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What is retro in trade. What is a retro bonus. An example of calculating additional retro bonuses

“The President, at a meeting with businessmen and investors, says:
- There will be no rollback to the past!
In the hall, someone whispers:
"It hints that we will have to give kickbacks to the future."

Today - about the "rollback of the past", that is, about retro bonus e.

This term is used only in Russia and is an abbreviation for "retrospective bonus".

A retrospective is an appeal to the past. With regard to trade - already sold or purchased goods.

And the bonus is from Latin the benefit, benefit, goodness.

Thus, retro trade bonuses are a discount or incentive paid by a manufacturer to a seller for a specified effort to sell a product after a certain period.

More about the form and for what the retro bonus is provided, about the intricacies of it accounting- in the article.

Retro bonuses in trade are a discount from the price of goods

A Retro Bonus is a discount on the price of a product that is paid to a wholesaler, retailer or end consumer at the end of a specified period if they fulfill the agreed conditions.

Wholesale

The Wholesale Channel Retro Bonus provided to a distributor, wholesaler, retailer or chain can be used to reward:

  • fulfillment of the sales plan;
  • fulfillment of the plan for retail coverage (percentage of coverage of retail outlets);
  • performing tasks for displaying goods (shelf length and number of faces);
  • holding promotions as compensation for already held promotions;
  • compliance with the entire range of conditions for obtaining and / or maintaining the status of an official brand distributor.


A Retro Bulk Purchase Bonus can be paid in cash, be a discount on the next purchase price, or shipped free of charge. These promotions are attractive to brand owners and manufacturers because:

  1. wholesalers are not sure if they will receive such a bonus at the end of the period, and therefore do not translate it into their price, which allows them to maintain a healthy margin on the product;
  2. this opens the door to some accounting tricks, for example, you can artificially inflate the sales of the year by paying retro bonuses in January next year.

End-user

In Russia, promotions with retro bonuses are little known, but in the USA they are quite common. They are called rebates. By purchasing this or that product, the buyer gets the opportunity to return part of its value either immediately directly in the store, or later by mail or via the Internet.

Such promotions are attractive for retail chain owners because:

  1. obtaining a discount requires filling out a specific questionnaire, which allows you to collect a database for mailings, as well as study the characteristics of consumers of this product;
  2. it is possible to receive interest on the money intended for the discount, taking into account the delay in its payment;
  3. you can flexibly respond to seasonality or other market factors, increase or decrease the volume of sales of various products without changing their nominal price;
  4. As with wholesale, you can embellish the year by paying deferred bonuses for Christmas promotions in January.

However, due to the complex logistics, such promotions sometimes cause criticism from buyers due to errors in the documents for a discount, non-compliance with payment deadlines, etc. In general, research shows that retro bonuses are perceived by recipients (wholesale and retail) as a discount on the price, but for those who provide them, they are much more profitable than a direct discount on the price.

Source: "trademarketing.ru"

Motivating present

What is a Retro Bonus

In the development of any business, a motivating factor plays a huge role. Thus, product manufacturers have the opportunity to stimulate the intensity of sales of their goods in retail chains through some kind of remuneration to distributors and dealers.

In international practice, this gesture is called "rebate", in Russia it is a retro bonus (short for "retrospective bonus"). For what it is needed, what happens and what is required for its calculation, you will learn from our article.

Deciphering the concept

The concept of "retrospective" means "turning to the past." In trade, these are already sold or purchased goods.

For a certain volume, according to the drawn up contract, the supplier pays the retailer a retro bonus. Or the retailer pays a reward to retailers for quick sales or good performance. Such a bonus keeps the entire chain in motivation from the manufacturer to the end consumer.

The conditions for its provision may be as follows:

  • Completed sales plan. This can be a sold product for a specified amount or in an agreed amount. Thanks to such a bonus, the supplier can raise the level of sales of not the most popular positions in the assortment or tighten indicators in a certain market segment.
  • High-quality fulfillment of the terms of the contract. In other words, subject to the discipline of payments, the distributor or retailer can get a reward.
  • Good fruitful work. When goods are shipped quickly, retailers receive their products on time, the distributor can get a reward from the supplier.

Retrospective bonuses are determined by the counterparty, which makes its offer to the retailer. The condition is fixed in the contract.

As a rule, the distributor uses the received award, among other things, to stimulate the following “distributors” along the chain. In turn, bonuses are of three types:

  1. The amount of money. As a rule, this is a certain percentage of the value of the purchase and sale transaction. A consignment agreement is drawn up, in which absolutely everything is prescribed, including the moment when bonuses are deducted and the form of their payment.
  2. Option, or opportunity in certain period make a purchase of goods at a reduced discounted price.
    Bonus free product. This is one of the most common supplier bonuses, but it has a number of disadvantages related to accounting and document management.
  3. Supply free items as bonuses, it requires close attention to the design. The documents must be prepared legally competently. It is especially worthwhile to approach the formation of the contract very carefully - it is better if it is drawn up separately from the main supply contract /

Any operations must be confirmed: both the payment of the retro-bonus and the fulfillment of the volume specified by the condition (in rubles or natural units).

Retro Bonus Calculation

Even before the beginning of 2017, the maximum percentage of remuneration in the form of a retro bonus was 10%. In connection with the introduction of amendments to Art. 9 ФЗ № 381-ФЗ this indicator was reduced to 5%. All contracts that did not meet the new requirements became invalid from January 1, 2017. You can calculate the retro bonus using the formula:

Retro Bonus = Purchase Reward a certain amount food product + compensation for certain services.

The following services are included in the bonus amount: promotion, logistics, preparation, processing and packaging of goods. When calculating the bonus, VAT charged to the retailer and excise taxes, if the goods are excisable, are not included.

An example of calculating a retro bonus

Under the contract, the distributor purchases goods from the supplier for 3 million rubles. In total, 100 thousand rubles were spent on logistics, promotion and work with products. The bonus in this case can be a maximum of 150 thousand rubles (5% of 3 million rubles). For example, 100 thousand rubles are compensated for services and 50 thousand rubles for the delivered goods (or 1.7%).

Accounting for remuneration in documents

The most important thing in applying retro bonuses is their design. There are two methods of reflecting them in accounting: attribution to the cost of production and to the result:

  1. In the first case, a transparent scheme for the movement of goods is formed, and the promotion itself becomes a pricing regulator.
  2. In the second case, a large flow of financial transactions is systematized and eliminated, the price of goods is adjusted without affecting income, and the accrual system for the entire range of products is put in order.

The agreement for the payment of retro bonuses must comply with a number of rules:

  • The main action (delivery) is prescribed in the name, and the postscript “with the condition of payment of retro bonuses” is made in brackets.
  • Both parties carry the name of the seller and the buyer.
  • All the conditions under which the retro-bonus is accrued are prescribed in the chapter of the agreement “ Financial conditions and settlement procedure ”. There, the cost of the goods, the right to receive a bonus with percentages and terms, and terms of payment are indicated without fail.

In addition, the retro bonus can be identified as an additional agreement to the contract, where the supplier intends to reward the buyer on a one-off basis. Or the agreement can be oral. At the same time, it is important to document all the operations performed, and formulate the bonus itself as “for services rendered”.

The opportunity to use retro bonuses as levers of their own development opens up great prospects for suppliers and manufacturers. Motivation is a serious driving factor, and stimulating the desire to sell as much as possible and faster works wonders in retail chains.

However, you should be as careful as possible with internal documents and reports. Any ridiculous mistake, incorrect wiring or unaccounted for ruble can threaten with serious problems with the law.

Source: "zhazhda.biz"

Retro bonus (rebate) in trade marketing

Marketing bonus - additional remuneration, encouragement, allowance, bonus. The concept of bonus comes from the Latin word bonus - kind, good, to deserve. The main task of the bonus is to encourage and motivate permanent relationships: purchases, requests, use of the service.

The term "retro-bonus" is used mainly in Russia, while in the world practice the term "rebate" is used for such payments.

There are 3 main options for paying out retro bonuses:

  1. cash payment- refund of part of the purchase price;
  2. delivery of goods free of charge;
  3. option.

The most common and simplest in terms of trade management and accounting is the delivery of the bonus product. However, please note that the supply of goods free of charge results in VAT tax liabilities for the manufacturer and gross income for the recipient.

Bonuses are legally formalized as remuneration based on the results of the provision of services.

For example, marketing services for collecting information, services for distributing marketing information, services for conducting promotional activities of trade marketing, merchandising, i.e. upon submission of reports on the promotion and display of goods.

I suggest from the point of view of the need for simplification tax accounting not to link the provision of retro bonuses with contracts for the sale of products. This is also true for the retro-bonus paid to a retail operator, with whom the manufacturer does not directly have a contract for the supply of products (delivery is carried out through an intermediary - a distributor).

To avoid tax audits, difficulties in relationships, it is necessary:

  • competently draw up a contract for receiving merchandising services;
  • develop and approve a plan for a marketing campaign, within the framework of which retro bonuses will be paid;
  • provide for the availability marketing reports performer, behind which the volume of work performed is clearly visible, and not just "proforma";
  • in the wording of the obligation to pay a bonus, it is better to use the concept of “payment for services rendered” rather than “payment of bonuses”.

Bonus - as a percentage of sales

If the retro-bonus is paid as a percentage of the volume of goods sold, then such conditions for its accrual must be taken into account in the consignment agreement concluded between the manufacturer and the distributor (such agreements are very disliked by the accountant). It should be mentioned in the contract that the price of the goods to the distributor includes a retro bonus, which is payable if they reach a certain volume of purchases.

Such retro bonuses are accumulated in the sales volume accounting system for each distributor. It is necessary to provide in the contract the format of notification-agreement by the parties of the moment when bonuses start accruing. Such a notification is signed by both parties as the fact of agreement on the amount of the bonus and the terms of payment.

Option as bonus

As a retro bonus, the supplier can provide the buyer with an option - a bonus right, but not an obligation of the client, to make a purchase of the goods within a certain period of time at a special bonus price.

Retro Bonus by Decrease in Price

And if you still need to adjust the price of previously shipped goods downward by the amount of the retro-bonus? A bonus looks like a discount to the price of a product, provided after the tax period, for a selected volume of goods or assortment. What is the correct way to issue this discount?

A negative invoice is used for retro discounts. Now it has become even easier with this, the negative invoice has been legalized since October 01, 2011.

Now, when the value of previously received goods changes, the seller will have to issue an adjustment invoice ( the federal law dated 19.07.2011 No. 245-FZ supplemented clause 3 of Art. 168 of the Tax Code of the Russian Federation).

I note that in order to change the price in this way, an agreement, agreement, another primary document will be required, confirming the consent (fact of notification) of the buyer to change the value of the goods shipped (work performed, services rendered).

Something as a bottom line

Summing up, we can say that in general, a retro bonus, or it is better to use the correct concept of "rebate", is an effective tool to strengthen the market presence for all market participants, but at the same time, the provision of a rebate can cause difficulties and additional work from the accounting department, the accounting of which requires increased attention and discretion from the accountant.

Source: "marketch.ru"

How to calculate and account for retro bonuses to drive sales

Retro-bonus (in global practice, the term "rebate" is used - a discount, concession) - a reward for the sale of a certain volume of products or the sale of goods for a certain amount. To motivate retailers for long-term relationships, distributors often use a retro bonus scheme. Supplier sells more product and the retailer gets an additional bonus.

One of the main and frequently used types of retro bonuses is the refund of a part of the purchase price.

It is important to correctly calculate, display and arrange retro bonuses, taking into account the requirements of the current legislation. To stimulate sales of certain types of products at the point of sale, suppliers may offer a retro bonus for fulfilling the sales plan.

It is important to keep records of marketing contracts by suppliers, to set a bonus percentage, a calculation method for each supply contract, to automatically calculate retro bonuses and generate invoices for marketing services.

Exist different methods to calculate retro bonuses:

  1. from delivery - when the bonus is calculated from the amount of deliveries for the selected period
  2. from payment - when only paid receipts of goods are taken into account when calculating bonuses

The main thing is not to abuse it and increase sales of goods with the help of retro bonuses.

Source: "retail.abmcloud.com"

Features of tax accounting in trade: discounts, premiums, bonuses

The main document governing accounting at the enterprise is the Federal Law “On Accounting”. Accounting features are also regulated by the Accounting Regulations (PBU). Despite this, each field of activity also has its own specific accounting features. Economic mechanisms in areas such as manufacturing, construction and trade are very different from each other.

We will talk about trading in more detail in this article. What is trade? It's this kind entrepreneurial activity, which is associated with the sale and purchase of goods and the provision of various services to the population.

Trading is a very common type of activity, especially in small and medium-sized businesses. The reason for this is very simple: trading provides fast turnover. Money.

Incentive Payments for Buyers is a common practice to attract customers to trading activities... There are several names for such payments: discounts, bonuses, bonuses, gifts.

The main points that affect the reflection of these payments in accounting and tax accounting are:

  • whether the price is reduced as a result of the provision of this discount;
  • at what moment there was a decrease in price.

Both points should be directly reflected in contracts with buyers.

Discounts

In legislation of this concept no, but in practice, a discount is understood as a decrease in the price of a product. All conditions for discounts are reflected in the agreement between the seller and the buyer.

Conditions required for a discount:

  1. the procedure for providing;
  2. amount or percentage.

Discount accounting

If a discount was provided at the time of shipment of the goods, then for accounting this operation is an implementation in a regular type of activity, the discount is not taken into account, the amount for the operation is reduced by the amount of the discount. Postings:

  • Debit 62 (50) Credit 90-1 - reflected the proceeds from sales (taking into account the discount);

If a discount is provided for an item already sold, then it is important to understand: before the end of the year or after it was provided. If the discount is granted in the current period, you must adjust the sales revenue at the time the discount is granted. Thus, the reflection in accounting at the time of implementation:

  • Debit 62 (50) Credit 90-1 - revenue from sales is reflected;
  • Debit 90-3 Credit 68 subaccount "Calculations for VAT" - VAT is charged on the sales amount.

Reflection in accounting at the time of granting a discount on the basis of an adjustment invoice:

  • Debit 62 Credit 90-1 - the revenue from previously shipped goods was reversed (for the amount of the discount provided);
  • Debit 90-3 Credit 68 subaccount "Calculations for VAT" - VAT reversed from the amount provided.

If a discount was provided for previous periods, then the amount of such a discount must be reflected as part of other expenses in the current period at the date of the discount (PBU 10/99). Wiring:

  • Debit 91-2 Credit 62– reflects the losses of previous years associated with the provision of a discount to the buyer;
  • Debit 68 subaccount "Calculations for VAT" Credit 62 - accepted for deduction of VAT from the amount of the discount provided.

VAT accounting for discounts

Accounting for VAT on discounts depends on the time at which the discount was granted:

  1. at the time of shipment of the goods.

    In this case, the seller reflects the price of the goods in the shipping documents (invoice, TORG-12, UPD and others) already taking into account the discount.

    Accordingly, the seller also charges the buyer with VAT, which is calculated on the reduced value of the goods. The buyer accepts this amount for deduction.

    The seller will define his VAT tax base as the cost of the goods sold, taking into account the reduced price.

    This view discounts usually does not create difficulties for accountants in the formation of accounting and tax reporting.

  2. after shipment of goods (retro discount)

    Since there is a change in the price of the goods, the seller needs to issue an adjusted invoice.

    This invoice must be registered in the purchase book. Based on the correction invoice, the seller will be able to deduct the amount of VAT by which the value of the goods shipped has decreased.

    There is no need to adjust the period in which the shipment took place, and an updated declaration is not provided.

IMPORTANT! If the buyer has already paid for the goods and the seller is not going to return the difference to him, then this amount will be qualified as an advance. And from the advance, the seller must calculate and pay VAT.

The Buyer, upon receiving a corrective invoice, is obliged to recover the VAT amount that was accepted for deduction at its original cost to be paid to the budget. The amount of tax must be restored in the part by which the amount of the shipped goods was reduced. The buyer must register such an invoice in the sales ledger.

Income tax when applying a discount

When the price of the goods is formed after the shipment of the products, the previously recognized expenses from the sale of goods from the seller are reduced. Consequently, he can adjust the income tax amounts. The seller of the goods has the right to submit an updated declaration with the proceeds from the sale, which was reduced in the specific reporting period in which the shipment was carried out.

Bonuses

Bonuses are the receipt of an additional batch of goods or gifts, if the buyer fulfills certain conditions. When registering bonuses, the price of the goods remains the same, no corrections are made to the documents issued to the buyer.

Tax authorities view the provision of bonuses as a free transfer of goods, which, of course, has certain tax consequences.

Accounting for bonuses

The rebate shipment is reflected by the following transactions:

  • Debit 62 subaccount "Settlements for shipped goods" Credit 90-1 - reflects the proceeds from the sale of the bonus;
  • Debit 90-3 Credit 68 subaccount "Calculations for VAT" - VAT is charged on the proceeds from the sale of the bonus;
  • Debit 90-2 Credit 41– the cost of the bonus sold has been written off.

VAT accounting for bonuses

Since bonuses are a gratuitous transfer of goods or services, in accordance with clause 1 of clause 1 of article 146 of the Tax Code of the Russian Federation, the seller of the goods is obliged to charge VAT on bonus goods. The basis for accrual will be the market value of the goods.

IMPORTANT! When registering bonuses, the Seller must issue an invoice and register it in the sales ledger.

At the same time, the buyer who received the goods free of charge does not pay VAT. Thus, it can be seen that accounting for bonuses in taxation is not very convenient.

Income tax calculation for bonuses

When determining income tax, the seller of the goods reflects this amount of the expense on bonuses as non-operating expenses. In this situation, the amount of expenses will be determined as the cost of the purchased goods. Accordingly, the buyer will reflect the amount of income in non-operating income.

Prizes

A premium is a reward to a buyer for fulfilling certain conditions of the contract. This concept is practical, it is not legally approved. Accounting for premiums, depending on the entity, is recorded as either a discount or a bonus.

VAT accounting for premiums

This incentive payment does not change the contractual price of the item in any way. This means that the cost of the goods remains the same. Consequently, there is no reason to create an adjustment invoice, additional assessment or reduction of value added tax.

In accordance with the explanations of the Federal Tax Service, the selling organization forms the tax base for goods sold excluding premiums (bonuses). They do not affect the price of goods sold, therefore, the specified premium receipts are not subject to VAT. Accordingly, there are no tax consequences in accounting for VAT upon payment of the premium.

Calculation of income tax on premiums

The seller's bonus for the fulfillment of certain volumes under the contract will need to be reflected in non-operating expenses. A mandatory bonus condition must be spelled out in the contract confirming these costs. Accordingly, the amount of the buyer's premium will be reflected in non-operating income.

Source: "audit-it.ru"

Retro Bonuses: How Russian Chains Bypass Inconvenient Trade Law

For years, suppliers have paid chains to get on store shelves and get their merchandise favorably disposed. The state decided to limit this practice by law, but retailers still found a way out of the situation.

Before the adoption of the final version of the trade law general director networks "Magnet" Sergei Galitsky said that lawmakers send networks "to a pathologist." That there will be no discounts, and the profit margin is minimal. However, retailers and their counterparties have adapted to the new environment.

The Retail Law came into force on February 1, 2010. One of its most important provisions is that retailers are now prohibited from collecting any bonuses from suppliers, except for a rebate, which is paid for the volume of goods sold. At the same time, its size was limited to 10%, while before the adoption of the law, this figure could be almost any amount.

In the past, the delivery agreement included various payments, such as marketing royalties and shelf-delivery fees. It was the various bonuses, the amount of which for the manufacturer could amount to several million dollars, that caused the hottest controversy.

As a result, retailers have found ways to circumvent the new rules. Among the most popular innovations are the signing of marketing agreements with suppliers for the promotion of goods, the collection of VAT on the rebate and the conclusion of supply agreements through subsidiaries that are not subject to the trade law.

Change of terms

One of the most widely used ways to circumvent the new law has become the conclusion of contracts for the marketing promotion of goods within stores. According to Dmitry Potapenko, managing partner of the Gastronomchik and Prodeko chains, “the volume of document circulation at the retailer has increased, if earlier all payments for the chain were spelled out in the supply agreement, now the chain concludes several contracts with the supplier and thus observes the letter of the law”.

Suppliers began to work in a new way. It turned out that the amount of payments has not changed. “Now it is split between the rebate and the discount provided to the network from earlier set price goods. That is, conditionally, if earlier the price of the goods was 10 rubles, of which 2 rubles. accounted for a rebate, now the delivery price is 9 rubles. and 1 rub. - retrobonus, ”says Sergey Lishchuk, Marketing and Sales Director of the Pomidorprom holding.

According to Svetlana Fedoseeva, “ upper limit payments from some counterparties make up more than 20% of the supplier's turnover, and due to the limitation in the law of no more than 10%, few will want to halve their income ”.

“Those rewards that are now established in relations with retail chains are likely to be broken down into several components and take on a different shape. In particular, we mean a marketing service agreement that will help chains to recoup the missing percentage.

What price this contract will have, by what criteria it will be established, we still do not know. The most important thing is that the prices for the services that will be specified in this agreement are commensurate with the turnover, ”explains the expert.

Marketing service contracts are voluntary contracts with the supplier. Theoretically, it is possible not to conclude an agreement for the promotion of goods, however, several suppliers apply for one place in the network.

“There are no irreplaceable ones. If you don’t want to pay for promotion, don’t pay. Your shelf space will be at the far left corner of the bottom shelf. As before, not all manufacturers will fit into the bottleneck of the networks, ”says Dmitry Potapenko. According to him, "the deficit of shelf space remains the same."

“We paid for the shelf, we pay and we will pay. We understand that product placement is one of the main components of sales success. It turns out that the adoption of this law made it more difficult for both suppliers and retail chains to work. The law itself did not give any particular advantages, we see how the networks have to spin, and therefore we meet each other halfway, ”says Leonid Baryshev, General Director and co-owner of Essen Production.

According to Sergey Lishchuk, “the competition for the shelf is still growing, the service for the favorable placement and display of goods on the shelf is definitely in demand”. “Such payments, unfortunately, often increase the size of the 'money bag' brought into the network by the supplier in comparison with his expenses before the adoption of the trade law.

But the market will gradually put everything in its place: manufacturers who carry too heavy and economically unjustified “bags” to retailers will leave the business, ”the expert believes.

Fidelity to the letter

Another practice has appeared in the networks, and it, in the opinion of suppliers, is indirectly related to the adoption of the law on trade. It is about collecting VAT on the rebate that the supplier pays to the network. “Previously, VAT was never charged on a rebate, the problem arose when the Supreme Arbitration Court made a private decision in the Dirol Cadbury case, he considered that rebates should be subject to VAT,” says Ramaz Chanturia, general director of the Rosteakofe association.

According to him, the association appealed to the FAS and the Ministry of Agriculture with a request to investigate the situation, since the VAT on the rebate is charged in mutual settlements with some networks. According to the expert, the companies explain this by the fact that after the decision of the Supreme Arbitration Court, there is a risk that the network may be forced to pay tax. Suppliers, however, argue that the current procedure for calculating VAT does not allow them to count on tax refunds.

That is, suppliers must pay 18% from their profits. At the same time, the chains retain the opportunity to receive an additional financial flow, the retailer actually takes a loan for a quarter: this money can be used for development, and the chain can submit VAT for refund. According to Ramaz Chanturia, in this way the companies are insured against possible losses associated with the adoption of the new law.

It is about limiting the period of payments to the supplier for the delivered goods. In accordance with the law, all goods must be divided into three different categories: 10 days, 20 days and 45 days.

Previously, payment terms were 60 or 90 days, not to mention the fact that during the crisis, many networks began to delay payments altogether. In fact, stores received the opportunity to receive loans at the expense of suppliers. “Now the networks will need working capital,” says Tatiana Bobrovskaya, an analyst at BrokerCreditService.

In such a case, the VAT levied on the suppliers is one of the ways to recover the circulating losses. However, according to Tatiana Bobrovskaya, “for profit retail companies the trade law will not affect, and no one expects the financial performance of the chains to deteriorate in the near future. "

In turn, the networks also had to start rewriting the reporting. So, in the reporting of "Magnit" for the first 6 months of 2009, bonuses from suppliers appear, and according to the results of the whole of 2009 - already discounts for the cost of goods.

In TD "Meridian" they say that the term "remuneration" is used instead of the word "bonus" in contracts. There are also more convoluted workarounds.

For example, according to Dmitry Potapenko, an agreement on the supply of goods can be concluded not between the chain and the supplier, but between the retailer's warehouse and the supplier, and the warehouse can conclude any agreements with its counterparties with any discounts and bonuses, it is not subject to the law on trade. All the same, those suppliers for whom it is important to get into the network will sign such documents.

Control problems

Various workarounds promises to suppress the FAS, which since April 2010 began checking. "The Federal Antimonopoly Service intends to check the contracts concluded by retail chains with suppliers in February-March 2010, and from the second half of the year will begin total checks of contracts for compliance with the new law," said FAS Deputy Head Andrei Kashevarov.

The reason was a complaint from Metro suppliers, who said that the network was imposing unfavorable terms of contracts in 2008-2010. In particular, when signing a supply agreement, Metro Cash & Carry invites its suppliers to enter into agreements for the provision of marketing services. However, no decision has been made so far, although retailers believe that the chain will be able to avoid the risk simply by slightly rewriting the contracts.

Moreover, it is not clear how to punish the offending network, since the penalties have not yet been approved.

FAS insists that sanctions for "bonus" violations should be up to 1 million rubles, and the State Duma deputies propose to introduce turnover fines. It is also unclear how anti-monopoly agents will control the shares of networks in a particular region. According to the law, a retailer with a market share of 25% is recognized as dominant.

So, according to the methodology prepared by the Federal Antimonopoly Service, to calculate the share, the volume of goods sold by the company "within the appropriate geographical boundaries for the year preceding the calculation" will be divided by the total volume retail in the subject (in monetary terms).

But the calculation of the retail trade turnover in a city or region is very conditional, since in addition to chains and large stores there are many small retail outlets which Rosstat can only check selectively. There are also food markets, and their turnover is almost impossible to determine.

As a result, retailers say the trade law story is likely to continue. “Soon it will become clear to everyone that the law has not changed anything on the market, all the problems remain, and work on it will go on,” Dmitry Potapenko believes. In particular, expert council under the Federal Antimonopoly Service, which deals with trade regulation issues, decided to check the networks for their advantageous position on the private-label shelf.

Own brand name the network does not need to conclude contracts with its network, to pay bonuses to it, but at the same time its products end up on the best shelves, which means that they are in an unequal position in relation to the brands of manufacturers.

However, this method can hardly be called a market one. Although during the discussion of the draft law on trade in the Duma, the issue of introducing a fixed trade margin in the networks.

According to the law, the government can limit prices for a certain list of goods, if within a month their prices increase by more than 30%. The document stipulates that it is possible to limit the prices of goods for a period not exceeding 90 calendar days... But even after the adoption of the law, talk about the possible introduction of a fixed margin does not subside.

The most popular ways to circumvent the trade law:

  1. conclusion of marketing contracts with suppliers;
  2. renaming bonuses into rewards;
  3. levying VAT from suppliers;
  4. conclusion of contracts with suppliers bypassing (legally) the networks themselves.

Wholesale companies often offer discounts to their customers. At the same time, discounts may apply to already completed shipments. And here it is extremely important to arrange everything correctly so that during a tax audit you do not encounter additional charges and fines.

One of effective ways attract customers and increase sales - provide them with a discount. In practice, the most common discount is provided for achieving a certain volume of purchases. Discounts may vary. In this article, we will look at discounts that affect the price of an item. Let's make a reservation right away that such discounts cannot be applied to food products. Accordingly, in the article we will proceed from the fact that the subject of discounts that reduce the price are non-food products.

So, discounts can reduce the price of goods that have already been shipped or the price of goods that will be sold later (for example, when a certain volume of purchases is reached, the price of subsequent shipments is reduced by 3 percent). In the latter case, everything is quite simple: shipment will be carried out immediately at a reduced price, that is, the price in the consignment note and invoice will be indicated with the discount. Obviously, this option of providing discounts does not require any subsequent adjustments in accounting and documents. Accordingly, there is no expense in the form of discounts from the seller, and income from the buyer.

VAT and invoices

But in the case of discounts on "completed" shipments (retro-discounts), the situation is more complicated. Since the VAT was initially calculated from the price "before the discount", the question arises: is it necessary to reduce the previously calculated VAT and submit an updated VAT return for that period?

No no need. And the adjustment in terms of VAT obligations will be achieved by applying a deduction. According to clause 13 of Article 171 of the Tax Code of the Russian Federation, the seller has the right to deduct the difference between the tax calculated before the discount and the tax calculated after the discount. In this case, the seller, "throwing off" the price of previously shipped goods, will have to draw up an adjustment invoice (clause 3 of article 168 of the Tax Code of the Russian Federation). This document will be the basis for the deduction from the seller (clause 10 of article 172 of the Tax Code of the Russian Federation). Accordingly, the correction invoice is subject to registration in the purchase book.

Unified corrective

It often happens that the discount applies to several deliveries made in previous periods at once. In this case, it is not necessary to draw up a corrective invoice separately for each "completed" delivery. Tax legislation allows the drawing up of a single correction invoice (clause 5.2. Article 169 of the Tax Code of the Russian Federation). In such a situation, the numbers and dates of all invoices, separated by commas, should be indicated on the correction invoice.

In a single adjustment invoice, in particular, it is necessary to indicate:

  • serial numbers and dates of compilation of all invoices for which a single correction invoice is drawn up;
  • the number of goods (works, services) on all invoices before and after specifying the quantity;
  • the cost of the total number of goods (works, services) on all invoices without VAT and with VAT before and after the changes made;
  • the difference between the indicators of invoices before and after the change in the value of the goods shipped (work performed, services rendered).
Is it possible to summarize data in a single adjustment invoice if the goods for which the discount is provided have the same name and price? The answer to this question was given by the Ministry of Finance of the Russian Federation in a Letter dated 09/08/2014 No. 03-07-15 / 44970. The officials explained that in column 3, in line "A" of the single adjustment invoice, the total number (volume) of delivered (shipped) goods (work performed, services rendered), transferred property rights having the same name (description) and price may be indicated. Thus, officials have nothing against summing up the indicators in a single adjustment invoice.

I must say that earlier the department expressed itself differently. In the Letter of the Ministry of Finance of the Russian Federation of September 12, 2013 No. 03-07-09 / 37680, it was stated that the reflection of aggregate indicators for several deliveries in single adjustment invoices is not provided for by tax legislation.

VAT recovery from the buyer

Consider the actions of a buyer who received a retro discount. Before receiving the discount, the buyer capitalized the goods, and took the "input" VAT deducted. After a while, they received a discount that reduced the price of the previously purchased product. The buyer must restore VAT corresponding to this discount (subparagraph 4 of paragraph 3 of article 170 of the Tax Code of the Russian Federation).

VAT recovery is made by the buyer in the tax period in which the earliest of the following dates falls:

  • date of receipt by buyer primary documents for a change in the direction of decreasing the cost of purchased goods;
  • the date the buyer receives the corrective invoice.
The buyer must register the correction invoice received from the supplier in his sales ledger. Thus, the buyer does not have to draw up a revised VAT return and correct the previously reflected (based on the "primary" invoice) amount of the deduction.

"Converting" a discount into an advance

It is important whether the buyer paid for the product at the time the discount was granted. If a discount is granted after the buyer has paid for the item in full, the supplier:
  • or returns to the buyer the difference between the price of the goods, taking into account the discount and the actual amount of payment;
  • or keeps it at home in order to send it later to pay for future deliveries to the same customer.
In the second case, the provision of a discount leads to the fact that the seller has an overpayment. This overpayment, according to the Ministry of Finance of the Russian Federation in the Letter dated 27.10.2015 No. 03-07-11 / 61556, "turns" into an advance payment, because the seller will subsequently ship the goods (work, service) at its expense. So, as the department explains, the seller must calculate VAT on this overpayment.

Officials believe that it is necessary to include the amount of the "advance" in the tax base for VAT in the period when the cost of the supplied goods (work, services) decreased. After all, it was then that the overpayment was formed. And by general rule the VAT base is determined by the earliest date: the day of shipment or the day of payment (partial payment).

Seller's tax accounting

The provision of discounts leads to the need to amend the part of the income tax from the sellers. How can they reflect a retrodiscount in tax accounting?

There is a provision in the Tax Code of the Russian Federation that discounts should be included in non-operating expenses (subclause 19.1, clause 1 of article 265 of the Tax Code of the Russian Federation). However, this provision applies to discounts that do not affect the price of the goods (Letter of the Federal Tax Service of Russia for Moscow dated May 25, 2012 No. 16-15 / [email protected], Resolution Arbitration court Of the North Caucasian District of 08.05.2015 No. F08-2247 / 2015 in case No. A53-27549 / 2013). Whereas we are considering discounts that affect the price of previously reflected deliveries.

Does this mean that the seller will have to adjust the prior revenue and submit an updated income tax return? No, it doesn't. The fact is that the provisions of clause 1 of Article 54 of the Tax Code of the Russian Federation allow not to adjust past periods, but to take into account changes in the current period, if an error led to an excessive payment of tax. Since granting a discount leads to an unnecessary payment of income tax for the previous period, the seller can take into account the discount in the current period without resorting to the preparation of "revisions". Such clarifications follow from the Letters of the Ministry of Finance of the Russian Federation dated June 23, 2010 No. 03-07-11 / 267, dated May 22, 2015 No. 03-03-06 / 1/29540.

Thus, the seller will reflect the discount in tax accounting as part of non-operating expenses as a loss of past tax periods identified in the current reporting (tax) period.

Buyer's tax accounting: "clarification" or risks?

Receiving a discount from a buyer that reduces the price of a previously purchased product will entail a change in the purchase value recorded in tax accounting. Such clarifications are given in the Letter dated 16.01.2012 No. 03-03-06 / 1/13. At the same time, officials add that the buyer does not have income in tax accounting when receiving such a discount.

But you can change the purchase price only for those goods that are in the buyer's warehouse by the time the discount is received, that is, for goods that have not yet been written off from the register. Or if the discount and the sale took place in the same reporting period. In these situations, a change in the data on the purchase price will not entail the preparation of an updated income tax declaration, because these goods have not yet been included in the "expenditure" part. And if they did, then the company, before drawing up the income tax declaration, can correct the data without any special difficulties.

What if the discount is received after the end of the reporting period in which the “discount” items were sold? Unfortunately, there is no clarity regarding this situation.

On the one hand, the company seems to have to submit a revision of income tax for the period of the sale of goods, because the data before the price reduction was included in the primary declaration. But on the other hand, companies are required to submit a revised declaration only in the event of errors and distortions. It is not entirely correct to say that at the time of writing off the cost of expenses, the company made a mistake or distortion, because at that time it was acting strictly in accordance with the existing cost documents.

Fresh bypass statements shedding light on this situation, unfortunately not yet. There is only an old Letter of the Ministry of Finance of the Russian Federation of 03/20/2012 No. 03-03-06 / 1/137, which considers the situation when a company receives a discount on purchased materials (not goods), and at the same time uses the method of evaluating raw materials and materials at an average cost ... Officials explain that when the price changes, the buyer must recalculate the average cost of the corresponding material values in tax accounting from the period of capitalization to the moment of write-off. Extending the conclusion given in the letter to the situation with the purchase of goods, it can be assumed that officials are in favor of the buyer submitting an updated income tax return.

At the same time, there are verbal explanations of certain officials from the Ministry of Finance, who believe that the buyer can include the amount of the discount in the non-operating income of the current period, even if, by agreement with the supplier, the discount changes the price of the goods supplied. Such consultations can be found in some media and at seminars. This method certainly convenient for companies. And for some companies, having a huge assortment of goods, perhaps, is the only possible one. After all, with regular discounts on different assortments of goods, it is quite difficult to track down to which "gone" unit of goods the discount belongs.

In addition to being convenient, this option is also beneficial. After all, then you will not have to pay extra tax on the revised declaration and pay penalties. However, there is no guarantee that inspectors will support this method of accounting during inspection. Oral explanations of officials, as the saying goes, "you can't sew it to business."

Thus, each organization, taking into account the existing risks, independently decides what to do.

How to post a retro product bonus in accounting and tax accounting? The size of the merchandise retro bonus is calculated from the total volume of the delivered product.

The article describes in detail the retro bonus accounting and tax accounting. You will also find out how much to provide a retro bonus in different situations.

A bonus is usually understood as an incentive in the form of supplying an additional batch of goods to the buyer without payment. However, in fact, the provision of a commodity bonus is two interrelated business transactions:

Reflect the first business transaction in accounting in the manner provided for reflecting the discount.

Retro bonus accounting for the second operation, due to the fact that the amount of the recovered debt, which was previously fully paid, is recognized as received in advance against the future (bonus) delivery - charge VAT on the advance.

When supplying non-food products, any promotion, including when a retro bonus is provided, changes the price of the goods.

Since a decrease in the price of goods affects the seller's tax liabilities for income tax in the past reporting (tax) periods, you can do one of the following ways:

When the price of goods changes, it is necessary to adjust the VAT tax base by issuing an adjustment invoice. The seller may deduct the amount of VAT on the difference resulting from the decrease in the value of the goods.

The rationale for this position is given below in the materials of the "Glavbukh Systems"

Types of incentives

The concepts of "discount", "premium", "Retro bonus" as a type of incentive are not defined by the legislation.

A discount is usually understood as a reduction in the contractual price of a product. One of the forms of discounts is an incentive in the form of a reduction in the amount owed by the buyer for the goods supplied.

The prize is called sums of money paid to the buyer for the fulfillment of certain conditions of the contract, for example, for the volume of the purchased goods. In this case, the premium associated with the supply of goods can also be one of the forms of discounts (letter of the Ministry of Finance of Russia dated September 7, 2012 No. 03-07-11 / 364).

A bonus is usually understood as an incentive in the form of supplying an additional batch of goods to the buyer without payment. However, in fact, the provision of a bonus is two interrelated business transactions:

  • providing a discount;
  • sale of goods at the expense of the arisen accounts payable in front of the buyer. In this case, the amount of debt should be considered as an advance received (letter of the Ministry of Finance of Russia dated August 31, 2012 No. 03-07-15 / 118).

Discounts accounting

Discounts can be provided:

  • at the time of sale or after sale in relation to future sales;
  • after the sale - in relation to the goods sold.

If a discount is provided for a product already sold, its reflection in accounting depends on when the discount was provided:

  • before the end of the year in which the implementation took place;
  • after the end of the year in which the implementation took place.

If the discount is granted before the end of the year in which the sale took place, adjust the sales revenue during the discount period. In accounting, reflect such operations as follows. *

At the time of sale (before the discount is granted):

Debit 62 Credit 90-1
- reflected the proceeds from sales;


- VAT has been charged (if the organization is a tax payer and the goods sold are subject to this tax).

At the time of the discount:

Debit 62 Credit 90-1
- the revenue from previously shipped goods was reversed (in the amount of the discount provided);

Debit 90-3 Credit 68 subaccount "Calculations for VAT"
- VAT has been reversed on the amount of the discount provided (based on the corrective invoice).

This procedure is established by clauses 6, 6.5 of PBU 9/99.

If a discount is provided in the current year based on the results of last year's sales, reflect the amount of the discount provided as part of other expenses in the current period as of the date of the discount (clause 11 of PBU 10/99).

When identifying expenses of past years in the accounting, make the posting:

Debit 91-2 Credit 62
- revealed losses of previous years associated with the provision of discounts to the buyer (excluding VAT);

Debit 68 subaccount "Calculations for VAT" Credit 62
- accepted for deduction of VAT from the amount of the discount provided (based on the corrective invoice).

This procedure is established by clause 39 of the Regulation on accounting and reporting, the Instruction to the chart of accounts (account 91).

Retro bonus accounting

The provision of a bonus is accompanied by the reflection in the accounting of two business transactions:

  • providing a discount for previously shipped goods;
  • sale of goods on account of the arisen accounts payable to the buyer.

Reflect the first business transaction in the order provided for reflecting the discount.

Let's take a look at retro bonus accounting for an example. Due to the fact that the amount of the recovered debt, which was previously fully paid, is recognized as received in advance against future (bonus) delivery - charge VAT on the advance (letter of the Ministry of Finance of Russia dated August 31, 2012 No. 03-07-15 / 118) ... In accounting, the recognition of the recovered accounts payable in advance and the sale of goods against this advance reflect the entries:

Debit 62 subaccount "Settlements for shipped products" Credit 62 subaccount "Settlements for advances received"
- the amount of the recovered debt is recognized as received in advance against the future bonus delivery;

Debit 76 subaccount "Calculations for VAT from advances received" Credit 68 subaccount "Calculations for VAT"
- VAT was charged on the prepayment amount (recovered debt).

After the bonus shipment has been shipped, make the following entries:

Debit 68 subaccount "Calculations for VAT" Credit 76 subaccount "Calculations for VAT from advances received"
- VAT accrued on prepayment is accepted for deduction;

Debit 62 subaccount "Settlements for shipped goods" Credit 90-1
- reflected the proceeds from the sale of bonus goods;

Debit 90-3 Credit 68 subaccount "Calculations for VAT"
- VAT was charged on proceeds from the sale of bonus goods;

Debit 90-2 Credit 41
- the cost of the sold bonus product has been written off;

Debit 62 subaccount "Settlements for advances received" Credit 62 subaccount "Settlements for shipped goods"
- prepayment is credited.

Income tax

For the purpose of calculating income tax, an incentive (discount, retro bonus, premium, gift), by agreement of the parties, may:

  • do not change the price of the product;
  • change the price of an item.

If the seller provides an incentive that does not change the price of the item, the income tax base does not need to be adjusted. Incentives of this kind must be taken into account as part of non-operating expenses (subclause 19.1 of clause 1 of article 265 of the Tax Code of the Russian Federation). A similar point of view is reflected in the letters of the Ministry of Finance of Russia dated December 19, 2012 No. 03-03-06 / 1/668, dated September 27, 2012 No. 03-03-06 / 1/506, dated April 3, 2012 No. 03 -03-06 / 1/175.

When using the accrual method, take into account expenses in the form of an incentive provided to the buyer when calculating income tax in the reporting (tax) period to which they relate (Article 272 of the Tax Code of the Russian Federation).

If the incentive under the terms of the agreement changes the price of the goods and is provided in the same reporting (tax) period in which the goods are sold, adjust the tax base for income tax of the current reporting (tax) period by the amount of the incentive (clause 7 of Article 274 of the Tax Code of the Russian Federation ).

If the decrease in the price of goods affects the seller's tax liabilities for income tax in the past reporting (tax) periods, then you can do one of the following ways:

  • submit revised income tax returns for the previous reporting (tax) periods;
  • not to submit revised declarations, but to recalculate the tax base and the amount of tax for the period in which the incentive was provided, and reflect this in the tax return for the same period;
  • not take any measures to adjust the tax base (for example, if the amount of the overpayment is insignificant).

VAT

The accounting treatment for incentives for the purposes of calculating VAT depends on the type of goods.

When supplying non-food products, any incentive, the occurrence of which is due to the execution of the supply contract, regardless of its type and form, changes the price of the goods. This position is formulated in the resolutions of the Presidium of the Supreme Arbitration Court of the Russian Federation of February 7, 2012 No. 11637/11 and of December 22, 2009 No. 11175/09. In this case, when the price of goods changes, it is necessary to adjust the tax base for VAT by issuing an adjustment invoice (subparagraph 4 of paragraph 3 of article 170, paragraph 13 of article 171, paragraph 10 of article 172 of the Tax Code of the Russian Federation). The seller can deduct the amount of VAT from the difference resulting from the decrease in the value of the goods * (paragraph 3, clause 3 of article 168, paragraph 3 of clause 1 and clause 2 of article 169, clause 13 of article 171, Clause 10 of Article 172 of the Tax Code of the Russian Federation).

Sergey Razgulin,
Deputy Director of the Department of Tax and Customs Tariff Policy of the Ministry of Finance of Russia

The modern market and all its derivatives, every day requires the introduction of additional tools and methods of influencing the conduct of business.

This arises in the evolution of marketing systems, it is quite logical, since the competition between manufacturers, distributors and sellers is growing exponentially, supplying new goods and services to the market.

In order to avoid the risks of losing potential buyers and to stabilize marketing processes, economists have introduced such leverage as bonus system.

Bonus

Literally, then translated from latin bonus means - good, gift, premium.

IN commercial schemes it took on a special meaning, as an additional reward. This word has firmly entered our lives, recently and has become stronger not only in the vocabulary of marketers and economists, but also among the general population.

For trading schemes and networks, for stabilization, development and regulation of processes, in the chain:

  • manufacturer - distributor - seller, the concept of "retro bonus" or "rebate" was adapted.

Retro bonus Is a discount or premium for a product, possibly a seller's service to a buyer. Modern marketing systems are the interaction of such market participants as a manufacturer, a reseller and an end customer.

Each participant in this process is interested in the end result, namely in the benefits expressed in monetary equivalent.

Intermediaries, on a long-term basis, conclude contracts for the purchase of goods or work performed, stipulating volumes and terms. From this, the price of the product is formed.

Parallel to the price, a retro bonus is added... It is from him that additional profit is obtained.

Also, retro bonuses can be awarded not only to large intermediaries and dealers, but also individually, to individual participants in the entire scheme.

Such marketing tool is an excellent motivator for all participants in the process, as it is aimed at increasing the activity in promoting sales.

Retro bonus payout options

For retro bonuses, it is customary to apply the following forms of payment:

  • in monetary terms as the return of a share of the value of the goods;
  • product delivery free of charge;
  • option.

The most popular method of paying the retro bonus is the delivery of the product free of charge, taking into account its further implementation, in favor of the counterparty (customer). This form of calculating bonuses has its "disadvantages". The manufacturer needs to charge VAT on the goods, and the customer faces the risk of gross income.

Classification criteria for retro bonuses

Retro bonuses are awarded on the following grounds:

  • Terms of accrual:
  1. compliance with all contractual obligations by the number of sales and purchases of products, when calculated in monetary terms;
  2. when expanding the customer network(buyers);
  • The moment of accrual.
  1. in a warehouse. Such a bonus is accrued during the conservation of the product in the storage. Thus, he insures the intermediary against untimely price reductions. As a rule, this applies to manufactured products high tech that are rapidly being modernized;
  2. at the entrance(Sell-In). In this case, the bonus is accrued if the goods are purchased directly from the supplier;
  3. at the exit(Sell-Out) The retro-bonus is calculated when the goods are transferred from the dealer to the buyer. At the same time, the distributor is interested in loading the warehouse with products in full, as well as in its timely issuance or delivery;
  • Delivery method.
  1. credit note... The method used to accrue bonuses to intermediaries without accreditation, through mutual settlements;
  2. in monetary terms. Form of ordinary payment for goods and services;
  • The way of reflection in the accounting.
  1. assignment to product cost... Allows you to create a transparent scheme for the movement of goods, from purchase to sale. It is an excellent tool for influencing pricing as its regulator.
  2. assignment to resultT. A fairly common and optimally convenient method for calculating retro bonuses. What does he give?
  • Systematization and filtration of a huge stream financial transactions.
  • Correction of the initial cost of goods, after the end of the financial period, without risks to income.
  • Arrangement of accruals in certain categories, brands and product lines.

Retro bonus as a percentage of sales

This type of accrual of incentives occurs against the background of a competent drawing up of a consignment agreement, which provides for all volumes of purchases, sales and deadlines for fulfilling obligations.

The document clearly states the moment of the start of the calculation of bonuses and the form of withdrawing funds for them.

The contract is concluded bilaterally, between the manufacturer and the contractor. Signed by both parties. It should be noted that all transactions and charges for retro bonuses are linked to the law and are regulated by it.

Option

This type of accounting for a bonus program implies a settlement between a customer and a manufacturer, directly, a product or an asset, conditionally. How potential buyer, at individual frozen prices.

In this case, the terms of performance, deferral and form of performance of obligations are discussed.

Retro Bonus by Decrease in Price

The method of calculating bonuses by decreasing the price is a manipulation in which the value is adjusted downward.

It should be noted that this type of discount applies only to a previously purchased product or a selected assortment that has passed the tax period. This action is regulated by an agreement or other document, where both parties fix their consent to change the cost of a product (service, work).

Retro Bonus Contract


Retro bonus contract
- this is the key document confirming the obligations of the parties and the scheme of interaction.

What should the contract look like and what should the wording sound like?

Let's consider in detail:

  • the name of the contract indicates the action(delivery) and additionally, in brackets, is written "with the condition of payment of retro bonuses";
  • both parties are referred to"Seller" and "buyer";
  • is registered under the assigned number;
  • the date of the conclusion is prescribed contract.

The agreement should be divided into several clauses, each of which defines and regulates each action. But the terms of payment of the retro-bonus are prescribed in the item "Financial conditions and settlement procedure".

It has significant sub-points that you need to know and take into account:

  • determination of the value of goods by the parties;
  • the right to accrue a retro bonus is fixed, percentage for the estimated time specified in the contract;
  • transfer of percentage of shipment within a certain number of days;
  • terms of payment: cash / non-cash way.

Retro Bonus Agreement

Retro Bonus Agreement- This is a document duplicating, in some cases, a contract. Its fundamental difference from this agreement is in the form of the agreement itself. It can be written or oral.

The same agreement is not uncommon addition to the already concluded agreement, where the supplier indicates the bonuses to the buyer in monetary or percentage terms, for a certain billing period.

Several nuances when calculating retro bonuses

In order to avoid unpleasant situations in trade relations, namely, when working with bonus programs, you should take into account several important points that will help both partners to reach mutual understanding.

Let's consider the key nuances:

  • Expanded listing of products or their groups, designation of a product that falls under the concept of "retro bonus", what categories it is charged to.
  • Determination of the volume of goods, indicating weight, displacement, packaging. It can also be taken into account in related units (by the piece, in liters, tons, kilograms, packages).
  • Accounting for returned goods.
  • Is VAT charged? And what product.
  • Manual option adjustments.
  • What are the conditions under which bonuses are credited? From what volume and at what potential does the bonus amount increase? As well as terms.
  • What tool is involved for this scheme: Retro Bonus or Retro Discount?

To avoid tax audits and relationship difficulties

In order not to come into conflict with business partners, as well as to insure against tax inspectorates, a number of measures are envisaged to avoid all "sharp corners" between both sides.

For this you need:

  • have a legally correct contract for merchandising services;
  • to develop detailed plan stock, which will indicate the specific steps and conditions under which the retro-bonus is accrued / paid;
  • strict reporting and availability of papers confirming the fulfillment of the conditions of the promotion. Where is the activity of the counterparty and the volume of work performed;
  • it is desirable that wording in the bonus commitment sounded like "payment for services rendered."

Business lines retro bonuses

To simplify the interaction between the supplier and the buyer, new companies have emerged responsible for the delivery of goods and their integrity. For example, « Business Line».

This company and its subsidiaries apply the accrual of retro bonuses for using them, as shipping partners.

So, when contacting the regional representative of Business Lines, you choose the required product, coordinating the price for it with online managers... Where does it come from percentage of the purchase price.

Further, the company interacts with the representative office of "Business Lines", only in another region. That is, the movement of goods and money supply occurs, in fact, within one transport company... For using such a scheme, the buyer receives retro bonuses.

To complete your application to Business Lines, you need to take the following steps:

  • download the corresponding document;
  • enter your data;
  • pay for the service, taking into account the additional interest;
  • send a letter to e-mail , where to confirm the fact of payment.

Retro Bonus Side Agreement

In addition to the above tools for the payment of bonuses, their accrual and forms, it is customary to use such a form as "additional agreement".

IN additional agreement, between the two parties, incentives are prescribed in the form of bonuses, within a calendar month or other short-term period. It indicates the form of payment, the percentage and the period in which, according to this agreement, the funds are transferred.

As a short summary:

The Retro Bonus is a great stimulating market leverage which is great for stimulating sales. But to work with him, namely, to conduct accounting, you need to carefully and accurately.

Almost all major manufacturers and wholesale firms sell their products (goods) through a network of representatives. Various methods are used to motivate them to improve the quality of their work. One of the most common is a rebate - a payment that distributors receive when they meet certain targets. Let's consider what types of these rewards are and how they should be reflected in the accounting.

Concept and conditions for the payment of rebates

A retrobonus is a reward that a manufacturer or wholesaler uses to incentivize their work. dealer network... The "retro" particle indicates that the bonus is paid after the shipment of the consignment. Also, its accrual can when certain conditions"Retroactively" change the financial indicators of past periods. Although it is better not to do this ... Why - we will consider in the next section.

This type of remuneration is paid in the following cases:

  1. Fulfillment of the sales plan. The plan can be defined in sum or in units products sold(goods). This is the most common payment option. With its help, you can stimulate the growth of sales in general, or for individual product groups.
  2. Compliance with the terms of the contract, mainly financial, i.e. timeliness of payment. But other indicators can also be taken into account, for example, the promptness of the export of goods and their distribution through the retail network.
  3. Network development. Sometimes rebates are paid for an increase in the number of retail outlets a distributor works with.

Types of rebates

Rewards are paid in the following main forms:

  1. Cash bonus. Usually defined as a percentage of sales for a given period. If we are talking about "non-monetary" criteria (meeting deadlines, network development, etc.), then a fixed amount of payment for the fulfillment of each indicator may be provided.
  2. Retrodiscounts are discounts on the purchase of goods. They can be provided for a specific volume or for purchases over a period of time.
  3. Free delivery of a consignment of goods or the provision of related services (for example, delivery).

Accounting for rebates

How a rebate is reflected in accounting and taxation mainly depends on its relationship to the price of the product supplied.

From the point of view of simplifying the workflow, it is advisable to draw up bonuses so that the price under the main contract does not change.

The seller's transactions in this case will be as follows:

  • DT 44 - KT 76 - the amount of the bonus provided to the buyer.
  • DT 76 - KT 51 (50) - if the bonus is paid in cash.
  • DT 76 - KT 62.1 - the bonus is credited towards the payment of the current debt for the delivered products.
  • DT 76 - KT62.2 - the bonus is taken into account as an advance payment for the upcoming deliveries of goods.
  • DT 76.AV - KT 68.2 - VAT was charged on the received advance (only for the last option).

For the buyer, the bonus will be other income:

  • DT 76 - KT 91.1 - a bonus has been added.
  • DT 51 (50) - KT 76 - bonus received in cash.
  • DT 60 - KT 76 - the bonus is credited towards the current settlements for the purchase of products.

If the rebate affects the price of previously sold goods, then the seller will have to issue corrective documents (including invoices) and amend tax accounting.

In this case, the buyer will be forced to restore part of the deductible VAT and also make adjustments to the accounting for income tax.

If the contract does not say anything about the change in the delivery price due to the rebate, then "by default" it is considered that the price remains unchanged. But for reliability better condition the invariability of the price is directly reflected in the document. A sample rebate agreement can be downloaded below.

Conclusion

Retro bonuses in trade are cash rewards or discounts that are received by members of the dealer network for meeting certain indicators. The simplest from the point of view of organizing accounting is the option of calculating a bonus, in which the price of previously sold goods does not change.