Applications for editors and copywriters. Choosing a free text editor for a copywriter. Selection of keys and creation of a semantic core

1. Word-to-HTML converter... The service allows you to convert the copied text to HTML format. At the same time, the standard Word formatting is preserved: headings, subheadings, highlighting fragments in bold, italic, underline, colored marker, and so on. Complex formatting, such as formulas, cannot be converted, but the program is very useful for copywriting. https://word-to-html.ru.

1. Voice notepad... The online program understands human speech well and immediately converts it into text. For work you need silence and a microphone. From personal experience: at a distance of 1 m from the laptop, the service perfectly distinguishes the voice. Of course, you need to speak clearly (at the same time, you will work out the diction of J). When is this tool useful to a copywriter? If the flow of thoughts exceeds the speed of typing. https://speechpad.ru.

1. Google Docs... Internet analogue of Word, in which you can work from any computer, saving files in the cloud. Visually, the service practically does not differ from Word and has almost the same capabilities as the offline program. In copywriting, the tool is useful if you often work from different devices. The file does not need to be written to a USB flash drive every time. And there are no "punctures" like closing an unsaved document with 100,500 tons of text online. In addition, to send the customer the work, it is enough to send him a link to the Google Docs, having previously opened access. https://docs.google.com/document/u/0/.

1. Yandex.Wordstat... A useful service for a copywriter that allows you to select keywords for texts for free. With the help of special operators (“”,!, “!”), You can determine the total number of impressions for a specific request, the number of impressions for phrase matching and frequency for a given word form. https://wordstat.yandex.ru/.

1. Mutagen... Partially free online program for copywriters and SEO-optimizers - shows the level of competition of keywords, "tails" of queries, the overall frequency of Yandex Wordstat and search suggestions. However, you won't be able to use the service with a zero balance. Only 10 free checks are provided per day, and 100 checks will cost 30 rubles. http://mutagen.ru.

1. SEO text analyzer Advego... This service for copywriters is suitable for those who write SEO-optimized copy. The online program shows the following parameters: the number of significant, unique, stop words, percentage of water content, classical and academic nausea of ​​the document, frequency of word use and other data. http://advego.ru/text/seo/.

1. Glavred... The service was created to clean text from uninformative words and to comply with the informational style of writing. However, it is not necessary to follow all the recommendations of the program and achieve the maximum 10 points. Due to the unreasonable demands of some customers, web writers dislike this service. Nevertheless, it is useful if you need to quickly "comb" the text and remove the "water". https://glvrd.ru.

1. Uniqueness checker programs... These online and offline services are designed to detect matches of new text with already published materials on sites. The goal is to detect plagiarism. Copywriting programs for checking the originality of content use different algorithms. I usually use 2 resources: Etxt Antiplagiat and Advego Plagiatus. The latter is a great option if you are just learning how to write unique texts. However, you do not need to chase 100% if it is not required by the assignment. Moreover, there are areas in which it is almost impossible to achieve 100% uniqueness without distorting the meaning of the data. These topics include jurisprudence, medicine, cooking and some others. However, it is undesirable to show the customer the text with originality less than 85%. https://www.etxt.ru/antiplagiat/, http://advego.ru/plagiatus/.

If you think a copywriter's only tools are a text editor, keyboard, and monitor, you are wrong. But that doesn't mean you need too many tools to get the job done. This review contains just some useful applications that will allow you to effectively and professionally prepare various texts for posting on the site.

Dictionaries

A copywriter has been expanding his vocabulary over the years, but no one is perfect. Feel free to use a variety of sources to find synonyms - both online and traditional paper dictionaries. Are you taking on text in a new industry and don't understand some of the terms? Don't avoid them, but try to find a definition. Also try to work with foreign materials. If you want to understand the general meaning of text in a language you don't understand, use Google Translate.

Graphic arts

In order for the content of the site page to attract a potential reader or customer of your service, it must be supplemented with multimedia elements. Canva.com is a treasure trove of inspiration and turnkey solutions. With templates, you can prepare memes, graphics designed for specific media, presentations, even posters and business cards. Sometimes just pictures will be enough. Get ready to take advantage of the free promotions. But the following portals offer free photos for free use - pexels.com and freeimages.com.

Notebook

Whether it's a virtual notebook (such as GoogleKeep or Evernote) or a paper version, the decision is yours. Do you use information when preparing your text? Write down links to articles you like on the Internet. So in the future, when preparing a similar article, you will not have to start anew the search for useful materials. Yes, besides, in the work of a copywriter, additional links are always needed as a source of inspiration. Don't give up on them, don't forget - notepad is the perfect tool that can bring unexpected benefits!

Stopwatch

The professionalism of a copywriter is manifested in his ability to control time, and his income largely depends on the pace of writing an article. Install the stopwatch app on your phone or put the clock on your desktop. It is important that you learn to make the best use of your time. You can use the online stopwatch at online-stopwatch.com.

Simple pleasures

Remember, your most important tool is your brain and your entire body. No program can help you achieve maximum performance. Therefore, a copywriter should use a cup of their favorite tea, a plate of healthy food, and a glass of water to recharge. And Noisli.com will allow you to create pleasant sounds of nature 😉

Examination

You wrote the text within the set time, did not forget about the inspiration, enjoyed the work ... But the task has not yet been completed.

Don't forget to check:

• punctuation (Microsoft Word is always ready to help you with this);
• Readability (Appropriate readability means that there are no overly long sentences, it is calculated based on the ratio of words to sentences - use the ratings at hemingwayapp.com);
• uniqueness of the text (you need to make sure that your text is not a copy of another text posted on the Internet (Text.ru text uniqueness check service), and, at the same time, protect yourself so that someone does not steal your intellectual property rights. for this, the original texts from Yandex and copyspace.com);

Remember!

The copywriter must be up to date. In order not to waste time browsing dozens of portals, collect everything that interests you in one place. Use an RSS feed, or eventually add groups of sites of interest to your Facebook feed.

This is an overview of useful services for copywriters and editors. We have combined them into thematic collections to make it easier to find a useful service.

Scheduling tasks

Wunderlist is a program for computers and mobile devices. It allows you to create tasks and subtasks, set due dates, share task lists with other users, add any materials from the Internet. The program sends reminders by email.

PomodoroApp is a dextop program for time tracking and routine planning. In it, you can set the time for work and rest - the program itself will remind you that you need to switch to another task or take a break.

Trello is a free service for creating and managing to-do lists. It allows you to organize work with the team, monitor all changes, set deadlines, create checklists, set the amount of payment for work, if you work with a team.

Retention of information

Evernote is a free desktop software for computers and mobile devices. In it, you can save data, organize work, share notes or create them by hand.

One Note - for taking notes. This Microsoft app integrates with Evernote. In One Note, you can record thoughts in any form - typing, handwriting, drawing. The program is installed as a desktop application and is available online.

Google Keep is a free service associated with Google Docs. In it you can save pictures, text and videos, create notes and reminders, mark notes with the label "important".

Skype call recording

iFree Recorder is a free desktop service that integrates a button to start recording a conversation right in Skype. In the program, you can record a conversation with or without pauses, adjust the recording quality, watch all the recordings made.

Free Video Call Recorder is a free desktop service. The records management window appears for incoming and outgoing calls. The service records videos and saves them in the folder that you specify.

Dictionaries and reference books

Gramota.ru is a free information and reference portal. It has dictionaries, a library, tutorials and other interesting sections. The service allows you to quickly check the spelling of a word or remember the rules of punctuation and spelling.

Birman's collection - the rules of the Russian language in the online version. It has spelling and punctuation rules. There is a search by rules - for example, you can enter the word "no" into the search bar and view the spelling of this particle.

Sinonim.org is an online dictionary of synonyms in Russian. Shows over 100 synonyms for almost every word. Immediately indicates the initial form of synonymous words and shows the frequency of their use.

Sokr is a free online abbreviation dictionary. It contains more than 157,000 abbreviations, acronyms, acronyms, compound words of the Russian language and their decoding. The service website contains links to abbreviation dictionaries in other languages: for example, to similar Dutch, Romanian and Czech services.

Cufo.me is a large free online dictionary of terms. It contains transcripts of terms from dictionaries and encyclopedias. For the convenience of users, terms are divided into topics, there is a search by word. For example, the service found 14 definitions for the word “abbreviations”.

Creation and processing of images

Adobe Photoshop is a desktop program. In it you can compress pictures, create special effects, use frames, change colors, draw, create unreal illustrations.

TinyPNG - for compressing images. It optimizes images while maintaining high quality while reducing file size. The difference between the photographs before and after processing is only in weight.

Canva is a service with the ability to draw simple images, illustrations and designs for articles, posts, short notes. The service allows you to crop photos and process them, add text, adjust transparency.

Pho.to - for processing photos. It allows you to crop, rotate, resize pictures, adjust brightness and contrast, add stickers, text, photo frames.

Lightroom CC is a paid cloud storage with desktop imaging software. The program has many tools for quick correction of pictures and photographs of different formats.

Screenshots

Joxi is a file hosting service with an extension for creating screenshots. In it, you can take a screenshot of the entire page or one of its fragments. The result of the program is a short link to a screenshot on the Joxi file hosting service.

FireShot is a browser extension that allows you to take screenshots. In it, you can take a screenshot of a fragment of the page and immediately edit it - for example, crop it, add captions and arrows, or paint over some part. Also, the screenshot can be immediately sent by mail or uploaded to the server.

PicPick is a desktop screenshot program. In it, you can “shoot” a specific area, an entire page, or a scrolling page. The finished image can be copied to the clipboard, saved or loaded into a graphics editor.

Screencast recording

VLC is a multi-platform desktop program. Here you can adjust the area to be captured and the quality of the audio track recording. The functionality of the program is two buttons for starting and ending recording and an advanced settings window.

ScreenToaster is an online service for recording video and audio from the screen. In it you can share videos, review created videos, add subtitles and previews. It allows you to select an area for recording and immediately add videos to the Internet without downloading to your computer.

Jing is a desktop service. Records screen video and audio track. Doesn't record webcam video. Allows you to select the recording area and immediately saves the files in SWF format.

Voice recording

Built-in functionality in GoogleDocs is a free online service from Google with voice input. It can easily write complex words, but the service has problems with the placement of punctuation marks.

Savey is a free desktop software. The service records audio, immediately recognizes it and underlines the words it doubts - you can immediately see the errors. Allows you to re-listen to the recording and change the input language after saving the audio.

Selection of keys and creation of a semantic core

Yandex.Wordstat is a service available to all registered Yandex users. Shows statistics only for the Yandex search engine. Shows the frequency of the entered word and words close to it in meaning.

GoogleAdwords is a keyword planner from Google. It searches for search queries by category, shows the frequency, generates statistics. Also only takes into account queries on the Google search network.

KeyCollector is a paid online keyword search service. The cost from June 24, 2017 - 1800 rubles when paying by electronic money and 1900 rubles when paying by bank transfer. The program collects data directly from source services, forms a semantic core and shows the frequency.

Finding bugs

Spelling is a paid web-based spell checker service. The subscription price is 300 rubles per month, sometimes the service runs promotions or makes discounts. "Spelling" sees punctuation, grammatical, spelling and other errors in Russian texts.

LanguageTool - for checking spelling in over 30 languages. He notices double dots, spelling errors, and even incorrect dates. The service has its own extensions for Chrome and Firefox browsers, for Google Docs, LibreOffice and OpenOffice programs, as well as its own independent version.

Orfo Online - to check spelling in 9 languages. It underlines misspelled words, but does not suggest replacement options. But each user can add his own word to the dictionary. On the service website you can read more about the ORFO 2016 program and download it.

Read about the performance of spell checker services in ours - we tested 8 services and calculated their performance.

Stop word search

Glavred - highlights words that do not carry meaning, recommends corrections, and evaluates the result in points. It may be wrong - for example, it considers the words "repair" and "document" as stop words.

Semantic analysis of Advego - it calculates academic and classical nausea, water content and searches for stop words for free

Uniqueness check

Uniqueness check Text.ru - in addition to the free uniqueness check, it calculates water content and spam content, and also highlights errors

Content Watch is a free service for checking uniqueness. The number of checks is limited - no more than 10 per day from one IP. To remove the restriction, you need to pay.

Advego is a free online uniqueness check available to registered users. There is also a desktop version.

Search for a tautology

Fresh Look is a free online service for finding closely spaced phonetically and morphologically similar words. It has settings - you can set the length of the context, the response threshold, the coefficient of accounting for the frequency of words. This is the only known service for checking text for tautology only.

Readability check

Readability is a free online service. Users can transfer donations themselves from a Yandex.Money card or service. In the service, you can check only written or already published text by URL. According to the creators, the service uses five readability formulas adapted for the Russian language.

PR-CY - for analyzing the readability of the text according to Zipf's law. The service page briefly explains the algorithm of its operation and links to material from Wikipedia. The service analyzes the naturalness and gives the result as a percentage, calculates the frequency of the use of words and gives recommendations for increasing / decreasing the frequency of occurrence.

Service from Audit Greenhouses. He assesses the readability of the text in points according to two indices - the Fogh and Flash indices. The service does not provide recommendations for simplifying the text.

Typography

The reformer - he corrects the misplaced layout, replaces quotes and dashes with correct ones, removes extra spaces. Allows you to immediately arrange sidebars, quotes, lists, links, phone numbers and other elements.

Built-in typographer in Tilda is a built-in service on the site for creating websites. There are free and paid plans. The service itself removes unnecessary spaces, puts the correct quotes and dashes.

Birman Layout is a free typographic layout. This is a keyboard driver that allows you to enter rare characters using the Alt and Alt + Shift keys. The program works for English and Russian keyboard layouts.

Typographer is another free online service. Also removes extra spaces, puts correct dashes and herringbone quotes instead of feet.

What service will help the customer to check the written articles for compliance? terms of reference? What does a performer need to check the copywriting results? What program just can't do without?

• 1 Microsoft Word is an indispensable service for copywriters
• 2 Checking uniqueness? Etxt Antiplagiat will help you!
• 3 How to check keywords and phrases? Get help from TEXTUS PRO
• 4 Generation of information? Generating The Web to help you!
• 5 Shingles Expert will help you compare texts
• 6 Conclusion

Microsoft Word is an indispensable service for copywriters

The user receives:

1. in automatic mode:
   • error correction;
   • spell check, punctuation marks;
   • counting the number of words and characters (with and without spaces);
2. in manual mode:
   • replacing words with synonyms - the "Synonyms" option;
   • counting keywords (direct occurrences and word forms) - the "Find" option;
   • counting the number of uses of any word - the "Find" option;
   • replacement of words and phrases - the "Find and replace" option;
   • arrange text - add a table, picture, photo, video;
   • text formatting (paragraph, font, headings, highlighting with different colors, background, etc.)

Disadvantages - it is impossible to check the text for uniqueness by means of Word. Uniqueness must be checked using special programs, and this is the only thing that cannot be checked in Microsoft Word.

Uniqueness check? Etxt Antiplagiat will help you!

There are enough services on the Internet for checking the uniqueness of texts, paid and free, online and offline. Choose what your heart desires. But we recommend that you get acquainted with the Etxt Antiplagiat service. This program is extremely easy to use and multifunctional.

Advantages:

• • highlights non-unique sections of text with different colors (depending on the degree of coincidence);
  • you can edit the text in the window;
  • checks for copies;
  • reveals semantic coincidences (rewrite);
  • a batch scan of text files is provided;
  • checking the uniqueness of the article;
  • checking the uniqueness of the information on a given site.

Do you know how to express your thoughts beautifully?

🔹 Hate spelling mistakes?
🔹 Able to write an article that you want to read to the end?

Default settings (express check):

1. sample - 10 (words);
2. samples - 100 per 1000 words;
3. links to sample - 3;
4. words in a shingle - 3.

For more accurate checks of copywriting uniqueness, the user can tighten the settings. The verification time will increase and the accuracy of the results will become much higher.

How to check keywords and phrases? Get help from TEXTUS PRO

It is important to control the number of keys in the text. There are free online services, you can use programs. One of these services is TEXTUS PRO.

Possibilities:

• keeps statistics on the use of keywords - frequency and density;
• keeps statistics on the use of words in the text - frequency and density.

User-defined settings:

• choice of font;
• counting the number of words and characters;
• checking the "nausea" of the text.

The program greatly helps writers and simplifies copywriter work, if you need to enter the keys into the article. With its help, the customer can easily and simply control the accuracy of the order.

Generating information? Generating The Web to help you!

If you need a lot of fair-quality text, use Generating The Web.

Main functions:

• generation of texts;
• synonymize;
• linking;

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1. Generation
When generating texts, various constructions are used, the use of constants, variables and include files.

Generation settings:

• the length of the text;
• maximum volume;
• generation method (in order, randomly);
• automatic text correction;

2. Synonymize
The program has a built-in database of synonyms and the ability to create and use your own databases of synonyms.

4. Settings for the uniqueness of texts

• delete exact matches.
• completely matching pieces of text are removed;
• removal by the shingle method.

The number of words in the shingle (length) and the percentage of text similarity are indicated.

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Remember:

• by setting a shorter length of the shingle, you will get more unique variants of the text after filtering;
• reducing the length of the shingle significantly slows down the sorting of variants;
• setting the maximum similarity percentage to large, you will get more texts after filtering.

Shingles Expert will help you compare texts

How to quickly compare several texts and determine how similar they are? The Shingles Expert software will go through all the necessary procedures and verify the articles. It does not require installation and is fairly easy to use. The check is carried out by the shingle method.

Earnings for copywriters Earnings on copywriting and translation of texts ✍️ - orders on various topics for beginners and pros
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Conclusion

This article provides brief characteristics and capabilities of the most commonly used software developers. It is necessary to clearly understand that no program, no matter how sophisticated it is, does not guarantee a 100% result for all customer requirements.

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In this article, I will not describe 18 alternatives to Word and the 5 best anti-plagiarists. I'll write about the tools I use myself. Not all of them are related to the text, but I believe you will find something useful. Go!

Navigating the article

Work with text

Google docs

What's this? A text editor similar to Word, works in the browser. Automatically saves every character entered. Everything is stored on the cloud and is not lost even if the computer dies.

How do I use it? In Google Docks, I write any text: longreads for Texterra, posts for social networks, sketches of landing pages. In other text editors, I never work at all.

What's this? A text editor that is convenient for working with HTML. Removes garbage from the code that Word and Google Dox push there. Converts text to HTML and vice versa.

The service works on the website of Artem Lebedev

How do I use it? I copy the text here before publishing it on the site. In 2 clicks I put non-breaking spaces in the right places (Typographer) and convert it to HTML-code without garbage.

Sublime text 3

What's this? An editor for working with text, HTML and code in any language. Free, but constantly asking to buy the full version.

Very lightweight and starts up in a couple of seconds. A cool feature - the interface can be completely redone for yourself. Initially, there is almost nothing in Sublayme - you can't even log into an FTP server. New features can be added for free via Package Control.

How do I use it? Layout pages, edit CSS, write simple programs. Before that I used a bunch of editors, but I liked Sublime the most.

Scripts for those who work with text and code

What's this? Small programs for Windows, which I wrote. They are needed to work faster using hotkeys. There are three scripts in total:

• HTML - frames the selected text with HTML tags
• Typograf - puts correct quotation marks, non-breaking spaces and normal dashes in the selected text
• Snippet - saves the selected block of text to a file, and then inserts it into the document using hot keys.

How do I use it? I use HTML for layout. If you need to make a page from scratch, I drive the text into the Reformer and get the ready-made code. And when you need to fix something, the script is very useful.

The situation is the same with the Typographer. I type a large text in the Reformer. And if you need to quickly prepare a post on a social network for publication or edit something, the script helps.

I use Snippet most often. If I need to write the same thing more than three times, I create a snippet. I have:

• Template answers for different cases
• Ready-made blocks of code
• Saved links that I often throw to people
• And many other things

In addition to the three open source scripts, there is another one that I made just for myself. In it, I assigned the necessary links to keyboard shortcuts. Now I can quickly open services and blogs without even looking at the monitor.

Glavred

What's this? Service for checking text for stop words. Highlights everything that can be a stop word.

How do I use it? I use it if I'm tired and the deadline is running out, but I need to proofread the text. I just go over the highlighted words and think whether to remove them or not. If I have time, I rest for several hours and read the text without Glavred.

Spelling

What's this? Service for checking text for errors and typos. Highlights the jambs with color. advises fixes. It costs 300 rubles a month.

How do I use it? I throw the finished text into Spelling to find errors and typos.

Working with images

Adobe photoshop

What's this? The most popular bitmap graphics editor I know. I am sure you have heard about it, so I will not describe it.

How do I use it? I edit photos, make memes and banners for advertising, draw illustrations.

Here I am making a GIF animation from the recorded video.

In Photoshop I made the following funny captions for Vkontakte posts:

Adobe illustrator

What's this? Graphic editor for working with vector graphics. The coolness of the vector - it can be infinitely enlarged, reduced and deformed without loss of quality.

How do I use it? I work with icons, draw in vectors, make prototypes of pages. In Illustrator, I drew an old menu for my Vkontakte group:

Ashampoo snap 9

What's this? Application for capturing and arranging screenshots. Knows how to write video. Automatically adds cool shadow to screenshots. Captures the color of any element on the screen. Can take a screenshot of an entire page.

The service costs 2800 rubles. I used to use Ligthshot - it's completely free.

How do I use it? I take screenshots, draw arrows, highlight the desired text.

Joxi for Chrome

What's this? Another screenshot application that takes a screenshot of a selection or an entire page. I am using a Chrome plugin.

TinyPNG

What's this? A free online service that compresses images without noticeable loss of quality.

How do I use it? I run through it all the images that I upload to the site - my own or a client. They weigh 30-80% less than the sources.

MaterialUI

What's this? Convenient color palette. I clicked on the colored square - the RGB or HEX code was saved to the clipboard.

A palette of beautiful and vibrant colors that go well with each other

How do I use it? I choose color combinations when doing some illustrations. My favorite palette is Flat UI Colors.

Pinterest

You can search images by keywords or categories

How do I use it? Looking for illustrations for articles or just getting inspired.

Game Center Mail.ru

What's this? Application for downloading online games from Mail.ru. Knows how to start broadcasts and record video from the screen.

How do I use it? I write a video with this program. I like it more than Ashampoo Snap.

Working with social networks

Targethunter

What's this? Parser for Vkontakte with the largest number of tools that I have seen.

The service costs 500-800 rubles per month, but you can work for 2 days for free. To do this, register and enter my promo code on the main page.

Promo code - Webtxt

In addition to the free demo, you will be given 2 months of subscription instead of one when you pay for the service.

How do I use it? I am gathering an active audience to display ads on Vkontakte. I find live thematic groups. In general, it is an indispensable tool for SMM.

The service automatically collects the most active Vkontakte copywriters for me so that I can invite them to my communities or show them the announcement of a new article.

Moderator

What's this? Vkontakte application that monitors activity in selected communities and sends notifications.

How do I use it? If someone comments on a post two months ago, I will see it. If someone writes the word "x * d" in the discussion - I will see it. If someone throws me a text for parsing, I will see it.

Source

What's this? A Vkontakte application that allows you to create and edit wiki pages without dancing with a tambourine. You can also look at the source code of someone else's page.

How do I use it? I create and edit pages, watch how cool complex things are done.

Wiki pages in my community

Online Vkontakte

What's this? Self-written application that measures online in the specified Vkontakte communities every half hour.

I won't give you this service, but there is a free replacement for it - Vkontakte.support.

How do I use it? I use it to understand at what time there are many people online in order to adjust the content plan.

I used the service when I was doing it.

Notes and plans

Wunderlist

What's this? Free task manager. Works in a browser, there are applications for different operating systems and mobile devices.

Vanderlist has a convenient interface, there are reminders, files and voice notes can be attached to tasks.

You can add emoji to folder names to quickly find the one you want

How do I use it? There was a task - added to Wanderlist. I have folders for work projects, my website, books, purchases, and so on.

I have a leaky memory, so I create tasks for everything in a row: respond to a client, check if an advance payment has come, write an article, pay for the Internet.

This is where I write ideas, if they can be formulated in one sentence. For example, "an article about the services I use." Then I will bring this idea to OneNote.

I also write shopping lists in Wonderlist when I go to the store. I bought potatoes, poked my phone, the problem with potatoes dinged and disappeared. Very comfortably.

If you are interested in Wonderlist, read my colleague's blog.

What's this? Free Notes from Microsoft, similar to the popular Evernote. Works in a browser, there are applications for a computer and a smartphone.

Here you can create tasks and reminders, write and draw notes, attach files to them.

What's this? Free Google Notes. They work in a browser, there is an application for a smartphone.

You can attach an image to a note, draw a picture, write something, add a link. Not much different from OneNote. But you can open it directly on the Google Docs page and just drag and drop notes into the text.

How do I use it? Just like OneNote - I write ideas, save useful links. I still cannot decide which service is more convenient, I work with two. One day there will be only one.

Trello

What's this? Task manager for team work. You create thematic sections-boards, hang tasks on them, assign responsible persons. You can attach files, chat and many other things to the task.

How do I use it? I use it when I work in a team with someone. We create tasks, write ideas, attach the necessary files - nothing is lost and everything is in plain sight.

Rest

Google drive

What's this? Cloud file storage. Here you can store any information: photos, documents, archives, psd sources. You can connect to your cloud from any device, so everything you need is always at hand.

There is a client for the computer that creates a special folder. All files from the cloud are automatically uploaded to it. And if you put something in a folder, it will be saved on Google Drive.

Google Doc files do not take up disk space. Images and videos are the same, but you need to enable the Google Photo service.

How do I use it? I store everything related to work: documents, prototypes, mind maps, source codes, records of conversations with clients. I can work from any computer or phone and am not afraid that the death of the hard drive will destroy my projects.

And here is my library: books and recordings of purchased webinars and conferences. I can look from my phone at any time.

Google Sheets

What's this? An analogue of Excel for working with tables. Has the same benefits as Google Dox.

Handles large amounts of data poorly. It is better to work with a table with several thousand cells in Excel.

How do I use it? I draw up a content plan, a semantic core, keep track of income, make tables for competitor analysis.

Google forms

What's this? Online service for conducting surveys and creating questionnaires:

• You are doing a survey
• Throw a link to a person
• He answers questions
• You are watching statistics

How do I use it? I conduct surveys, collect contacts of people. In Google Forms, I made a convenient interface for filling out the income table.

Hidemy

What's this? Paid VPN - allows you to "leave" to another country to visit a blocked site. Of all such services, this one is the fastest and most convenient.

How do I use it? I live in Crimea. We have sanctions here - many necessary services do not work. For example, Google Analytics. Therefore, I use a VPN. Well, you can also go to sites blocked in Russia, like Rutrecker or Flibusta.

Feedly

What's this? RSS reader. Collects new articles from specified blogs in one place.

Feed with new posts from selected blogs

How do I use it? Whenever I want to read something, I open Fidley and see what's new. Here I have blogs on marketing, SEO, editing, pop science, news and a lot more.

XMind

What's this? Application for drawing mindcards. There is a free version, which is quite enough for work.

How do I use it? I draw mind maps when. They are more convenient than tables.

Tobi

What's this? Plugin for Chrome browser. Makes very cool and handy bookmarks. Keeps everything in the cloud so that bookmarks will not disappear after reinstalling the browser.

The default background is white, but I like it dark

How do I use it? I save useful sites and services, client projects, social networks, links to interesting articles and books that I want to buy in Toby.

Amolto Call Recorder

What's this? An application for recording Skype conversations. Runs in the background and automatically starts when a conversation starts.

The free version only writes audio to mp3. Paid costs $ 30 and records video.

How do I use it? I write all conversations with clients so as not to forget or lose anything.

Mailbird

What's this? The most user-friendly email client I've found. In the free version, you can connect 1 box, in the paid version ($ 45) - as much as you like.

How do I use it? I have my mail here. I hate mail, I hate email client interfaces. But this one is pretty handy and almost doesn't annoy me.

Unlike other email clients, this interface doesn't piss me off

Lingualeo

What's this? Browser plugin that translates words from English. If you study at Lingvaleo - adds unfamiliar words to the vocabulary for training.

How do I use it? I translate unfamiliar English words with a double click of the mouse.

UTM Label Composer

What's this? Simple link generator with UTM tags.

How do I use it? I add UTM tags to links to track the performance of different advertising channels.

Shikary.do

What's this? Service for finding clients in social networks and on message boards. He parses the posts, finds ads for the search for a freelancer and uploads them to the desired thread.

How do I use it? I used to use it to look for clients. Now I have enough clients, there is no need to look for them.

What's this? Shows how the site snippet will look in Google search results.

I specify Title, Description, link - and see what happened

How do I use it? I open it when I write the Title and Description for the pages to see how everything will look in the end. After all, not only positions are important, but also clicks. To have clicks, you need an attractive snippet.

Yandex Wordstat

What's this? Yandex statistics for queries - how many times a month a particular phrase was searched, what other people are interested in, what similar queries are.