing among women. They negotiate, buy wholesale lots of goods, which are much cheaper than in stores, and a responsible person delivers all the goods to their addresses.

The person who monitors the work of the entire procurement chain is called the organizer. On his shoulders:

supplier search;
ordering goods;
acceptance of goods;
distribution of goods between customers.

He also works with the audience: answers questions, consults, solves various problems. That is, the organizer does a colossal job, for which, of course, he should receive money. And here it turns out that joint purchases can not only save, but also earn.

So, some girls first try to buy goods together, and then decide to become organizers, seeing how much you can earn in this area. Incomes are not huge, but they exactly correspond to a full-fledged salary in the regions.

Products in the following categories are in demand:

women's clothing and footwear;
children's clothing and footwear (from birth to eight - ten years);
toys;
knitwear for the whole family;
decorative cosmetics;
household chemicals and hygiene products;
men's clothing and footwear;
outerwear for the whole family;
bijouterie and accessories;
leather goods.

These are the hottest items you can buy. And you can also make a profit from other categories of goods, only it should be understood that it will be much more difficult to gain an audience for them, and even more so regular customers.

Now let's move on to step by step instructions: how to make money on purchases.

How to organize earnings on purchases: step by step instructions

This business is mainly run by girls. This is primarily due to the fact that the main joint purchases are girls, and it is easier for them to communicate with each other. Let's figure out how to organize your business.

Decide on a trading platform

There are two options: special sites or social networks. Sites are often created in the form of forums, where in each separate branch it is proposed to organize joint purchases, product categories, terms and all related information are displayed. Simple, functional, but it is much more difficult for a beginner to advance on the forums: very high, which is concentrated in one place.

Social media is a more interesting option for beginners. There are two options: Odnoklassniki or Vkontakte. In classmates, the audience is more mature, therefore, pays more, Vkontakte is more lively and prone to spending money. Judging by the reviews, Vkontakte brings more opportunities than Odnoklassniki.

Competitor analysis

In fact, this is a very important step. Here you can find reliable suppliers, design and layout options, as well as analyze the work of the group itself. If you are a beginner, such an analysis will help you start earning. You do everything like a competitor, look, ask friends to look, improve and achieve great results.

Create a group

After you have seen the strengths and weaknesses of competitors, you can safely create a group, choose a name, design and make the first posts. Describe what kind of group, what it was made for, etc.

Choose a product, suppliers, upload photos and descriptions

You can work with companies that have more well-known competitors. This is a reliable option, stable, with a minimum of pitfalls. Or you can choose companies yourself at your own peril and risk. An unreliable supplier is a guarantee of losing money. The quality of the product is also very important here. If a defective product is delivered, the responsibility will fall on your shoulders.

At first, try to work with suppliers who have a small wholesale limit, in the region of 5-10 thousand rubles. So, with a minimum of people you will work at the most favorable prices.

We attract potential audience

Here you will have to work very well for the first time: communicate with friends, on forums, in social network groups and use all the opportunities to gather as many people as possible for the first 1-3 purchases.

With due diligence, literally in a week you can find people to order the first batch. You can make it free (i.e. all the time costs fall on your shoulders): this will allow you to get the first reviews, several regular customers and make a name for yourself. Remember that in this business, reputation is everything. If you do something wrong once and do not compensate for the costs, they will stop working with you and dissuade potential customers.

Reception, processing of applications and the full functioning of the group

This is also a rather difficult stage. Get ready for the fact that your personal will be packed, and if you leave your phone, it will also be bursting with calls. You will get used to such a rhythm relatively soon, so try to clearly distinguish between working time and rest.

The first purchase without investments will not work. Most likely, you will have to order for your money, and then send out cash on delivery. It is unlikely that someone will entrust their money to a stranger without a reputation and reviews.

Profit calculation

Usually organizers of joint purchases receive a profit of 10 - 30% of the total order amount. At the first stages, many write that they received 5-6 thousand a month if they had the opportunity to attract acquaintances from their city. The first period, as always, is the most non-monetary.

But after the suppliers are found, regular customers are collected, you can get an income of 18 - 30 thousand rubles a month in ordinary months and up to 60 thousand rubles - on holidays. Quite a good salary increase by region.

As you can see, becoming an organizer of joint purchases and getting money from it is not as easy as it seems. You need to find a supplier, take on all the costs of raising funds, concluding an agreement with a supplier, paying for and distributing goods. You will have to work 5-8 hours a day, answer messages, calls, contact suppliers, look for goods, etc.

This is a full-fledged business that not everyone can master. Let's look at the minimum skills that will be required in order to organize earnings on joint purchases.

Minimum requirements for earning on purchases

Your reputation is your everything. If people trust you, there will be customers and stable income. If people do not trust, they will spread bad information about you very quickly, and you will be left without orders. And creating a new page, doing everything anew is not a very easy job.

Another very important skill is responsibility. You must take responsibility for your mistakes. Ordered the wrong product - kept it, returned the money. Made a mistake in the calculations - returned the money. For any minor inaccuracy, you will have to shell out money from your pocket. Yes, the ability to double-check and make fewer mistakes comes with experience, but first be prepared for this.

And the last point follows from the previous one - readiness for risks. As with any business, you work with real people. You may well be brought a low-quality product, and a color mismatch occurs in every second batch from small suppliers. Supplier errors are very difficult to fix, especially at first.

If you are well versed in what you are buying, this is your big plus. An organizer who can give advice, suggest quality and choose goods is in great demand. That is why at first work only with the products that you have used or know a lot about it.

In general, this is a rather interesting option for earning money for those who want to try their hand at mediation, sales and working with people. For many, this is nothing more than entertainment during the decree, but for some people, such earnings remain the main income. Therefore, if you want to try it, go ahead, make the first test purchase, see if it’s yours or not, and then decide whether it’s worth it.

Conclusion

As already mentioned in the announcement of the article, you can really organize earnings on joint purchases only if you treat this activity as a full-fledged business. Build a supplier base, help customers choose products, closely monitor their operations and make as little mistakes as possible - then you can earn normal amounts and reach a good monthly income.

“The organizer of joint purchases is just my dream job!” many women exclaim. And they are right, because when your favorite hobby turns into a way to earn money, it's great. What woman doesn't love shopping?

Finally, you've decided to try your hand at hosting. Before you take on the implementation of your idea, do a little reconnaissance: become a regular participant in a joint purchase. After chatting on several group buying forums, order something for yourself or for children at a bargain price and try to evaluate the whole mechanism from the point of view of the buyer. Well, to better understand the intricacies of the process, participate in several purchases on different forums or online stores of joint purchases. Then you will already be able to form your opinion about the convenience, benefits, demand for joint purchases, and this experience will be very useful to you.

Your communication with customers will take place mainly via the Internet. Therefore, at first you will work on a city or thematic forum, and then, after the growth of the client base, you will be able to think about your own website. On some forums, you can register as an organizer of joint purchases immediately, on some - by gaining a certain reputation as a visitor to the forum or its member. Try to look for similar forums to start in your city, this will also be your first step in finding your own "niche". It makes no sense to compete with many organizers of the purchase of the same type of goods, it is better to find something of your own and at the same time in demand.

Cheat sheet for beginner organizers:

Determine which product will be of interest to people and which will not meet strong competition in your city. Beginners often start with children's clothing and toys as a win-win, must-have item at a bargain price.
Find the website of the supplier of the goods you have chosen and find out if he works with individuals (so that you don’t have to set up an individual business right away), get his wholesale price list, find out the terms of payment and delivery of the goods.
Look for any information on this supplier: reviews, product quality, the quality of the wholesale department and delivery, etc., so that at this stage you don’t “hit” a problematic wholesaler.
Open a topic on the forum with a proposal for a new joint purchase, describe the product and conditions
purchases (purchase volume, your organizational fee, order collection end date, how to pay and pick up the goods, what to do in case of defective goods)
Place orders for forum visitors, answer their questions, this stage will determine how convenient it is for buyers to work with you and whether they want to order goods through you again.
After "stopping" the order, you then need to send it to the supplier and pay the bill with the money collected in advance. From this point on, the most simple thing remains: tracking delivery, the arrival of goods in the city, its recalculation, sorting and distribution among buyers. And you can start organizing a new order!

P.S. To avoid misunderstandings, simply clearly state the terms of joint purchases, issues of payment, delivery and return of a defective or simply unsuitable product. If you take the matter seriously and with soul, you can grow from a forum to a city online store, find an excellent means of earning money and, most importantly, get your dream job!