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How to become an organizer of joint purchases. How to organize joint purchases. Is it difficult to collect the minimum order amount

IN recent times co-purchases (JV) are gaining momentum in trade in various goods. Their advantage lies in the fact that participants in such purchases save about 15-55% on the cost of purchases. And the organizer gets his 15-18% for the delivery of goods purchased at the wholesale price.

Thus, for persons organizing joint purchases, they turn into a small home business, capable of bringing from 10 to 60 thousand rubles a month. Due to the great competition, several positions cannot be dispensed with, organizers wishing to make money on joint purchases it is necessary to expand the product line.

Goods in demand in the joint venture

Thinking of becoming an organizer of joint purchases, first of all, you need to decide which goods are most profitable to work with.

According to statistics, the most popular are clothes for children and goods for newborns. Toys and educational materials are also no less popular. Female, men's clothing and underwear of famous and little-known brands. Leather goods - wallets, bags. Moreover, both women and men. Finally, perfumery products famous brands.

It is worth choosing the product group that you like. Indeed, in the future, when the turnover of the joint venture begins to grow, it will be necessary to deal with the proposed group of goods in order to expand the customer base, advising this or that position.

Who is the best shopping co-organizer?

First of all, they can be young and active mothers on maternity leave. While the baby is sleeping sweetly, you can find an excellent supplier of goods on the Internet with minimal prices for it. People with disabilities also cope with this task. And also the parents of elementary school students who do not have the opportunity to work full-time, since the child is only adapting to the educational process. Among the organizers of the joint venture there are students who, due to their overflowing activity, manage to study and earn great money.

How to organize a joint purchase: instructions for organizers

As mentioned above, first of all, you need to decide on the group of goods for which the purchase will be assembled. Next, you need to find a reliable supplier on the network with competitive prices. To facilitate the process, you can immediately buy a base, as a rule, its price does not exceed 1000 rubles. Then you can go directly to work:

Open a current account to accept payments from customers. Most often it is a plastic card or electronic wallet. But there must be Internet banking so that all payments are in front of your eyes.

Collect applications (it is best to work on a prepaid basis);

Pay for and pick up the ordered goods;

Distribute or send purchases to customers.

Secrets of a successful organizer

A successful organizer should remember the following:

1. There should always be an "airbag" in financial plan... That is, you will definitely need a certain amount of money in order to make an additional payment to the supplier. For example, when dealing with shoes, it is found that one size from the entire range has remained unclaimed. In order not to disrupt the purchase of goods, this amount is paid by the organizer, and then it can be sold for an additional announcement.

2. In order not to become a victim of fraud, the goods ordered by the buyer are transferred only after full payment.

Why are manufacturers doing this? Again, the same question of money turnover. Often for suppliers, the regularity of orders is much more important than their cost. Therefore, you should not dwell on the first option that comes across. In the process of work, you can look for more and more new partners, choosing the most favorable working conditions for yourself.

So, summing up, I would like to note that the main basis of joint purchases is the honesty of their organizers. All of these obligations must be fulfilled responsibly. Having earned a positive image, you can very quickly reach a stable and significant income.

Joint purchases (JV) steel today the best option for those who know how to count money and want to purchase goods without overpayments. But if this idea was originally born within the framework of a topic or section on the forum, and there was still a risk of giving your money to dishonest persons, today the organization of a joint venture has become a kind of business. Now for holding joint procurement separate resources are created, and for the conscientious implementation of organizational issues, people receive a certain percentage of purchases.

What did this give ordinary customers? For a certain fee, they reduce the risks of running into fraudsters to a minimum, since the person who made this business his business is unlikely to be configured for one-time profit. It is much more profitable for him to have a regular clientele and a stable income.

Anyone who has a couple of hours of free time, a PC and a stable Internet can become such a JV organizer today. This type of earnings is very good for mothers on maternity leave, students, and active retirees. It can also be done by those who have a steady income, but want to earn even more, working for this at night or in the evenings.

The amount of the organizer's remuneration for today is about 15% of the total order amount.

After the arrival of the goods and order picking, you can assign distribution... The organizer informs about the place, date and time of distribution by phone call, SMS or personal message. Usually, two distributions are prescribed on a weekday and a weekend. Some organizers try to carry out distributions in different districts of the city, while others have meetings in the same place, both options are acceptable.

The distribution of orders is also carried out in distribution center(CR or CEH center for issuing orders). This is the place (office or warehouse) where organizers store and distribute orders. Usually, orders are issued upon presentation of an identity document (passport, driver's license). The distribution center works according to a specific schedule, each resource has its own center for issuing orders with its own schedule, for example, issuing orders from Monday to Wednesday from 11-00 to 14-00 and on Saturday from 10-00 to 12-00. The opening of such a center makes sense with a large number of participants and organizers living in the same city. Payment for rent and maintenance of such a center is divided between the organizers and participants. for example, 5 rubles are added to the amount of each order of the participant, and the organizer gives 2% of the profit from each ransom to the content of the CR.

Of course, as in any business, the joint venture has its own subtleties and unforeseen circumstances. But in order to reduce all unpleasant moments to a minimum, you need to perform several simple rules:

As you can see, being an organizer of a joint venture is not so difficult, you only need desire and perseverance!

She began to engage in purchases more than two years ago, as she went on maternity leave and zar. the husband's wages were simply not enough for us. I set myself the goal of making money at home, there was no one to leave the baby with, all my relatives lived more than 1,000 km away.

On the internet, I saw a lot of offers of work from home with awesome salary PER WEEK (!). The photo of those who offered you this job was more than tempting, the person in the photo showed you his earned heap of money, and assured you that he almost without straining gets it, just like that (!) Any normal person understands that no one will just dump him a bunch of money. And so it was, they imposed a passive sale, to the extent that you buy it yourself if someone didn't manage to sniff it .... Something I got distracted, more to the point ..

After all these pyramids, I found a co-purchasing site. I looked through the offered goods by orgami and was surprised at their low cost. Also, the site offered not only participation, but also to become this very organizer. I wanted to try it and found out that besides the fact that I will take% for myself, I will have to pay 5% to the administrator of this site, and then I got overwhelmed with what it was ... I would sing to the tune of an incomprehensible personality that I was in my eyes I have not seen it, I will do all the work myself, and give him% just for what he is. Plus, they began to let me down, what can be indicated, what is not, what% can be set and what not, and I decided that I would not go into slavery, and created my own page in classmates.

I honestly didn't hope for success. I did not understand how a completely unfamiliar person would give money for a product without any guarantees that it was not a scam. I wouldn't give it myself. But I did not give up and looked for more and more "Friends" who cautiously, but agreed to participate in the purchase. At first, purchases were very difficult to recruit. Due to the lack of experience, I got into various stupid situations, for example, I asked to send the goods by the Transport Company, which took 7,500 rubles from me for delivery (if I had chosen another shopping mall, the delivery would have cost 1,800 rubles). I did not hang the extra costs on the participants, but admitted my defeat and paid from my own. I asked the participants at what time and on what days and where it would be convenient for them to pick up their order. And brought out the middle one, according to which it was convenient for people to pick up. They liked it + they recognized me by sight + things were really not worth the money spent, since by store standards, they cost much more. And then it started ...

If you want to make money from purchasing, then get ready for the hard work.

1. Eternal negotiations with both members and suppliers. People are sooo different, there are pleasant, cheerful, light people, and vice versa, they are always dissatisfied, bitchy, demanding to the smallest detail, which it is not really possible to please at all. Suppliers of really high-quality and interesting things in most cases hate SPshniks, they have them without SPshniks trade rushing, and clingy + demanding organizers strain them. Hence the difficult negotiations.

2. Constant attachment to the computer... Very little time is left for the family and, accordingly, for solving urgent problems. You need to constantly warm up interest in potential participants, new purchases, but not any horrible, but really high quality. To do this, you need to turn over the Internet to search for reviews of real people on the planned new purchase. As soon as a participant receives a poor-quality item 1-2 times, you will lose all the client.

3... You need to be careful both to the numbers in its summary table of orders, and to the participants. Somewhere to help choose a model, choose the size as accurately as possible. Provide as much information as possible in response to the question being asked. If you answer a person dryly and unambiguously, he will never turn to you again. If you are not attentive to the collection of orders and to set the amount more than necessary for payment, because you yourself miscalculated, if you mix up orders and give at least two people something different from what they ordered, you will also lose confidence and, accordingly, the client.

Perhaps these three criteria in the work of the joint venture are the most important (key). Observing them throughout my work, I acquired quite a few participants who, without waiting for a STOP, could transfer money for the order to the card, since they were confident in my reliability that even if suddenly the purchase did not take place, I would return the money to the same day.

My monthly earnings ranged from 15,000 to 20,000 (in the new year).

During the whole period of work, the defective goods have never arrived.

Of the minuses I can note:

1. Resort by color... Everyone wants to get the product from the picture. But no one wants to understand that we are buying from factories, and there are only WHOLESALE sales, respectively, an insane amount of manufactured things are sold per day, respectively, the fabrics from which these same things are sewn change at a breakneck speed, and from the moment of the photo session, the colors may change. As a rule, all wholesale buyers want exactly the color that is in the photo, as a rule, this particular color is first taken apart.

2. Lack of fitting. The main disadvantage.

The participant of the purchase in the photo sees a slender girl of 42 sizes. Everything sits on it so beautifully and well that a person forgets the features of his figure and his size. Disconnects all of its common sense and orders (!), having received, is indignant that he was sent some wrong dress (thing).

There was also a situation when a participant, having taken his measurements ON THE EYE (!), Chooses a size for himself, as he considers it correct, and the thing comes, in the opinion of this participant, small. After my request not to count for work and still take the meter tape in hand and already determine real size, he begins to apologize, as he begins to understand that the mistake is not at all the manufacturer, but himself.

I advise everyone involved in the purchase of things to mentally pour into this very thing. Soberly assess all your figure flaws and choose the thing that can partially hide them, and not cover them up and show the whole world. This is a very important factor !!!

3. Long wait. As a rule, from the moment the purchase is opened, at least 2 weeks pass until it is collected + 2-7 days for assembling the order at the factory + 2-3 days for sending from the factory to the shopping center + delivery from 5 to 14 days. Not everyone wants to wait. You always want to give money and immediately get what you paid for. I think this is a minus.

In general, I fully agree that through a joint venture it is cheaper than in retail stores. Buying things through purchases for more than a year, I somehow decided to go to retail store my city, and I'm sorry aboutigela from the prices. Tired of permanent work Orgom I strongly wanted to quit, but when I saw the prices in stores, I realized that I was not ready to do it yet. Even if I order a dress for 1200 rubles and it turns out to be great for me, then on condition of a trip to the hotel with payment for a stitching for 500 rubles. I will still pay less than I would pay with a retail store fitting.

In the joint venture, the main thing is to find YOUR reliable organ, with which you only risk not falling into color and very rarely in size due to the small size of the thing (orgs are obliged to keep track of this not unimportant aspect).

Enjoy your shopping !!!

Joint purchases are far from news for active and not so users. The world wide web... If the uninitiated still remain, I explain - this is the acquisition by a group of people of a wholesale consignment of goods (clothing, food, shoes, toys, furniture, household items, etc.). A person who is involved in the selection of a supplier, recruiting people who want to participate, collecting money, paying for the batch and delivery, distributing goods and many others for a certain fee, is called the Organizer (Org) of joint purchases.

Being in maternity leave, I first became an active participant in the joint venture , since shopping with a baby (and then with two) is not very easy to get out, plus the range of goods is much wider, and the savings are significant. Gradually, the thought came of a similar ransom - Additional income hasn't hindered anyone yet .

Earnings on joint purchases - pros and cons

"Per"- this, of course, is the receipt of a certain income. Currently, there are very few purchases, the organizers of which do not make a profit, but are engaged in conducting solely out of desire. purchase an item or service at a wholesale price ... With a certain scope (maintaining a dozen or more topics on several resources, working with popular brands), monthly earnings can be 50,000-70000 rubles, but with such a scale, this is no longer part-time work on maternity leave or an additional source of income, it is full-fledged business requiring a significant investment of time and effort. Basically, the organizers' profit is 1,500-1,000 rubles per month or the ability to "beat off" the cost of the goods ordered for yourself.

"Against"... At the beginning of the work, when suppliers and transport workers have not yet been developed, the backbone of permanent participants has not been formed, certain algorithms of actions have not been created - these are time-consuming and labor-intensive business ... You have to perform multiple functions - accountant, cashier, PR manager, sales assistant, driver, etc. It may seem that the game is not worth the candle, and that the effort involved is much greater than the acquisition benefit , and not too much income. But as soon as the case "gets on the rails", for example, with repeated buyouts from a supplier, the organizer's work is greatly facilitated. A certain scheme of work has already been created, it remains to move along the knurled track.

Of course, as with any work with a product, organizer bears financial responsibility ... If, through the inattention of the organizer, an error occurred, for example, the wrong product was ordered and received, you will have to return the cost to the participant from your own pocket, and take the “wrong” thing for yourself.

How to organize joint purchases yourself - step by step instructions

  • Site selection

That is, the choice of a place where you will recruit a group of participants, display prices, catalogs, answer questions, negotiate distribution. It is clear that you need to choose an Internet resource for purchasing in your region ... There are two options: social media and specialized sites .

In social networks, you can create a separate page specifically for yourself. ... But, if in your personal contacts there are not enough friends and acquaintances who could entrust their money, you will have to carry out the lion's share of the first ransoms, and then sell them out of stock, since it is difficult to collect the required number of participants only in your social circle. Exception - if the supplier offers a wholesale price when buying 2-3 units of goods , this happens with expensive purchases - furniture, fur coats, large toys, strollers, car seats.

Is in in social networks and groups of joint purchases ... There is already a target audience, it is easier to recruit participants, but, of course, the group administrators put forward a number of requirements for the organizers, there are certain selection criteria.

Minuses - inconvenient presentation of information and registration of a purchase, the inability to participate for people who are not registered in the social network, often scattered discussions on various other pages (in chats, in a personal).

The most preferred, from my point of view, are specialized sites ... If a resource is popular and has existed for more than one year, it has a decent number of participants who are aware of the risks of SZ (the arrival of a re-grading by color, size, marriage) and are ready to order without thinking about the reliability of the organizer (mainly because the site administration is engaged in the selection of organizations. although administration does not imply financial responsibility for the outcome of the ransom).

The structure of most of these sites is a forum ... Basically, if you master certain skills of creating electronic documents, for example, take orders from participants in special forms Google , filling of tables of orders will take place in automatic mode, you only need to check the correctness of filling and some adjustments.

Currently there are special sites that look more like online stores ... Such sites provide organizers convenient tools for work : automatic acceptance of orders, calculation of the gained percentage of the batch, sending notifications, for example, about payment and accounting for the payment itself. The audience of such sites is still less than that of forums, since they appeared relatively recently, but, I think, the future belongs to them, since they are more convenient, presentable look, the ability to search through Yandex or Google (as opposed to social networks), simplification of the algorithm of actions , the organizers' rating and user-friendly interface will undoubtedly attract their users.

On the cons:

  1. JV sites take a certain percentage from the organizers for providing the site ... Basically, a small 2-3% of the purchase amount, however, this reduces earnings. Also, the size of the margin is most often limited, for example, on the resource I have chosen it is 21% (i.e. 19% + 2% to the site), which should include all costs, even delivery and 15% if the supplier is local.
  2. The most popular brands are already taken and assigned to other organizers ... If there is a desire to reach the top, you need to conduct reconnaissance with competitors, constantly monitor market innovations and are not afraid to offer them to participants.

  • Selection of supplier and product

Decide what there is a desire and opportunity to do. Of course, it will be a plus if the proposed the topic of procurement is familiar to you : for example, you are good at women's clothing or in cosmetics. An org, who knows how to give competent advice and is always ready to answer a question, enjoys great success ... If you plan to offer products that have more than one analogue on the site, think about what exactly your product will be more attractive.

After determining with the object of purchase, you can contact the manufacturer directly and find out if he works with small wholesale, in particular, with a joint venture. Small businesses are usually open to such cooperation , many have special programs for JV buyers. Large productions are rarely associated with small batches, will have to look for an intermediary ... You fill in the search engine with the position of interest with the words: buy in bulk.

Often famous trade marks focused on sales in prestigious multi-brand stores extremely have a negative attitude towards the joint venture and check the buyer in every possible way , for example, for the presence retail space... They may require you to provide scans of documents, photos of the store, etc. In addition, checks are carried out through search engines, therefore, participants are strictly prohibited from mentioning articles, brand name, product names in the public domain on the site.

Such purchases may not be shipped by the supplier without explaining the reasons on his part (the money, of course, will be returned), require certain risks (you can earn money without getting anything) and additional labor costs from the organization, but they pay off with interest, since the brands are mostly prestigious, in demand .

When choosing a supplier to the maximum, make sure of its reliability (duration of work in the market, constituent documents, customer reviews). Most conveniently, if the seller is located in your region, then there is an opportunity to personally verify its existence and save on delivery.

Delivery terms are the most important factor, these include:

  1. Price.
  2. Delivery terms.
  3. The minimum order amount.
  4. The possibility of re-sorting - sometimes the supplier, inadvertently, can put goods of other colors and sizes, sometimes he goes for it deliberately, replacing the missing item; most often re-grading happens when buying hosiery, underwear jersey, children's clothing.
  5. Conditions for the return of marriage and (or) re-grading, warranty obligations.
  6. Other conditions e.g. shipping in packages, dimensional series or boxes.
  • Opening an account

The times of transferring money in envelope to the organizer are over, it is necessary open a bank account or use the services of payment systems : Webmoney, Yandex.Money, Qiwi. True, such services charge a percentage for transferring money, withdrawing cash, these are additional costs for you and the participants. At the moment, the most acceptable, in my opinion, is transfer to a Sberbank card by card number ... You can use the online service, you can make a transfer through an ATM or an operator at a branch. No interest is taken, the social card is serviced free of charge.

  • Placing purchase information

If registration as an organizer at the chosen site has already been passed, we come up with inviting name and open up. In order not to produce purchases with similar things and not to "spray" participants between them, for example, on my resource, a preliminary study of demand is required, i.e. org before the start must enlist the support of 20-30% of prospective buyers.

We design a "showcase" we post all the necessary links, attach prices and catalogs , for which the choice is made. If possible, it is better to post a photo of the product by item with prices directly in the topic, in this case, participants will not have to additionally visit other sites and open documents (which is difficult from phones) in search of the necessary information.

Be sure to post your conditions : do you change the marriage, collection and delivery times, org percentage, whether there is a re-grading, minimum amount, rows for clothes or collection of packages.

We lead the topic : we constantly visit the site, take orders, answer questions, form ranks. If clarifications are required, contact the supplier.

Finally, collecting money, paying the bill ... If during the collection of the order some items in the warehouse have run out, participants are asked to replace them with another product.

Probably, have to stock up on a certain amount of money For example, a new organizer makes the first purchase on many sites at his own expense. This is a precautionary measure. Participants deposit shares after the goods arrive at the organizer.

We are waiting for the arrival of the goods, we track the location of the parcel using sites transport companies or Russian mail.

  • Distribution of goods

If you use the services of the site, then, most likely, goods can be transferred through special distribution centers ... You can also from home, if it is convenient for you, or you can organize meetings.

Possible mistakes

You can make a mistake in any of the points. : choose an inconvenient, not popular platform, or a product that is not in demand, or with a lot of competition. Difficulties with the supplier may arise: underdelivery, a large percentage of re-grading, delayed shipment. Transport workers also let us down, long-term delivery is flowers. There is also damage to the goods, which is important to notice in time in order to present damage. Otherwise, you will have to pay yourself or wait for the participants to take away and so .

For example, when I was a customer, dresses from Thailand traveled by sea (1.5 months), during a storm the parcel got wet, things shed. Org simply handed out clothes to the participants, commenting that there would be nothing to show the transport workers. I personally no longer participate in her purchases. Responsibility is also a reputation .

There are human error : incorrect calculations, inattention when filling out an application to a supplier or when paying an invoice, threaten to nullify the estimated profit, since you will have to compensate with your own money. Therefore it is necessary recheck and recount everything several times .

Working as an organizer of joint purchases, encounters with certain difficulties are inevitable, only experience helps to develop a certain order of actions in critical situations.

I do not plan to go out to large volumes, and with, perhaps, I will stop working. Someone vice versa (25 estimates, average: 4,84 out of 5)

Anna Sudak

Bsadsensedinamick

# Online business

Step-by-step instructions for getting started

More than one hundred thousand Russians regularly resort to this method of saving. Competition in the joint purchases niche is not yet great; it is profitable and relatively easy to open a business.

Navigating the article

If you haven't heard about making money from joint purchases, it's time to get to know him. First, let's figure out what it is and how it works, and then we'll talk about how to make money on it.

Joint purchases is a form of organizing the purchase of goods, uniting a group of people who want to get it directly from a supplier at wholesale prices.

The organizer is a person who contacts the supplier and decides all organizational issues - from collecting money to checking the product and sending it to customers. The main task falls on the shoulders of the organizer- the size of the discount, which can be from 20 to 60 percent, and the higher it is, the more customers will buy the product.

But the discount is not the only issue. After all, the organizer is obliged:

  • Understand customers and select the best assortment.
  • Choose reliable sellers and be able to achieve optimal conditions interaction with them.
  • Manage your time correctly.
  • Ideally, know foreign language and be able to look for people for cooperation in the country in which the purchases are made.
  • Be able to communicate with customers.

It turns out that being an organizer is not as easy as it seems at first glance. Therefore, they earn a lot of money, 5-30 percent of the turnover. If you want more money, it makes no sense to work with one supplier, so you should immediately determine whether you just want to earn extra money, or create your own business.

How to organize joint purchases

As soon as it comes to money, there are thousands who want to start shopping together. But as it comes down to it, only a fraction of them are trying to create their own business. Why is that? Because, as mentioned above, it is not so easy to be an organizer.

What qualities should a person possess to become successful in this area?

  1. Responsibility and honesty. They keep customers coming back for more. This is the psychology of people buying from trusted sellers or intermediaries.
  2. Friendliness and sociability. They are simply necessary for the organizer, because he will have to communicate a lot: with partners, suppliers, customers. If these qualities are absent in him, they are unlikely to want to do business with him.
  3. Understanding how social networks work. Surely, to promote your services, you will have to create your own group, and without knowledge of social networks, this is impossible.
  4. Initiative. Where is there without her. Money does not flow under a lying stone. To earn as much as you want, you need to be active.
  5. Business flair. Even if you know how co-op purchases work without intuition and luck profitable business you can't build. Therefore, develop your flair. To do this, you need to be one step ahead of the buyer, to know what will be in fashion, to understand the needs of the client.
  6. Reputation. Of course, in order to earn it in an honest way, you need to try and invest a lot of effort and energy. And the results will have to wait long and painfully. But there is another way - to wind it up. It costs money, but not that much. In the long term, you will get much more than you invested at the start.
  7. Flexibility and mobility. The faster the organizer reacts to any changes in the market, the higher his income.
  8. Accounting minimum. The organization of earnings requires the ability to do bookkeeping. Especially if you have a registered individual entrepreneur.
  9. Patience and understanding. Be prepared for the fact that you will have to communicate a lot with people on various issues. Including the most, at first glance, stupid.

Of course, if you have organizational skills, you will not know until you try, but be prepared for the fact that you will have to put a lot of effort and devote a lot of time. organizational issues... If you are not ready for this, look elsewhere. After all, the main criterion for choosing an occupation is love for your work.

How to make money on joint purchases

So we come to where to start a joint purchase. Read the step-by-step guide and introduce new knowledge here and now.

Step # 1. Decide. This is the first thing you need to do. Don't be lazy and spend time looking for what really interests the client. And remember, it's important that this something is really useful. Therefore, to begin with, decide on who you will sell to. Keep your focus on the target customer and look for something that can satisfy their need. Remember that selling everything to everyone is a waste of time.

Step # 2. Find a supplier. While you are in the process of collecting orders, search well-known sites for sellers of goods in your category. Talk to them. Ask what the maximum discount they will give if you bring 50, 100, 200, 500 customers. Haggle. Try to get the best deals.

Step # 3. Gather the money. After you have decided what and to whom you will sell, open your group on the Internet and start working. Tell all your friends, friends of friends and visitors of thematic forums that you are doing joint purchases. Promise good discount for products of the category with which you decided to work. Start collecting money and move on to the next step.

Step # 4. More possibilities for calculation. Think about making each of your clients feel comfortable. Expand your payment options.

Step # 5. Check the goods. Upon receipt, be sure to check the quality of the product, its integrity and completeness. Only then send it to the customer. You can do this yourself, or you can hire someone to take over the goods from the supplier and ship them to the customer.

Step 6. Increase your income. To attract more customers and get even more money, shop online through cashback services.

Working as an organizer - pros, cons and risks

Now let's figure out why this form of shopping is popular today, who benefits from it and what risks exist.

pros Price. The cost of the goods for the participants is much lower than the market value. For example, a mixer costs 450 rubles at retail outlets. At the same time, the wholesale price is only 180 rubles. Everyone wins. The seller who sold out the product, the buyer who got a huge discount and, of course, the organizer, who also got good money for his work.
Minuses Inconsistency of the product with the picture and description. Often the product does not match the photo. Either the color is not the same, the style is different. You have to use the gift of persuasion to the maximum or look for a way out of the situation.

Goods from abroad, for example from China, take a long time. You will have to wait at least 2 weeks. And here you have to constantly be in touch so that buyers do not worry and do not doubt the honesty of the organizer.

There are no guarantees. A rare seller can provide warranty service technology and electronics. And about certificates for cosmetics and clothes in general there is no talk.

Not in size. It may also happen that the goods were sent in the wrong size. You have to spend time looking for buyers for things that were returned by customers for various reasons.

Risks The main risk for the organizer is the loss of money. It often happens that some participants, under various pretexts, ask the organizer to pay for them (with a refund, of course) and the organizer cannot refuse, otherwise he will undermine the trust of other buyers by his actions. This decision leads to the loss of personal funds.

Being engaged in such work can undermine health, since a person is constantly in tension and often does not sleep. Of course, money is important, but it is worth remembering that without this very health you will not be able to earn.

How to create a group of joint purchases on Vkontakte

This process is not difficult. Just do the following:

If you do not have a page in VK, create it. To do this, register and fill in all the required fields. This is not difficult to do, so we will not dwell on this.

Create a community, in the page type select "Group".



Come up with a description (what you are selling and for whom, what problem the purchase solves), make the group open to everyone. Upload a cover (picture), define a theme. Save.



Your group is ready. Add images and text content to the page. Check out the community dashboard. Further, all efforts must be directed to its design and design. Fantasy is indispensable here.

But you can become an organizer of joint purchases in VK not only in your own group. Often, the owners of well-promoted publics recruit partners to expand their business in the regions. If it's too difficult for you to do it yourself, try to find an interesting community and offer your services to the admins.

How to create a group on Odnoklassniki

To create a group on Odnoklassniki, you need:

  1. In the top menu, click "Groups".
  2. Press the button "Create group".
  3. Select the type "For business".

    Create two groups at once: "For business" and "By interests". Promotion of a group for business in Odnoklassniki is expensive and the process takes much longer. It is easier and less costly to promote an interest group. Therefore, in the main group for business, place all information about products, their benefits, etc. And the interest group will serve as a lead-generating "adapter" for you. The main thing is not to forget to link to the main public. Then, by promoting a group of interests, you simultaneously and for free promote the main one, in which, in fact, you do business.

  4. Fill in all the data in the pop-up window: name, description, type, select "Open", set the picture and click "Create".
  5. Click "Change settings" in the left menu of the page.
  6. If necessary, fill in the "City" field. This is done if you are engaged in purchases exclusively in your region.
  7. Be sure to fill in the "Keywords" field - the words by which users will find your group. Use 5-6 pieces minimum.
  8. In the "Publicity settings" (the menu item is located on the right side), see what rights you want to give your subscribers. Most importantly, please note that if you allow uploading videos, albums and creating topics in your group, be prepared for the fact that you will have to remove the "sea" of spam.
  9. In the item "Guests are allowed" opposite the right to "Leave comments" select no, then those who are not members of the group will not be able to comment on your posts. This way you will get more subscribers to your group.
  10. Further optional. After all the settings have been set, click "Save".
  11. Change the background if desired (this function is available on the right side above the page). You can choose from those that are freely available.
  12. Now fill the group with content. Do not forget to post something interesting sometimes that does not apply to sales - the so-called viral posts that will attract an audience to your community.

Use free and paid subscriber acquisition tools. Share your group in other themed publics on all social networks. Register on the thematic forms. Submit ads on sites. In general, do whatever it takes to get attention. From paid tools - use advertising.