How to open a micro coffee shop. What do you need to open a coffee shop? Coffee shop opening calendar

Do you want to do restaurant business but don't have experience and money? Try to start at a coffee shop. Open a small coffee shop from scratch it is not difficult - absolutely anyone can do it if they wish and have faith in success. It will give you an understanding of how to work with clients correctly, how to maintain registration and accounting, how to calculate profits and make plans for the future. In the future, you can build a network of your own coffee shops or switch to a full-fledged restaurant business.

Why a coffee shop?

A coffee shop is, in fact, the same catering establishment as a restaurant. The only thing is that it is designed for other clients. Here, the main thing is comfort, quiet unobtrusive atmosphere, classic menu and affordable prices.

The coffee shop should be cozy and beautiful

It should be nice to sit in a cafe alone with your thoughts, get together with friends, relax with your family. The main assortment here is invigorating, aromatic coffee and various desserts for it. It should smell good here, you don't need alcohol and loud, screaming music. This is an atmospheric place for a spiritual relaxation.

What's on the menu?

Menu basis: coffee. Delicious, natural, cooked different ways... Various desserts, cakes, light sandwiches or pancakes are served with coffee. As a rule, coffee shops have a not very extensive menu - a dozen types of coffee, a dozen - desserts. Expanding the assortment towards various salads, pizza, sushi will simply kill your atmosphere and turn a cozy establishment into a walk-through courtyard. Although some coffee shops can serve customers teas and even wine in small quantities.

French type establishment

This is a classic European establishment. Tables with white starchy tablecloths, expensive porcelain cups and saucers, heavy metal spoons for dessert are popular here. Here you can sit comfortably, take a break from the bustle of the city, relax after work or hold a business meeting with colleagues. French-style establishments usually have an excellent selection of pastries and desserts, alcohol and various cold snacks are possible in them.

Classic French style coffee shop

American style establishment

Everything is much simpler here: no stiffness and luxury. Everything is as practical as possible and is designed for the speed of service. There are no alcoholic beverages here at all, smoking is often not allowed, and the interiors are simple and minimalistic. You will be served coffee right at the counter. The assortment may also include a variety of pies, tea, syrups, pancakes, cookies and other sweet treats.

Mobile coffee shop

Although not really a coffee shop, it is worth noting it as separate species business. This is the simplest option for how to open a coffee shop from scratch. It can bring excellent income, and the costs for it are several times less than for the building. To organize such a cafe, you will need either a special car or a small minibus. In addition to coffee, you can organize the production of pastries and various wrapped cakes. Such mobile points will be relevant under office buildings, in checkpoints, near dormitories, various organizations with a lot of staff. Experts note that the payback of this type of business can reach 300%.

Confectionery

The pastry shop goes well with the sales of coffee. If you equip a small hall with 3-4 tables in it and offer your customers high-quality coffee, then your revenue will definitely increase. People will not only buy desserts with them, but also eat them immediately on the spot. The pastry shop can also organize the sale of juices, ice cream, sweets, etc.

Note:at correct organization business, the number of customers in the confectionery grows by 50-60 percent after the launch of the coffee shop.

Patisserie is a great place for a coffee shop

Small town establishment

Some people think that a coffee shop is only profitable in a big city. But this is not true. In small towns, coffee shops feel quite confident. The main thing is to choose the right place and create a good assortment.

Advantages:

1. The opening is clearly not going to go unnoticed, since even in cities with 50 thousand inhabitants, each establishment is discussed between people.
2. Low rent. In small towns, rent is low - this will always allow you to stay in the black.

Disadvantages:

1. Low margin. In small towns, incomes are usually low, so few people will buy coffee at Moscow prices.
2. Low cross-country ability. To always have customers, you should only sell high-quality coffee and desserts, and not forget about comfort.

Note:many businessmen try to increase their income by selling beer and alcohol in the cafeteria. It is categorically impossible to do this - the profit will really grow, but only at the first stages.

Then people will simply stop going to drink coffee where others drink beer, and your place will turn into a classic eatery.

Institution in a shopping center

it best option of all possible, but it is often associated with high costs. What you need to open a coffee shop in the mall? Conclude a lease agreement with him. The prices here will be very high, but the traffic is great. People don't stay in these cafes for too long, so you will get a lot of new customers and orders.

The main thing in a coffee shop is style and comfort

Where to open?

The main thing in the coffee business is the right place. You need cross-country ability and a large number of people. Office premises, universities, shopping centers, public places, train stations. The best option- a small separate room on the ground floor, with access to the main street, with showcases and a bathroom. If the premises permit, then it can be divided into two halls - one for children / families, the second business. The presence of a free area nearby will also be a plus - in the summer it will be possible to equip tables here and open a summer area.

What do you need to buy?

Where to start opening a coffee shop? Your institution must be present:

1. Coffee machine.
2. Coffee grinder.
3. Mixer.
4. Fridge.
5. Microwave.

Also, optionally, a baking cabinet and a freezer for storing semi-finished products can be installed. Where can I get all this? Can be bought or rented. Below we will look at several ways.

Where to get coffee

There are no problems with this - in Russia there are a huge number of companies offering high-quality coffee at affordable prices. You need to constantly monitor the quality of coffee - this is your earnings and reputation. Losing both is very easy. Be sure to try the purchased raw materials, evaluate the degree of roasting of the grains. Write ads on thematic sites that you are looking for a supplier - you will be instantly overwhelmed with applications. Study the reviews about your future partners and offer them long-term cooperation - they will certainly offer you preferential prices and interesting conditions, demanding in return that you work only with them.

Note:you will need to purchase several varieties of coffee at once - you will not be limited to one. You must offer your customers a minimum of 4-5 coffee options.

The main thing in a coffee shop is high-quality coffee and desserts

Paperwork

First of all, you need to register with the Federal Tax Service having received a license 55.30 called "Activities of cafes and restaurants". Then it all depends on the room. There are three options for the development of events:

1. Previously, there was already a cafe or restaurant on this place. In this case, you only need to sign a rental agreement.
2. You are buying a room in which there was already a catering establishment. You will need to reissue the documents for a new name.
3. This room was not used for catering. In this case, you will need to obtain technical specifications for the opening, transfer the engineering network diagram to the relevant structures, obtain approval documents from the sanitary station and the fire department.

In any case, you will have to write an application for opening to Rospotrebnadzor, contact the Fire Safety Service and SES. This process is quite long, but you cannot start without it. Making out documents for opening a coffee shop, you can at the same time, to do the repair of the premises and the design of books for yourself and the staff.

Staff

By the way, about the staff. There are two options for development:

1. This will family business... That is, you or your relatives will work in the cafe.
2. Classic business. You will need to hire at least two salespeople to work in shifts, and possibly a service staff.

If you are opening a mini-coffee shop, then it is better to stay with the first option. At least at first, this will significantly reduce costs.

Franchise

One of the options to open your own cafe is a franchise. You will not need to buy equipment or look for suppliers - all this will be provided by the parent company. She will also advise you on any questions and help with registration. This is an optimal ratio of price, quality and risk. When working through a franchise, your cafe will pay off in 18-36 months.

A franchise is a great way to start a business quickly

Cafe design

If you are not working for a franchise, then you will need to develop your own design for the coffee shop. Remember to focus on comfort and coziness. It is advisable to use warm colors and try to make the cafe “homey” so that people subconsciously want to be in it as long as possible.

Advertising

Any business requires promotion. Outdoor advertising is suitable for opening - creating a sign, printed matter maybe even small presentation... Then you should advertise on the Internet, on various thematic forums, on discount sites. Don't forget about interesting flyers. You can also create your own site and lay out the menu on it. This helps to attract a large number of customers.

Business plan

We have listed the main points you need to know to open. Now let's look at an example coffee shop business plan to see how quickly she will fight back. The calculation is made for a small hall with an area of ​​50 square / 20 seats.

1. Hall rental - 50,000 rubles per month.
2. Equipment - 150,000 rubles.
3. Furniture - 50,000 rubles.
4. Raw materials - 50,000 rubles.
5. Related product - 10,000 rubles.
6. Advertising - 10,000 rubles.
7. Other expenses - 10,000 rubles.

Registration costs and staff salaries are not included here, as these amounts can vary widely. And rent of 50 thousand is also not a constant number - it all depends on the place.

Now let's calculate the income. The average bill for a coffee shop is 150 rubles. This price includes a cup of coffee - 80 rubles. and dessert 70 rub. To prepare one cup, you need 7 grams of coffee, that is, about 140 servings per kilogram will turn out. 1 kilogram of high-quality coffee now costs 1,200 rubles, that is, when you sell it, you will receive at least 11 thousand. Normal traffic for this type of business is 120-140 people per day (1 kilogram of coffee). This means that per day you will receive about 20,000 rubles, per month, respectively, 600,000. As you can see, it is quite profitable. As a result, you will reach the payback of your business in about one and a half to two years.

A coffee shop is a cosiness, a pleasant smell and a sincere atmosphere

You can significantly reduce your costs by skipping the purchase of a coffee machine. Very often it can be rented from a coffee supplier. In return, he will demand to buy from him at least 10 kilograms of products per month, but you will use up such a stock in a maximum of two weeks.

In contact with

What could be more pleasant than having a morning cup of aromatic coffee with a delicious croissant in a small cozy coffee shop? Enjoy the smell of coffee and fresh pastries, have a leisurely conversation and enjoy the unique atmosphere ... And how pleasant it must be to be the owner of such a coffee establishment. Do you want to become one? Let's figure out how to open a coffee shop and what this pleasure will cost.

Create a concept

So, first of all, you need to decide on the concept of the future coffee shop. Will it only serve coffee and desserts? Will you offer your visitors a tasty and inexpensive snack, such as a business lunch? Will you make alcoholic cocktails or add liqueurs and cognac to coffee? Will it be a coffee lover spot or a quick takeaway coffee? Maybe you have some original idea of ​​your own?

Another point to think about. If you got the idea to open a coffee shop under the "wing" of some well-known chain by buying a franchise from it, then you will need to find a suitable premises and invest the amount specified in the agreement. The rest of the franchisor company will help you organize. But then it will no longer be your own "brainchild". No changes to " form style», The product range and service model will most likely not be allowed to be entered at will.

It is much more pleasant to open your coffee shop from scratch, think over the interior to the smallest detail and create a unique atmosphere and cozy atmosphere in it. Of course, creating a coffee shop "with its own face" is a costly business, but it's worth it.

Complete the necessary documents

You should start creating a business by choosing an organizational form of activity. It can be or. Register a company by submitting an application and required documents to the tax office.

To get started at the optimum tax regime, it is necessary to notify the tax authorities immediately after the registration of the enterprise about the transition to a special tax regime. For a coffee shop, a scheme is suitable (if possible in your region) or "simplified". If you think that it will be more profitable for you, keep in mind that you are given only 5 days from the date of registration of the organization to apply for the transition to this system. In this case, it is better to choose the object "income minus expenses" as the tax base, since the expenses in your coffee shop will be large.

V tax office it is also necessary to conclude a contract for the maintenance of cash register machines with a licensed organization.

If you plan to sell alcohol, apply for a retail license with the Territorial Consumer Market Department. individual entrepreneurs... Consider this when you choose the organizational and legal form of your organization.

At the next stage, it is necessary to draw up a set of documents of a permitting and sanitary-epidemiological nature. Their list is established by legislative acts and regulatory documents Rospotrebnadzor ("Rules for the indication of services in the field Catering", FZ" On the sanitary and epidemiological well-being of the population "and others).

The list of documents required for the opening and operation of a coffee shop includes:

• conclusion of SES and OGPS on the premises;
• contracts with utility providers;
• PPK (program of industrial sanitary control);
• an agreement with the SES for disinfestation, disinfection and deratization;
• contract for the removal of solid waste and organic waste;
• a contract for the destruction of mercury-containing lamps;
• a contract for disinfection of the ventilation system, if a coffee shop opens in a residential building;
• an agreement with a laundry (dry cleaning) for washing the uniform of employees and table textiles;
• consumer stand;
• documents regulating the activities of catering facilities;
• internal sanitary documents (logs of disinfectants, waste disposal, etc.);
• security contract.

Find and renovate a room

The premises for the coffee shop should be in a very busy place. Best of all in a business or student area, close to major transport stations or train stations, in a large shopping center. A quiet sleeping microdistrict should not even be considered as an option: the coffee shop will pay off only with high traffic.

The requirements of sanitary and fire services for the premises of a coffee house do not differ from the requirements for other catering establishments.

You can open a mini-coffee shop on an area of ​​50 square meters, for more large scale you need 100-150 square meters, of which, allocate sufficient space for preparing drinks and trading, separated from the hall by a showcase or a bar counter.

Bringing the premises to the current sanitary and hygienic and fire safety standards, the requirements of the licensing authority (in the case of the sale of alcohol) is carried out during the renovation. Pre-agree the redevelopment project with the authorities concerned (SES, fire supervision, architectural bureau). Based on these approvals, you can get authorization document at the local interdepartmental commission.

Interior renovation is a very important part of the preparation of the premises. The design must match the concept of the coffee shop. For example, for the “coffee to go” format, minimalism is welcomed and high-tech design is more suitable, for a mini-coffee shop - a cozy home environment. The interior should have a corporate identity that distinguishes your coffee shop from any other. A coffee shop is a fairly democratic institution, so you can show a fair amount of imagination in its design.

Select furniture and purchase equipment

Of course, the furniture must follow the general concept. For guests, you will need tables and chairs, as an option, comfortable sofas or ottomans, according to the number of seats. Provide a place for outerwear, preferably next to each table, if these are wall hangers, or one rack-hanger for several adjacent tables. Interior items designed in a general style will add coziness and individual flavor to your coffee shop.

Decorate the coffee brewing area with a bar counter or a beautiful baking display case. Don't forget to buy the right crockery. Each type of coffee is served in its own special cups.

Equipment for the kitchen and making coffee is a costly item in the coffee shop's business plan. Since your guests will be coffee connoisseurs, you will not be able to save on the quality of coffee equipment. Each type of bean needs its own grinder. It is possible to enter into an exclusive contract with a coffee supplier, subject to the provision of a coffee machine or a professional coffee grinder for you to use.

So, you will need:

• refrigerators and freezers;
• coffee machine and several coffee grinders, mixer, juicer;
• microwave and oven for baking;
• cash register, mobile terminals for waiters;
• necessary furniture for the kitchen.

Hire and train staff

A lot depends on the staff of the coffee shop. What's the use of your "magical" atmosphere and expensive design, if the waiters are slow and the barista brews tasteless coffee.

If you don't have your own production, it will make the task somewhat easier. It will only be necessary to establish relations with suppliers of semi-finished products and ready-made baked goods. If a kitchen is planned, a chef and a technologist will be needed.

To work in the hall, find waiters and arrange training for them. Their fast and high-quality work will determine whether the guests of your coffee shop want to return to you again.

Specialists in brewing coffee are baristas, a coffee shop must be present, otherwise you will not have a coffee shop, but just an ordinary cafe. Unlike bartenders, who may not be in a coffee shop, if the volume of work on bottling alcoholic beverages and making cocktails is planned to be small.

You can keep the coffee shop clean with the help of cleaning ladies, or you can offer this function to one of the employees for an additional fee.

If you do not plan to manage the process of your coffee shop yourself, then hire a competent manager. An accountant can be invited to come.

Let's calculate how much it costs to open a coffee shop

The cost of opening a coffee shop depends on its format, the range of services provided, and the cost of rent.

For example, opening a mini-coffee shop for 8 tables without own production will cost at least 1.3 - 1.5 million rubles.

This amount includes: rent of premises, repairs, paperwork, obtaining permits - about 1 million rubles. Equipment, furniture, dishes - another 300 - 500 thousand rubles. Monthly costs will be at least 250 thousand rubles.

A coffee shop with 20 tables and its own kitchen will cost you at least 5-6 million rubles.

Registration of a company, lease of premises, preparation and implementation of redevelopment, obtaining approvals and licenses may well take up to six months and require about 1.8 - 2 million rubles. Furniture and equipment will cost about 2.6 million rubles, since organizing own production quite expensive due to the purchase of all kinds of equipment and special furniture. With the right approach, your kitchen expenses will pay off quickly: the markup for baked goods can be up to 600%, for snacks and salads - 250-350%. Your expenses for personnel, rent and utility bills, operating expenses will amount to about 1 million rubles per month.

In addition, it is necessary to provide a budget for advertising in the amount of 30-50 thousand rubles. Better to highlight your target audience(employees of the business center, students, visitors of the shopping center) and direct efforts to promote your institution on them purposefully, without wasting time and money on a full-scale advertising campaign... It is unlikely that someone will travel from the other end of the city to drink coffee in your coffee shop, but for visitors from the adjoining area, it may well become the most favorite place where you can have a snack, "sit out" a free couple, chat with friends.

In addition to the above figures of total costs, it is worth adding about 30% more reserve funds for unforeseen expenses and project financing in the first 1-2 years of operation.

How soon will your coffee shop pay off? Expect that the markup in a coffee shop is much higher than in ordinary cafes, but the average check is much less - about 150-200 rubles. Everything will depend on the activity of visitors. Please note that some guests will sit for a long time over one cup of coffee, chatting with neighbors at the table, or "freezing" in their laptop or tablet. Therefore, in a very busy space, provide enough seating to maintain customer turnover at all times.

The average payback period for a coffee shop is 1-3 years.

• Do not try to skimp on the quality of your coffee and the equipment for making it.
• Pay special attention to personnel. Employees are the face of your coffee shop.
• The style of the coffee shop should be supported in everything: music, menu, napkins, staff uniform. Your own style is yours " business card"And your pride.
• Focus more on feminine taste, women go to coffee shops more often.
• Make a free Wi-Fi zone, provide outlets for charging devices.
• Equip a small nursery.
• Remember that the most best advertisement- This is word of mouth. Accept visitors as your dearest guests, and they will return to you.

Ever wanted to open your own business? Do you like coffee and dream of your own coffee shop in Moscow? Stop dreaming - it's time to act! The first step is to assess your financial capabilities. Let's calculate how much it costs to open a coffee shop.

How much money does it take to open a coffee shop: choose the format

The cost of starting a business depends on its size. There are 2 main formats of coffee houses:

• Mobile coffee shops. Requires minimum investment - up to 500'000 ₽. They allow you to save on the rental of premises and its arrangement. Basically, you only need a good coffee machine and quality products.
• Stationary coffee shops. The opening requires at least 2'000'000 ₽. In addition to the costs of renting and renovating the premises, you need to purchase equipment, hire staff, develop a menu that includes coffee, desserts, snacks and salads.

How much money is needed to open a coffee shop: detailed calculations

Below we will consider how much it costs to open a coffee shop and what you need to purchase to start a business in Moscow.

Premises for rent

So you are planning to open a coffee shop for 100 seats, an area of ​​200 m2... Rent of premises in a place with high traffic will be from 500'000 ₽ per month.

Staff salary

The minimum staff includes 8-10 people working in shifts: baristas, waiters, cooks, dishwashers and cleaners.

The wage fund will average 300'000 ₽.

Equipment costs

A significant expense item is the purchase of quality equipment. Let's figure out how much money will have to be spent on equipment.

• Professional coffee machine - 70'000 ₽
• Coffee grinders - 30'000 ₽
• Refrigerators for storing food and ready-made desserts - 100'000 ₽
• Refrigerated display case for confectionery- 100'000 ₽
• Oven for baking - 50'000 ₽
• Washing - 20'000 ₽
• Mixer - 6'000 ₽
• Microwave - 5'000 ₽

The minimum set of equipment for a coffee shop - 381'000 ₽.

other expenses

We have listed the main costs of opening a coffee shop. You will also need to provide for the costs of:

• Business registration - 5'000 ₽
• Renovation of the premises - 100'000 - 150'000 ₽
• Coffee shop furniture (bar counter, tables, chairs, sofas) - about 1'000'000 ₽

We calculated how much money it takes to open a coffee shop. It does not include the cost of purchasing products and Supplies(depend on suppliers of goods).

Buying a coffee shop as an alternative to creating a project from scratch

Do you want to invest in

roll up

Modern man is constantly in a hurry, not having time not only to rest, but also to eat. Therefore, the business of creating small coffee houses, in which anyone can be at ease, enjoying wonderful coffee, has become widespread. Therefore, many newbie entrepreneurs want to open a small, cozy coffee shop from scratch, rightly considering it an excellent way to invest their money, promising a constant income in the future.

If you are a beginner businessman or just want to know what you need to organize a coffee shop, then we have collected the necessary data. The profit even from such a small establishment can be high.

Choosing a location

The place where you are going to start your own establishment is of great importance. The space for placement should:

• be very crowded;
• be located near roads;
• be where people stay for a long time (stops, educational institutions, hospitals).

A business like a small coffee shop is a very profitable enterprise in any city. The best places, for the establishment of an institution:

• city ​​center;
• an intersection with a lot of traffic and pedestrians;
• bazaar;
• Train Station;
• large shopping mall;
• higher educational institution.

Room selection criteria

Before starting a coffee shop from scratch, you need to decide how small your premises will be. For an ordinary institution for fifty to sixty people, a room with an area of ​​one hundred to one hundred and fifty square meters is suitable. If you are thinking about how to open a mini coffee shop, then first decide what you mean by that. A small stall with an area of ​​three square meters is more of a micro coffee shop.

Mini is an institution of approximately twenty-five to thirty-five square meters with an area that can accommodate up to sixteen people.

The selected room, in which you plan to open a small institution, must meet the basic conditions:

• if it is in a residential building, then the walls with the ceiling must be made soundproof from vibration-insulating materials;
• compliance with fire safety rules;
• compliance with sanitary standards;
• ventilation equipment (prohibit smoking in the hall).

Interior decoration

To coffee business flourished, the interior of the place is essential. Coffee is considered an aristocratic drink and therefore requires an appropriate setting. It is easiest to choose a certain theme when decorating, for example, an oriental tale, English style... In any case, it is necessary that the design of furniture, walls, cutlery is mutually combined.

Lighting should also be in harmony. It is better to give preference to small lamps than a huge chandelier. Soft diffused light from a variety of lamps will create a cozy intimate atmosphere. In order to create a unique atmosphere, you need music. Live music is ideal.

Furniture

Visitors should be comfortable in the coffee shop. As a result, it is necessary to take seriously the choice of furniture. In no case should you buy hard chairs in a coffee shop. Her furniture should not force visitors to leave quickly. On the contrary, its soft sofas, delicate ottomans, comfortable armchairs should contribute to the longest presence of people in the coffee shop, and, consequently, to a greater number of orders that will be made during this time.

The bar counter and the showcase are integral elements of the place.

Dishes

If the decision to arrange a coffee shop, albeit a small one, has been made, then it is important to think about the dishes. It should be in harmony with the general style of the place and be suitable for certain of its dishes. Different types coffee is poured into different cups. Mulled wine should be served in a special glass.

Keep in mind that many coffee drinkers may be experts in the preparation of this drink. They can figure out which dish to serve it in. Not having the right cup can negatively impact the coffee shop's image.

Before starting a restaurant, consult with an experienced barista to find the right crockery and read books on the topic.

Equipment

Before you open a coffee shop, you need to think about its equipment. You should start by choosing the right machine. There are semi-automatic and automatic coffee machines. To get by minimal investment you need to purchase a semiautomatic device. Moreover, for such a coffee shop, it makes no sense to take an automatic machine. Such a device is expensive and will not work at full capacity, and, therefore, will not pay off. The use of an automatic unit is justified for a large coffee shop, designed on average for a hundred people.

In addition to the device for making coffee, you will need other equipment. To open an institution from scratch, you will also need:

• refrigeration equipment;
• device for grinding coffee beans;
• mixer, you can small;
• juicer;
• microwave oven;
• water purification device;
• cash register equipment.

Other equipment can be purchased as needed. But the main equipment must be of high quality and reliable, because the amount of income that the coffee business will bring, if you decide to open it, depends on how good the coffee is brewed.

Many companies sell equipment of excellent quality. If you don't understand the topic at all, then find an expert. It can be easily found among the sellers of shops selling the necessary equipment. Employees of companies that repair coffee equipment can also help you.

Workers

It is impossible to get a complete picture of how to open an institution without solving the personnel problem. A decent coffee business cannot be imagined without highly qualified employees. You need to start by looking for a barista who should be able to make high-quality coffee. To open an institution, you need staff:

• two - four baristas;
• several cooks;
• from 2 to 5 waiters;
• driver;
• accountant;
• cleaners;
• manager, if you do not manage personally.

To establish a mini coffee shop, two baristas, two waiters, one cleaning lady and one accountant are enough.

Employees should be polite and tactful with visitors. If customers receive rudeness in exchange for their own money, the reputation of the cafe will be hopelessly damaged. No advertising will help if there is a rumor that the waiters are rude to the visitors. When selecting staff, try to find worthy people.

Advertising is not a luxury, but an absolute must

To find out about the new coffee shop that you decided to open, and it began to bring good income, its active advertising will be required. Moreover, advertising of a place should take place not only in the media.

In order for its advertising to become successful, it is necessary to give the place a memorable beautiful name, come up with an interesting emblem, dress the staff in original uniforms. Advertising should be started about two months before the opening. Then that day will be full of clients.

Cost of a coffee shop

Let's estimate how much it costs to establish an institution. Let's make a rough calculation for a small coffee shop with an area of ​​fifty square meters. m. for twenty places. Let's calculate the costs (in thousands of rubles):

1. renting premises - 50 per 1 month;
2. equipment - 150;
3. furniture - 50;
4. raw materials - 60;
5. passing goods - 10;
6. advertising costs - 11;
7. other expenses - 10.

The calculation does not include registration costs and wages employees, as these amounts can vary greatly. Hall rental prices are highly variable. Depends on the place where you decide to establish a coffee shop.

Mobile coffee shop

V recent times in large cities, you can see cars with images of coffee, selling coffee and other drinks right on the street. Due to the great popularity of mobile coffee houses, one cannot help but talk about how to arrange one. In this case, everything is quite simple:

• register as an individual entrepreneur;
• get the necessary permits for running a small business;
• take a spacious car, painting it so that any passer-by knows that this is a coffee shop;
• buy utensils, equipment and necessary materials for making coffee.

With the above, you can start selling the drink.

Advantages of a business on wheels:

1. minimum financial investments;
2. no need for staff. You can open and do this business alone;
3. big profits, especially in the summer;
4. simplified registration;
5. primitive requirements for this kind business

Disadvantages:

1. among the goods, only drinks and dishes that a person can take with him;
2. you can open and work in a certain season, mainly in summer;
3. small incomes.

The creation of a coffee shop can be recommended for novice entrepreneurs. Compared to other types of business, this one does not require huge investments, knowledge and experience. Anyone can open a small coffee shop business serving wonderful coffee with a unique atmosphere with a little effort.